Talkwalker SM

MAY 11, 2016

In 2015, the spread of the disease started to reach pandemic levels in South and Central America and reports emerged of pregnant women passing the virus on to babies. The conversation about the Zika virus started to gain traction in November of 2015. It is estimated that more than 1.5

Pharmaceuticals 60

Pharmaceuticals Data Travel Social Media 60

Sprout Social

FEBRUARY 16, 2022

2015-2016: Satisfaction & personalization. The ranking for Home is based on two factors: Performance : Based on the demographics data they’ve collected about you, they’ll show videos that have engaged and satisfied viewers similar to you. Research what keywords users are typing to find your videos. Do what works for you.

YouTube 123

YouTube Notification Video Trends 123

Hootsuite

OCTOBER 25, 2021

Research shows that interaction — even briefly — with your brand on social media leads to increased brand awareness and loyalty , and influences purchasing behavior. Over 2 hours a day , in fact, which is 30% more time than in 2015. By analyzing your analytics and results, you find out what your audience responds to best.

Social Media 142

Social Media Meme HootSuite Influencer 142

Direct Marketing Observations

MARCH 19, 2012

Figure out Big Data- Mark it down. Big data is going to be big business. It make sense though, you have these large organizations collecting terabytes of customer data but not knowing how or what to do with it. Enter the age of Big Data and marketers finally doing something with that data. billion in 2010.

comScore 166

comScore Microblogging Posterous Marketing 166

The Realtime Report

NOVEMBER 26, 2019

Dan Draper, “Mad Men,” Lionsgate, 2007-2015. In addition, media owners and broadcasters at the annual upfronts said they were committed to making the ad breaks/stacks more addressable and data rich, rather than overpowering the viewers with more ad volume. It’s all so clean … analytic … programmatic.

Advertising 113

Advertising Nielsen Buy Products 113

Twist Image

DECEMBER 28, 2011

Yes, I'm bullish on this platform (I have been for over a decade), and yes, these devices are not fully there yet (in terms of being ready for real prime time), but you simply can't deny what's happening here: "app analytics firm Flurry says that it saw 6.8 Data plans are starting to become more reasonable. It's about data.

Mobile 106

Mobile Microsoft Apple Data 106

Waxing UnLyrical

MARCH 6, 2015

’s Chartered Institute of Public Relations with its State of the Profession 2015 report. If you look at the research report , you’ll see that metrics and analytical skills don’t even make the cut when it comes to hiring senior pros. This isn’t just me ranting (though I’ve done so before ).

Social Media 100

Social Media Compete Skills Consultant 100

Likeable

JANUARY 23, 2019

As marketers, it’s imperative to stay up to date on the latest trends and research in order to know how to adjust strategies or where to shift budgets. 45 percent of US internet users say that their mobile device is quickly becoming their most important shopping tool, up from 29 percent in 2015. million US millennials (or 89.2

Statistics 92

Statistics Social Media Marketing Instagram 92

Talkwalker SM

JULY 28, 2016

The hashtag was originally created at the beginning of 2015 but is still very popular today with over 19,700 mentions over the last three months. An analysis of Cathay Pacific’s #LifeWellTravelled hahstag using Talkwalker’s social media analytics. LiveThere: Airbnb Uses Data For Hashtag Inspiration. ”

Hashtag 60

Hashtag Industry Campaign Hotels 60

Kikolani

MARCH 6, 2015

Fetching Friday is back for week ten of 2015! My Favorite 5 Analytics Dashboards – Whiteboard Friday by Ed Reese. Google Researchers Introduce System To Rank Web Pages On Facts, Not Links by Matt Mcgee. 7 SEO Strategies You Can’t be Without in 2015 by Mackensie Smith. Content Marketing. Social Media Marketing.

Products 60

Products Marketing Journal Mobile 60

Socialmedia.biz

JANUARY 17, 2017

An AMP-optimized page with quality content will increase its chances of making it to the top of research results. In May 2015, Facebook launched Instant Articles. In October 2015, Google’s AMP offered an easier alternative for publishers to distribute content. Thus, AMP improves ranking albeit incidentally.

Mobile 60

Mobile Content Open Source Apple 60

Rebekah Radice

JULY 20, 2015

This next generation of market research provides insight into why consumers choose one product over another and what impacts that decision. Posted by Better Homes and Gardens on Sunday, July 19, 2015. Use a tool like DataHero to regularly pull together important consumer data. Here’s how to get started: Research your keywords.

