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Leveraging Social Data for Better Engagement

Oktopost

Want to hear more from renowned B2B marketing leaders? With less than 25% of leads being sales-ready when they first come in, the question remains: how can we, as marketers, actually know when it’s time for a sales executive to contact them? The Definitive Guide to Social Engagement Data Inside of Hubspot. Episode Summary.

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59 Killer Content Marketing Stats: 2014 Edition

Writtent Blog

Content marketing moves incredibly fast. So fast that just a decade ago, most of us had never heard of it – today, the tactic is used by 93% of marketers. We’ve curated 59 of the most powerful content marketing stats from the latest, high-quality research reports. 44% of marketers have a documented content strategy.

Content 110
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Nine Social Media Marketing Stats You Can Use

Webbiquity SMM

According to Google Trends, social media marketing as a topic if search interest recently turned nine years old (or is about to turn 11 years old, depending on when you place its origin). We’re now long past the days of having to “sell” business executives on the value of social media for marketing. 89% of U.S.

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Making Social Engagement Data Work for You: How to Nurture Leads Effectively

Oktopost

Want to hear more from renowned B2B marketing leaders? In this episode, host Jennifer Gutman reveals that buyers are actually spending an average of 116 minutes on social networks each day, making it the ideal channel for marketers to leverage when nurturing leads. The Definitive Guide to Social Engagement Data Inside of Hubspot.

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20 Tremendous Digital Marketing Stats and Facts

Webbiquity SMM

Digital marketing budgets continue to rise, often at the expense of offline advertising spend. But digital marketers must continue to evolve practices as they strive to make their content an asset, rather than an annoyance, to prospective buyers. Spending on digital marketing is projected to increase by 12% to 15% on average.

Hubspot 100
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15 Must-See Conferences for Digital Marketers in 2014

Writtent Blog

No one needs conferences more than digital marketers. Inbound marketing is a rapidly-changing field, which is why opportunities to learn the latest strategies and best practices from thought leaders are invaluable. The 2014 Carnegie Conference – January 30-31, 2014. February 10-12, 2014.

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What's Next For Marketing?

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But, we''re at that time of year, when the topics of discourse - in print and online - not only look back at what happened in 2014, but look into what the next year (or decade) will bring. With that, I can''t help but realize that what''s next is not where the attention needs to be paid for marketers. future of marketing.

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