Firebelly's social media marketing blog includes social media tips and best practices for brands mixed with the occasional agency news post.
Will Elon Musk’s Newest Project Survive in an Uber-Competitive Social Media Landscape? Elon Musk bet big on Twitter in 2022, purchasing the world’s most popular micro-content platform for $44 bn. Yes, he tried to back out of the deal… after the company’s stock price skyrocketed and he was forced to pay more than he originally anticipated.
Read MoreConsumers are obsessed with foods that improve their health and increase their lifespan. Millennial females are starting to become the most sought-after demographic for marketers.
Read MoreEvery day, depending on the legality of the state, CBD or THC-infused locations are popping up in nearly every shopping center. Cannabis marketing is officially ‘big business’... and it’s only getting more competitive in 2024.
Read MoreThe online world moves fast and 2023 was a blur in the social media landscape. The team members here at Firebelly Marketing spend a LOT of time on EVERY social platform and we love sharing what our predictions are for the year ahead. We’ve collected the predictions of all our team members, and are presenting you with the trends we think will shape social media in 2024!
Read MoreYou wouldn’t hire an employee if you weren’t impressed with their resume. Why would you hire a marketing agency with no experience in the wine and spirits industry? Specialized agencies, who cater to your industry can make all the difference between a successful marketing campaign and one that fails.
Read MoreAs you pass through the aisles of a grocery store, you might see new products lining the shelves every day. If you have your own food and beverage brand, you might wonder how these new brands get to where they are. Bringing a new food product to market and getting into grocery stores can be an exciting yet challenging endeavor. To effectively market and sell your product to retailers, it's crucial to have a thorough strategy and a deep understanding of the industry.
Read MoreFunctional beverages are drinks designed to have positive effects beyond just taste and hydration. Think energy drinks giving you that extra pep in your step from caffeine. Vitamin-infused water is a way to ensure you’re always taking your vitamins. Non-alcoholic beverages including CBD, adaptogens, or nootropics.
Read MoreNon-alcohol concepts are currently trending. Mocktail recipes are constantly cluttering social media feeds. “Sober-curious” is a popular hashtag for those pursuing a life without spirits. In 2023, demand for zero-proof beverages is at an all-time high. Both millennials and Gen Z have an all-or-nothing approach, considering alcohol-free beverages on their own terms.
Read MoreNew culinary innovations, consumer preferences, and sustainable methods are transforming the way we produce and consume our meals. Sure, there is the rise of mood food, curry, and mushrooms, amongst other popular new additions to the dinner table domestically. However, our observations concern only the shifting patterns to imaginative culinary leanings. There’s no shortage of tempting tastes and intriguing elements to try this year.
Read MoreWith what seems like endless social media options, Meta’s Threads somehow grabbed the attention of over 100 million users less than 6 days after its launch on July 5th, 2023. Threads offers a similar style as Elon Musk’s social platform X (formally known as Twitter.) Unlike its rival X, Threads isn’t a stand-alone network; it works as a microblogging companion app to Instagram, easily integrating the existing user base.
Read MoreToday, food brands are constantly looking for ways to maximize their reach and drive sales. Many great food brands partner with a social media agency to build brand loyalty, garner trust and connect with their consumers emotionally.
Read MoreHealthy foods are in, and bad foods are out! Social media marketing is a powerful tool that makes nutrition education much more accessible. It can also be a powerful tool to promote eating better and moving more.
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