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20 Tremendous Digital Marketing Stats and Facts

Webbiquity SMM

Social media’s share of the total marketing budget will grow from 10% in 2015 to 14% this year, while spending on offline advertising will fall 2%. Less than 30% of small businesses use Web site analytics, call tracking, or coupon codes. Web users had deployed an ad blocker as of late 2015. Measurement remains problematic.

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Top 10 SEO Ebooks for Beginner and Intermediate Online Marketers

Kikolani

You will find all sorts of SEO e-books made by top notch companies like Searchmetrics, HubSpot, Hobo and successful entrepreneurs like Neil Patel. Introduction To Search Engine Optimization – by HubSpot. . SEO Myths 2015 – by Rebecca Churt. . Download ebook. Download ebook.

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How to Discover and Create Content That Your Audience Craves (and Grow Your Following)

Buffer Social

Use your analytics. One of the best ways to find out what your audience likes (or what works for you) is to use your analytics. Your social media analytics can tell you what’s working and what’s not. Here’s how to find your top posts with the native analytics in Facebook, Instagram, and more.

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PBEVENT 2015: A Roundup of Tips and Advice Shared at the ProBlogger Training Event Sessions

ProBlogger

Blogging Basics: Google Analytics. You can learn more about this at How to Stop Spam Bots from Ruining Your Analytics Referral Data. Set up #analytics site search to track keywords that users have typed into your site search to inform your content strategy. Set up a time to check Google Analytics each month.

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4 Tips for Honing Your Content to Reach Gen Z

Convince & Convert

2015 was the year of tracking and analyzing the buyer experience and mapping the customer journey. Data is power, but Big Data is the massive collection of predictive analytics and industry information, a thing much greater than power. highlight to tweet). Journey Mapping.

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Facebook Instant Articles: How to Get Started for Business

Rebekah Radice

Want to see how you can add them to your WordPress or Hubspot website? Instant Articles were launched in May 2015 to a limited amount of publishers including The New York Times, NBC News, and BBC News, among others. You can track and measure using your preferred analytics method. Don’t forget to set up your analytics !

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106 More Amazing Social Media and Marketing Statistics for 2014 and 2015

Webbiquity SMM

CMOs say their top two areas for digital technology investments over the next 3-5 years are mobile applications and advanced (predictive) analytics, each at 94%. By the end of 2015, 81% of all U.S. As of 2013, there were 3.6 billion email accounts (roughly one for every two people on earth). 91% of consumers check their email daily.