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The Surprising Places Marketers Plan to Increase Budgets in 2014

Convince & Convert

Marketers are evidently enthusiastic heading into 2014… about everything. Called 2014 State of Marketing , insights from over 2,500 global marketers , the report is full of data about marketers’ outlook and plans for the coming year. I wasn’t a math major, but if everything is going up, what is going down?

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How to Choose the Best Mobile Strategy for Your Business

Convince & Convert

If that’s too complex, you can solve the same problem simply: Create an app that allows them to reach a customer service rep immediately via SMS. In fact, 80 percent of those purchasers research in advance—and they spend an average of 79 days collecting that information online. The difference between these two approaches is simple.

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