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30 Remarkable Content Marketing Facts and Statistics for 2013 (and 2014)

Webbiquity SMM

And it continues to expand: 82% of marketers plan to increase their budgets for content marketing in 2014. The three biggest complaints B2B buyers have about vendor content are too many requirements for downloading; blatantly promotional, self-serving content; and non-substantive, uninformed content. Image Credit: Robert Rose.

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Google Quality Rater Guidelines 2014

Bill Hartzer

I just got ahold of the latest copy of Google’s Quality Rater Guidelines, with a date of March 2014. Jennifer Slegg first reported that the latest document was leaked. Now, I have gotten a copy of the guidelines, and have set up the “pay with a tweet” service in order for you to download a copy of this document.

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The 3 Social Media Lessons of 2013 – And What’s In Store for 2014

Convince & Convert

Jay, Jeffrey, Zena, and Jess Ostroff discuss content, collaboration, free lunches, predictions for 2014, predictions for 2015, and Mark Wahlberg. And from Expion , a free report on the top 50 retail brands’ social media use in 2013. Click the play button to listen here: Download the audio file: [link]. Listen Now.

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3 Big Questions for Social in 2014: Celebrating 100 Episodes of Social Pros

Convince & Convert

And from Expion , a free report on the top 50 retail brands’ social media use in 2013. Download the audio file: [link]. The Big 3 Heading into 2014. Learn those “soft” skills: aggregate people skills, learn how to manage people who don’t report to you, help other people understand the vision.

Questions 136
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2015 State of the News Media Report

Proactive Report

Pew Research released their 2015 State of the Media report this week. 39 of the top 50 digital news websites have more traffic to their sites and associated applications coming from mobile devices than from desktop computers says the report. The percentage listening in 2015 was up two points over 2014 levels (15%). Key trends.

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Which Social Networks Drive the Most Engaged Referrals?

The Realtime Report

The study examined 6 months of data (Sept 2013 – Feb 2014) across Shareaholic’s network of 200,000+ sites reaching more than 250 million unique monthly visitors. Download the report here: Shareaholic’s “Social Referrals That Matter” Report. How engaged are those visitors with your content?

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ICANN Hacked

Bill Hartzer

In late November 2014 they were targeted with a spear phishing attack, and then this month they discovered that the compromised credentials were used to access other ICANN systems besides email. Date: December 16, 2014 at 11:38:19 PM CST. We believe a “spear phishing” attack was initiated in late November 2014.