Hootsuite

OCTOBER 25, 2021

Over 2 hours a day , in fact, which is 30% more time than in 2015. A competitive analysis. She shows what popular fashion brands look like on an everyday person, compared to the overly-stylized, professional model photos companies often use. This works for all companies, not only fashion. Definitely don’t do that.

Social Media 142

Social Media Meme HootSuite Influencer 142

Oktopost

OCTOBER 23, 2019

Nothing comes out for use within other platforms or for independent performance analysis. Our fellow Israeli-founded companies Outbrain and Taboola are joining forces! Okay… but the issue is that everything stays in Google. So, marketers are more beholden to the Google behemoth that ever before.

Marketing 110

Marketing YouTube Overview Instagram 110

Ignite Social Media

SEPTEMBER 20, 2016

As of the 2015 Ad Blocking Report from The Pagefair Team and Adobe, it was estimated that 45 million people in the United States, and 198 million people globally were blocking ads. In 2015, Adobe predicted that the number of people using ad blocker software would cause a $21.8 Who is Using Ad Blockers? How do Ad Blockers Affect Brands?

Software 60

Software Advertising Privacy Analysis 60

Sprout Social

JANUARY 22, 2020

The spirit of accessible exploration has driven REI from the beginning, and this consistent laser focus on a distinct brand value is what makes a campaign like #OptOutside, launched 77 years after REI’s founding in 2015, so instantly resonant and effective. Recreational Equipment, Inc. million in 2019.

Campaign 47

Campaign Hashtag Sentiment Overview 47

Sprout Social

SEPTEMBER 21, 2020

And while the app has evolved over the past 8 years, the company’s main focus remains the same: giving creators the tools, spaces and connections to express themselves authentically. Campaign Analysis.

Issues 134

Issues Survey Campaign Authentication 134

Buffer Social

DECEMBER 19, 2019

Want to impress your co-workers with thoughtful analysis about Succession? Whether it’s movement on investing in female founders, which companies are IPO-ing, or any other insights on the ever changing world of VC, PE, and M&A … The Daily Pitch from Pitchbook makes it easy to stay constantly informed. Non-Obvious Insights.

Newsletter 90

Newsletter News Journal Curation 90

Oktopost

APRIL 22, 2019

digital companies now have a veritable plethora of viable and effective marketing channels available for lead generation. In 2015, the average B2B nurture funnel was 12 months long with the full marketing and sales funnel taking about 512 days from lead to sale on average! Accuracy in both big-picture and fine-grained analysis.

Software 101

Software Marketing Analytics B2B 101

Webbiquity SMM

FEBRUARY 16, 2016

However, B2B marketers expect that two years from now the top three will be understanding buyers, marketing technology tools, and market / competitor analysis (lead gen drops to #5 on the list). Marketing accounts for 10% of total B2B company spending on average, and 6% of total revenue. ( 88% of B2B companies use content marketing.

B2B 110

B2B Social Media Marketing Survey 110

Talkwalker SM

JULY 28, 2016

The hashtag was originally created at the beginning of 2015 but is still very popular today with over 19,700 mentions over the last three months. An analysis of Cathay Pacific’s #LifeWellTravelled hahstag using Talkwalker’s social media analytics. #LifeWellTravelled: Cathay Pacific sets the travel tone.

Hashtag 60

Hashtag Industry Campaign Hotels 60

Convince & Convert

FEBRUARY 1, 2016

2015 was the year of tracking and analyzing the buyer experience and mapping the customer journey. Digitally inspired companies such as Tahzoo specialize in creating roadmaps for companies who are looking to understand their customer’s entire journey in order to drive targeted content. highlight to tweet). Journey Mapping.

Content 60

Content Tips Analysis Curation 60

Devumi

FEBRUARY 20, 2015

pic.twitter.com/sqMvXz8kb2 — Seattle Sounders FC (@SoundersFC) February 16, 2015 Monitor your Twitter account for the best engagement possible All of the ideas above are proven to increase Twitter engagement levels. You can learn more in this social media data analysis article on our blog! We have 3 copies to give away.

Activities 60

Activities Engagement Twitter How To 60

Dave Fleet

FEBRUARY 16, 2016

Companies realized the opportunity presented by engaging with their customers through these new channels, but we were still in a time when simply creating a Twitter or Facebook account would make headlines. Companies have re-focused on their own digital properties.

Mobile 105

Mobile Trends Compete Loyalty 105

Rebekah Radice

MAY 2, 2016

In fact, it’s the exact one that helped grow our Facebook Page by 193% in 2015. At Post Planner, our Facebook objectives support our company goals. Everything from marketing, analysis, research, sales, human resource and customer service are top uses. Pretty crazy, right? Your first step is to determine what you want to achieve.

