Mindjumpers

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Engagement Is The New Real-Time

Mindjumpers

To deliver the right content at the right time and at the right place has become the focal point of digital marketing these past years. It is indisputable that successful real-time marketing does conjure up an immediate and immense reaction. Real-time marketing vs. real-time engagement. Where’s Social Media Going in 2014?

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Trends in 2015: Ready for the next big thing?

Mindjumpers

When reviewing 2014 it seems clear that localization has been a bigger challenge than first anticipated by many. An increasing number of agencies are now offering global Social Media services to their clients to help them succeed, e.g. managing multiple Facebook communities across several markets for global brands. Social is Local.

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Three Tips For Branding on Pinterest

Mindjumpers

Where’s Social Media Going in 2014? Engagement Pinterest Tips Visual content audience engagement Branding content marketing online competitions social media marketing targeting visual communication' Similar Posts: Pinterest Tips for Non-Visual Businesses. Social Videos – Why, Where And How?

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The Importance of Local Activation on Social Media: India

Mindjumpers

Internet Users: 350 million, +44% since July 2014. Mobile Social Media Users: 97 million, +5% since July 2014. Emotional content that includes much-loved local or international characters is the key to successful marketing in the country that celebrates emotions. Video is The New King of Content Marketing. Brand Failure.

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Clickbait: Information overload! How can brands cut-through all the noise?

Mindjumpers

In 2014 Facebook took steps to try and crack down on those gaming this ranking using clickbait, and in February this year it introduced an update based not just on what users engaged with in their feed, but what they wanted to see. Similar Posts: Make Your Digital Marketing Matter. If you’d like to find out more please get in touch.

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Snapchat – Proof That Simplicity & Authenticity Wins

Mindjumpers

The app has been further developed with a new version pushed out in Feb 2015 and was valued over $10 million during a funding round back in 2014. The initial intention with this app was to encourage people to say “I’ll ‘Yo’ you when I’m there”, eliminating the need for texting “I’m here”.

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The Importance of Local Activation on Social Media: West Africa/Nigeria

Mindjumpers

million users it had in 2014. Similar Posts: Video is The New King of Content Marketing. This very first post is written by Chinwe Obinwanne , Local Community Manager from Nigeria and part of the Mindjumpers Network. Statistics show that Nigeria has over 60 million internet users; a huge leap from the 57.7