Webbiquity SMM
DECEMBER 10, 2013
And it continues to expand: 82% of marketers plan to increase their budgets for content marketing in 2014. The most trusted types of content are reports and white papers produced by professional associations (cited by 67% of B2B buyers) and reports or white papers from industry research groups (50%). Image Credit: Robert Rose.
Webbiquity SMM
FEBRUARY 16, 2016
billion in 2014. In proportional terms that’s just over 44% of the industry total. The events, property (real estate) and restaurant industries are among those with the highest mobile email open rates—all roughly 50% or higher. But they make up 11% of the workforce in B2B services. ( The CMO Survey ). MediaPost ). MediaPost ).
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Webbiquity SMM
FEBRUARY 2, 2015
However, the three social networks you should focus on depend on your niche or industry. Recent research shows that the largest social platforms of 2014 were: Facebook, 1.28 Research shows that marketers generally focus on three social networks: LinkedIn (91%), Twitter (85%), and Facebook (81%). billion active users.
Webbiquity SMM
FEBRUARY 10, 2015
And yet – 80% of brands advertised on social media sites in 2014. But only 14% trust advertisements. ( #Socialnomics 2014 ). Google+ #7, LinkedIn #9, and Twitter the 10th largest country. ( #Socialnomics 2014 ). 01% from Twitter; this compares to almost 10% for paid search and 7% for email marketing. DashBurst ).
Webbiquity SMM
MARCH 11, 2014
Content marketing remains a hot topic, as practitioners continue to ask questions, like: what are the hottest trends in content marketing for 2014? Leading Experts Predict The Content Marketing Trends for 2014 by Search Engine Journal. What impact are blogs having on corporate website traffic in search?
Webbiquity SMM
JANUARY 20, 2015
And LinkedIn’s Showcase pages enable brands to connect with audiences ion the social platform where they are already learning, networking, and engaging with peers,” Celia Brown explains why and shows how to use showcase pages for industry thought leadership. If they decide to share your post with their network… kaboom!
Webbiquity SMM
DECEMBER 30, 2014
While some of these posts date back the beginning of 2014, all remain relevant and useful. After sharing some compelling statistics–“the content marketing industry (has) grown to a $44 billion industry…93% of B2B brands and 90% of B2C brands are now using content marketing to educate consumers about their brands.
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