Social Media 133

Social Media Marketing Study Activities 133

Twist Image

AUGUST 27, 2016

Still, the data does not lie. That is data. Upgrading its earlier forecast, London-based advertising researcher Warc says U.S. The United States' GDP was estimated to be just under $18 trillion as of Q2 2015. The analytics, optimization and general marketing tech landscape is almost impossible to track. commercial.

Advertising 40

Advertising Startup Analytics Sentiment 40

Buffer Social

AUGUST 24, 2017

Do you want analytics to measure your performance? Furthermore, the ability to get in-depth analytics on how our content is performing across our feed, Stories, and Live is a major value-add. In 2016, Pew Research Center did a study of the demographics of American users on the most popular social media platforms. (You’ll

Instagram 111

Instagram Cost Comparison Analytics 111

Convince & Convert

OCTOBER 2, 2015

Using social insights and data points are the best ways to gain understanding about any and all parts of a campaign. Social data can be used to discover a brand’s voice, perform market and audience research, and determine how effective a future campaign will be. Are sales dropping? Find out why. Is engagement down?

Crimson Hexagon 60

Crimson Hexagon How To Focus Group Data 60

Rebekah Radice

MAY 11, 2015

One of my most recent achievements is being named a 2015 Top 10 Social Media Bloggers by Social Media Examiner. It drives your keyword research, content, message, voice, tone and structure. Your first stop is research. I’m going to break down the exact steps you need to take to build a successful and profitable blog.

How To 132

How To Domain Name Hosting WordPress 132

Social Media Marketing

APRIL 3, 2013

Google and Facebook still lead in digital display earnings, but according to a recent report, Twitter revenues will surpass AOL in 2014 and Microsoft by 2015. Big Data / Measurement Big Data and its use in real world scenarios: Google has been able to capture search data and accurately predict the flu season over the last six years.

Social Media 160

Social Media Flipboard Storify Reddit 160

Sprout Social

AUGUST 30, 2016

Pew Research found 35% of Instagram users visited the network multiple times a day in 2015. Additional data from eMarketer showed 35% of social media users trust brands and are influenced by retailers. Track Your Most Valuable Instagram Analytics. Additionally, after pulling data on more than 10.2 You Build Trust.

Instagram 71

Instagram Brands Collaboration Hashtag 71

Audiense

JANUARY 31, 2017

You’re not alone if so; Forrester estimates that in 2015 only 51% of data and analytics decision-makers had unencumbered access to insights, rising to 56% in 2016 and perhaps 66% in 2017. So are the audience insights you extract from ‘social’ still siloed in your business?

ROI 60

ROI Social Media Metrics Campaign 60

Audiense

SEPTEMBER 23, 2016

Topics such as the use of social media data across marketing departments and agency pitching drew universal agreement (as we sat there feeling smugly vindicated), whereas topics such as the role of LAD publishers sparked heated debate. There are thousands of data points to capture, so find the ones that matter and build the picture from them.

Data 60

Data Influencer Campaign Strategy 60

SalesChoice

FEBRUARY 8, 2017

Forrester Research has found that 49% of CRM Projects fail. A recent report issued by SalesForce confirmed that high performance sales organizations are 4x more likely to use predictive analytics. Their research also confirmed that: Sales organizations plan to increase their use of sales analytics 58% from 2015 to 2016.

Analytics 20

Analytics B2B Data Project 20

Sprout Social

OCTOBER 6, 2022

For example, in 2015 one million views was considered viral, according to Animoto. According to research about why people share content online , the top three motivations to share came down to bringing entertaining content and value to people, to help define ourselves and to grow relationships. Start strong. Be consistent.

Video 128

Video Social Media How To Trends 128

agora pulse

OCTOBER 8, 2019

LinkedIn data also indicates socially engaged companies are 58% more likely to attract top talent, with the average organization tripling its number of job applications under an employee advocacy program. 79% of companies surveyed by Hinge Research reported more online visibility after the implementation of a formal employee advocacy program.

Social Media 84

Social Media Guidelines Hashtag Training 84

ProBlogger

AUGUST 30, 2015

Blogging Basics: Google Analytics. You can learn more about this at How to Stop Spam Bots from Ruining Your Analytics Referral Data. Set up #analytics site search to track keywords that users have typed into your site search to inform your content strategy. Set up a time to check Google Analytics each month.