Facebook 113

Facebook Marketing eBook GPS 113

Razor Social

MARCH 30, 2016

89% of marketers found listening to be effective but only 37% listened -Saleforce 2015 state of marketing report Click To Tweet. Campaign Analysis. They could be saying something positive or negative about your company. Sentiment Analysis. Historical Analysis. You may also be monitored!! Who is monitoring you?

Attensity 77

Attensity Crimson Hexagon Social Media Sentiment 77

Convince & Convert

JANUARY 7, 2015

Are your skills massively in demand in 2015? But what did surprise me was that so many of the top 25 jobs such as computer programming, data analysis, and several other highly technical jobs, often tie into marketing, especially with marketing becoming more and more reliant upon technology. Number one was big data analyst.

SEO 60

SEO Findability Skills Paid Search 60

Convince & Convert

JANUARY 7, 2015

Are your skills massively in demand in 2015? But what did surprise me was that so many of the top 25 jobs such as computer programming, data analysis, and several other highly technical jobs, often tie into marketing, especially with marketing becoming more and more reliant upon technology. Number one was big data analyst.

SEO 60

SEO Findability Skills Paid Search 60

Convince & Convert

MAY 13, 2016

Neurostrata, the company I work with, has taken a number of lab findings on design from neuroscience, then tested out those ideas in the real world on real designs. With more and more companies adopting neuro-design research, I wouldn’t be surprised if Instagram’s new logo is the product of this type of testing and development.

Instagram 60

Instagram Apple Research Patterns 60

Convince & Convert

AUGUST 4, 2015

But it’s not just me saying it, as I am thrilled to announce right here at Convince & Convert that our Social Pros Podcast won the 2015 Content Marketing Award for best podcast! Usually it’s someone from a big brand, and the list of companies we’ve talked to on the show is remarkable. Differentiation. Consistency.

Social Media 60

Social Media Marketing Badge Hosting 60

Sprout Social

OCTOBER 4, 2016

Analysis of 40,000 different companies across 51 million posts found up to 70 interactions per 1,000 followers per post on Instagram. However, data from Sprout Social’s 2015 Index revealed seven in eight social messages sent to brands go unanswered within 72 hours.

Engagement 92

Engagement Instagram Hashtag Loyalty 92

Talkwalker SM

MARCH 17, 2016

2015 – March 2016). These are just a few examples of how household and personal care brands can use social listening to generate actionable insights for different departments within the company. For more information, download our report “ 6 New Ways to Use Social Media Analytics for FMCG Companies ”. Its quality?

Data 60

Data Social Media Brands Forums 60

Buffer Social

NOVEMBER 23, 2019

Want to impress your co-workers with thoughtful analysis about Succession? Whether it’s movement on investing in female founders, which companies are IPO-ing, or any other insights on the ever changing world of VC, PE, and M&A … The Daily Pitch from Pitchbook makes it easy to stay constantly informed.

Newsletter 52

Newsletter News Resources Project 52

Sprout Social

OCTOBER 9, 2018

Fantasy draft companies. A few companies start popping up where online players can join, and play a variety of games, with people all over the world. How Top Fantasy Draft Companies Use Social Media. ” They know an intricate analysis will resonate well with their audience. Sporting goods companies.

Sports 82

Sports Social Media Engagement Compete 82

Convince & Convert

MARCH 28, 2012

Lisa Loeffler ( @LisaMLoeffler ) is Research & Analysis Lead at Convince & Convert. What if we took it to another level and gamified customers’ live call interactions with CSRs (customer service reps) to help palliate customers’ on hold experience, as well as allow companies to benefit and receive a cost savings?

CSR 127

CSR Airlines Loyalty Hashtag 127

Convince & Convert

MARCH 28, 2012

Lisa Loeffler ( @LisaMLoeffler ) is Research & Analysis Lead at Convince & Convert. What if we took it to another level and gamified customers’ live call interactions with CSRs (customer service reps) to help palliate customers’ on hold experience, as well as allow companies to benefit and receive a cost savings?

CSR 126

CSR Airlines Loyalty Hashtag 126

Buffer Social

JANUARY 15, 2017

Goal: “I wish to grow the Buffer Facebook page from 35,000 likes to 100,000 likes by May 31, 2015.” In one of the studies , Locke performed an analysis of 10 years’ worth of lab and field studies on the effects of goal-setting. Grow to 500,00 – By end of 2015. Grow to 100,000 – By end of May.

