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Social Media Updates January

yMarketingMatters

This new feature makes it easier to increase your contact base and fill your feed with useful content from people who matter. Facebook took the crown as the leading smartphone app again in 2015, with over 126 million unique users a month, which is 8% up from 2014. What’s your URL? Facebook Top U.S. Smartphone App in 2015.

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Instagram Introduces New Business Profiles

yMarketingMatters

Demographics: 28% of adult internet users used Instagram in 2015, up from 26% in September 2014 ( Source ). Starting today, you can pinch to zoom on photos and videos in feed, on profiles and on Explore. By 2017, an estimated 51.8% of social network users will use Instagram. Graph courtesy of mediakixi. 52% of teens use Instagram.

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Why Social Media Is So Important for Your Business in 2014

yMarketingMatters

It’s obvious that social media will continue to have a significant impact in 2014 on marketers and business owners: They now have the ability to reach out and communicate on a personal level with their target audience on a daily basis. Much has changed over the last year in social media, and it will continue to change in 2014.

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Linkedin Update: Linkedin Products & Services Page To Be Removed

yMarketingMatters

The two-column feed design highlights the most relevant content. You can also request a copy of the recommendations that were present as of March 4, 2014. The recommendations will be available through Customer Support until Friday, May 30, 2014. Analytics are available (Showcase Page and Company Page analytics are separate).

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