Ignite Social Media

JANUARY 3, 2017

We are officially in 2017 and you may have some looming questions as to how best utilize your social media buys for the remainder of the year. Here are some quick tips and reminders to keep in mind for your 2017 social media buying. Buy while the going is good! Good luck out there and happy buying. Invest in Instagram.

Buy 127

Buy Social Media CPM CPC 127

Ignite Social Media

JANUARY 25, 2017

This includes spend using the native buying platforms on Facebook, Pinterest, Twitter and Instagram. That said, retails sales for the holiday season didn’t hurt as they were up 4% over 2015 to $658.3 Typically, the last quarter of the year brings some of the highest media costs of the year; especially around the holidays.

CPM 60

CPM Discount Buy Cost 60

agora pulse

JANUARY 9, 2020

Result : Twenty-four hours after launching the campaign on TikTok it became Calvin Klein’s most successful digital campaign ever, receiving 10x more engagement than its last most successful campaign which ran in 2015. CPM: The average CPM across Instagram, Facebook, and YouTube is $8.26 Audience: 15 million active daily users.

Social Media 96

Social Media CPM ROI Marketing 96

Buffer Social

JANUARY 10, 2017

We previously shared what $5 per day will buy you on Facebook Ads , but how much does Facebook advertising really cost? Time of The Year: How many people are buying Facebook ads. Facebook Marketing Partners, Ambush and Salesforce both found similar trends while studying data from different years (2013, 2014, and 2015).

Cost 40

Cost Advertising Price Facebook 40

Twist Image

DECEMBER 18, 2015

With beacons and in-store technology they can - literally - know how many people are in a store, how they move through it, how many buy, and they can splice that data up into time of day and down to products. So, guess where the brand's lion share of advertising goes in 2015. A cheaper CPM does not equal campaign success.

CPM 40

CPM Brands Affiliate marketing ROI 40

Ignite Social Media

DECEMBER 18, 2020

Earlier this summer we saw Triller, an app originally released in 2015, rise in popularity when the Trump administration threatened to ban its rival, TikTok. Triller launched Crosshype, a product that the platform claims allows influencer marketing to be bought with guaranteed views and a calculable CPM. What is Triller?

CPM 161

CPM Brands Remix Influencer 161

Webbiquity SMM

AUGUST 18, 2012

77% of buyers say they are more likely to buy from a company whose CEO uses social media. rose from 34 million in 2011 to 55 million this year and is expected to reach 108 million by 2015. Online CPM rates have little correlation with actual advertiser value delivered. MarketingProfs ). eMarketer ). MediaPost ). TMGmedia ).

Statistics 204

Statistics Social Media B2B Marketing 204