Training 20

Training Eventful Tips Analytics 20

Twist Image

OCTOBER 30, 2013

We''re not just talking about the availability of that much more consumer information or data to help brands make better decisions and connect more powerfully with their consumers (you can read more about that in the last installment: What Keeps The Chief Marketing Officer Awake At Night? s ''Internet Of Everything'', Says ABI Research ).

iPad 100

iPad Wireless Marketing Telecommunications 100

SalesChoice

APRIL 3, 2017

Growth of Big Data and Artificial Intelligence (AI). With the explosive growth of data in our digital universe, growing at 40% a year into the next decade, smart devices connected to the Internet are rapidly becoming one ubiquitous electronic brain. Artificial Intelligence is now of age. trillion gigabytes to 44 trillion.[i].

Startup 20

Startup Data Software Analytics 20

Razor Social

MARCH 30, 2016

89% of marketers found listening to be effective but only 37% listened -Saleforce 2015 state of marketing report Click To Tweet. Social Analytics. Track your social media analytics in relation to what you monitor and produce reports. Check out our social media analytics compass. You may also be monitored!!

Attensity 77

Attensity Crimson Hexagon Social Media Sentiment 77

Sprout Social

APRIL 17, 2017

One study showed 39% of businesses don’t measure their social media ROI due to a lack of analytics, resources or expertise. By using hashtag analytics, you’ll be able to run organized campaigns, get details on your target audience and optimize your social media posts for more exposure. Hashtag Analytics Tools.

Hashtag 111

Hashtag Analytics Fashion Campaign 111

SalesChoice

OCTOBER 4, 2016

At a technical level, the idea that a computer system consumes data and information of all types and performs calculations on what it is ingesting can raise a lot of questions especially when the computer is predicting outcomes for humans to “act upon.”. billion between 2015 and 2024. Market Growth Dynamics.

Software 20

Software Patterns Applications B2B 20

Convince & Convert

MAY 4, 2015

Smart, well-researched personas and their resulting campaigns will spark interest from more of the right people.”. mophie (@mophie) March 24, 2015. Anna said she believes as marketing channels multiply, marketers are wise to increase the number of personas they use. King said, “Psychology is the fundamental component. wg0yLBRnKz.

Conversation 60

Conversation Campaign Patterns Influencer 60

Sprout Social

SEPTEMBER 13, 2016

According to data from Forrester Research, 70% of U.S. For a long time, Google was the major driver of referral traffic, but in 2015, Facebook overtook the search giant by a significant amount. When it comes to sharing this data with the rest of your team, Sprout’s reports make Facebook analytics digestible and ready to present.

ROI 40

ROI Facebook How To Analytics 40

Keyhole.co

AUGUST 4, 2023

It refers to the total number of unique individuals who see your content and was the most important piece of data not four years ago. One example of an organization that used Keyhole’s real-time social analytics platform to measure the social buzz around its events is the Special Olympics. Real-time analytics and reporting.

Social Media 52

Social Media How To Analytics Metrics 52

Sprout Social

NOVEMBER 15, 2016

Departments like sales, human resources, product development and market research are launching successful campaigns. Once you’ve established yourself on a social platform, use a social media analytics tool to monitor engagement with your account and audience demographics. Track which posts are performing well and which ones aren’t.

Social Media 40

Social Media ROI Loyalty Social Networking 40

Webbiquity SMM

FEBRUARY 10, 2015

76% of marketers say they need to be more data-focused to succeed, and 74% agree that “capturing and applying data to inform and drive marketing activities is the new reality.” ” Yet only 39% report using customer data and behavior patterns to shape marketing strategy in the past year. Pew Research Center ).

Statistics 50

Statistics Social Media B2B Hubspot 50

Myrland Marketing

JULY 6, 2018

To get the most accurate snapshot for your target audience’s use of content, social, & digital, it is important to blend this data with data that represents those target audiences. Greentarget’s suggestions in this research can help provide that clarity in your strategy. Alerts: 70% (87% in 2017, 77% in 2015, 63% in 2014).

Survey 54

Survey Content Research Curation 54

Proactive Report

MARCH 31, 2015

The 2015 Media Trends and Online Newsrooms report was released this week during a webinar hosted by Sally Falkow, President of PRESSfeed and a Sr. Research Fellow with the Society for New Communication Research, a new media think tank based in Palo Alto, CA. How the Corporate Newsrooms Scored in 2015.

Trends 40

Trends Case Study Press Release Report 40

Proactive Report

MARCH 31, 2015

The 2015 Media Trends and Online Newsrooms report was released this week during a webinar hosted by Sally Falkow, President of PRESSfeed and a Sr. Research Fellow with the Society for New Communication Research, a new media think tank based in Palo Alto, CA. How the Corporate Newsrooms Scored in 2015.

Trends 40

Trends Press Release Report News 40