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Monday Roundup: Campaigns

Waxing UnLyrical

Everything You Need to Know to Run a Successful SMS Marketing Campaign. Why: Has your business tried implementing an SMS campaign? 12 B2B Content Marketing Examples and Case Studies for 2014. Lee Odden showcases the best campaigns of 2014 thus far. Twitter Facebook Google+ LinkedIn Monday Roundup: Campaigns.

Campaign 194
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World Cup Social Media Fever: 53% of US Smartphone Users Plan To Use Facebook To Discuss The Games

The Realtime Report

With the 2014 World Cup in full swing, it has become evident that soccer has taken over social media, especially when it comes to Facebook. Facebook (53%), tied with SMS(phone texting), beat out Twitter (28%), phone calls (25%) and Skype/chat apps (18.8%). Canada men’s hockey semifinal in the 2014 Winter Olympics).

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Will India See a Rise in Digital PR?

Waxing UnLyrical

Now, checking news feeds on smart phones, scrolling through one’s Twitter handle, and checking updates on blogs, Facebook, LinkedIn, Google+ and other online networks have become part of the urban lifestyle. 2,938 crore (~$473.8M) by the end of 2014. 2,938 crore (~$473.8M) by the end of 2014. reading and traveling.

comScore 199
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Top 6 Rules of Digital Marketing: Learn from Matomy and Other Masters

Idaconcpts

In fact, with so much of your competition concentrating on SMS, now is the best time to make sure that your emails (and list) are greater than they have ever been. You should not, however, be limiting your social media efforts to Facebook and Twitter. Social media. Yes, you need to have a social media presence. That much is a given.

Marketing 151
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How to Choose the Best Mobile Strategy for Your Business

Convince & Convert

If that’s too complex, you can solve the same problem simply: Create an app that allows them to reach a customer service rep immediately via SMS. There are too many Yelp reviews, Twitter mentions, and Facebook posts to wade through, but there are nuggets of pure gold nestled within both scathing and glowing reviews.

Mobile 60
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Top 5 Social Media Apps that All Marketers Need

agora pulse

The number of monthly active users in the social media app has consistently grown since 2014 when the service had only 200 million monthly active users. I like having LinkedIn as a stand-alone app since I use it differently than I do Twitter, Facebook, and Instagram. On those three, I tend to share more and personal content.