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Visual Analytics: Find Your Brand’s Visual Influencers

Talkwalker SM

Here are a few numbers that will convince you to step up your visual influencer marketing on social media: 47% of millenials are influenced by what they see on social media when it comes to making purchasing decisions (2015, Deloitte ). more sales), jewelry (2.4x ), footwear (1.7x ) and beauty products (1.6x) (2015, The Shelf ).

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The Long Tales - The Best In Business Innovation Content - Issue #3

Twist Image

It's naive to call Amazon an online retailer. The news of Cambridge Analytica came out back in 2015. Between 2015 and now, we've all leveraged this data as it is. Facebook shut down the "friend of a friend" access back in 2015, when the vulnerability was found. Amazon is not just an online retailer. Yes, I know.

Issues 51
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7 Proven Social Media Promotion Ideas That Don’t Suck

Hootsuite

Over 2 hours a day , in fact, which is 30% more time than in 2015. By analyzing your analytics and results, you find out what your audience responds to best. Outdoor retailer REI made headlines when their #OptOutside campaign launched for Black Friday 2015. So how do you capture even a bit of that attention? Get Started.

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What Is KakaoTalk? The Mobile Messaging App on the Rise

Hootsuite

But its popularity has exploded in recent years, with an increase of over 8 million users worldwide between 2015 and 2021. They’re so popular, they even have their own branded retail stores throughout South Korea. Kakao Friends retail store via Universal Beijing. Chart via Statista. But wait, there’s more.

Mobile 83
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Fluency of Culture, Not Language, Is Key to Winning Big in Global Online Markets

Webbiquity SMM

A major home-goods retailer recently required some help authentically connecting with consumers in the Middle East and North Africa (MENA). According to metrics gleaned from the MENA-region Arabic sites during Ramadan in 2015, high numbers of sessions occurred at midnight, when many Ramadan celebrants were having sohor (late dinner).

Marketing 100
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Four Areas that Digital Marketers Need to Continue to Focus On

Direct Marketing Observations

billion by 2015 up from $3.2 Some recent Accenture research reveals that retailers can respond with mobile capabilities designed to create value for both customers and themselves if they understand who is shopping in their stores, how they shop, and how mobile influences their shopping behaviors. billion in 2010.

comScore 166
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11 Ways to Jumpstart Your Instagram Branding

Sprout Social

Pew Research found 35% of Instagram users visited the network multiple times a day in 2015. Additional data from eMarketer showed 35% of social media users trust brands and are influenced by retailers. Track Your Most Valuable Instagram Analytics. Use actionable voices that don’t seem to salesy or over the top.