Social Media 111

Social Media Strategy Metrics Research 111

Buffer Social

MAY 6, 2016

Instagram first announced carousel ads in 2015, but now brands can include multiple videos (of up to 60 seconds long) to the same sponsored post. Social media analytics company, Quintly, have analyzed over 130,000 Facebook posts to discover how people are using Facebook Reactions. Instagram video carousel ads.

Instagram 61

Instagram Engagement Twitter Facebook 61

Sprout Social

APRIL 15, 2024

A good number of companies aren’t prepared for a crisis like this. However, an effective crisis communication strategy can help your company plan for a worst case scenario and emerge with your reputation intact. This can snowball into reputational damage for the company that impacts revenue and customer trust.

Press Release 89

Press Release Banking Reputation Marketing 89

Later

JANUARY 22, 2020

Based on months of pop-culture analysis and trend forecasting, Over’s 2020 Trends Kit is a definitive source of inspiration for all design professionals. Pastel tones have been going strong on Instagram since 2015’s millennial pink boom — but in this decade we can expect to see pastels taking on a whole new hue. .

Trends 81

Trends Instagram Library Film 81

Buffer Social

JUNE 8, 2016

Some companies have social media policies so lengthy they get their own binders. There’s nothing inherently wrong with having a policy (in fact, the majority of companies do.) A recent analysis of 65,000 articles found that a piece’s virality comes down to two main factors: arousal and dominance. My hunch is the second one.

Social Media 40

Social Media Policies Influencer Video 40

SalesChoice

OCTOBER 4, 2016

The Recent Tractia 2015 study forecasts the sales of enterprise AI will be a cumulative $43.5 billion between 2015 and 2024. Below are some examples of how different market leaders are using Cognitive Computing approaches, including our own company: Intel is using machine learning to improve sales effectiveness and boost revenue.

Software 20

Software Patterns Applications B2B 20

Hootsuite

AUGUST 30, 2022

Download the full Social Trends report to get an in-depth analysis of the data you need to prioritize and plan your social strategy in 2022. The reason Gen Zers gave for this in the study was weeding out companies they view as pretending to care, but really only caring about profit. General Gen Z stats. Gen Z is 20.67% of the U.S.

Statistics 102

Statistics Marketing HootSuite Study 102

Ignite Social Media

FEBRUARY 2, 2023

I also created a company called Carusele. Ignite was founded in 2007, Carusele was founded in 2015, and that’s just been such a long time. We then founded Carusele in 2015 based on the assumption that’s proven true that basic influencer marketing could be improved and optimized. And so that leads to a couple things.

Influencer 85

Influencer Social Media Hubspot Travel 85

Viper Chill

JUNE 6, 2016

Instead, that seemingly endless variety is actually controlled by just a handful of companies. More specifically I’ll reveal how just 16 core companies are dominating the most popular industries online and how that situation is going to get a whole lot worse. These Companies Get $20,000 in Links Just for Buying a Domain Name.

Company 40

Company Google SEO Sites 40

Rebekah Radice

JUNE 12, 2015

link] pic.twitter.com/WGtwyRVoiA — Paige Sandhu (@paige_sandhu) May 28, 2015. Beki Winchel (@bekiweki) June 11, 2015. Odd Duck Social (@OddDuckSocial) June 11, 2015. pinchat pic.twitter.com/IPZLCZmpw8 — Ahalogy (@Ahalogy) June 4, 2015. Kim Vij (@EducatorsSpin) June 4, 2015. A1) Optimization. Take it seriously.

Strategy 131

Strategy Tips Marketing Storify 131

Hootsuite

SEPTEMBER 23, 2020

He was being paid by the cryptocurrency company mentioned in the posts. — Financial Conduct Authority (@TheFCA) March 13, 2015. These tools enable basic analysis of social media traffic … and do not collect personally identifiable information.”. All of these were exposing the company to compliance risk. Proofpoint.

Social Media 145

Social Media Policies Privacy HootSuite 145

Keyhole.co

AUGUST 4, 2023

It started using Keyhole as the monitoring tool for the 2015 World Summer Games in Los Angeles. Competitor analysis. Related Articles: 5 Best Examples Of Brands Using Social Media For Customer Service The Dos And Don’ts Of Social Media Marketing For B2B Companies Frequently Asked Questions 1.

Social Media 52

Social Media How To Analytics Metrics 52

Webbiquity SMM

JULY 28, 2015

.” The ability to analyze the vast amounts of data generated by digital marketing activities, and translate that analysis into digital marketing strategies and tactics, will be key skills for marketers in the next decade. 38% of companies will hire more digital marketing professionals in the coming year. billion in 2015.

Marketing 100

Marketing Statistics Skills Compete 100