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Best Webinars of 2014

Spin Sucks

By Gini Dietrich On the fourth day of Christmas, Spin Sucks gave to you… four free webinars, three strategy games , two  Crazies secrets , and the PR win of 2014. In the fourth of the best webinars of 2014, he helps you build a case to get your organization to adopt social media as part of a company-wide culture shift. The best webinars of 2014. Call it employee communications.

Google Quality Rater Guidelines 2014

Bill Hartzer

I just got ahold of the latest copy of Google’s Quality Rater Guidelines, with a date of March 2014. Now, I have gotten a copy of the guidelines, and have set up the “pay with a tweet” service in order for you to download a copy of this document. It’s an interesting read, all 160 pages of this document. Part 2: Utility Rating Guideline.

30 Remarkable Content Marketing Facts and Statistics for 2013 (and 2014)

Webbiquity SMM

And it continues to expand: 82% of marketers plan to increase their budgets for content marketing in 2014. The three biggest complaints B2B buyers have about vendor content are too many requirements for downloading; blatantly promotional, self-serving content; and non-substantive, uninformed content. Content marketing has become ubiquitous, with 93% of B2B marketers now using it.

Social Media Campaigns Kick-Off 2014 World Cup

The Realtime Report

Today marks the start of the 2014 World Cup, a month-long event highly anticipated by fans – and marketers – around the globe. Using one of the twelve new fry boxes, customers can download the app and begin playing. Hyundai teams with Tumblr: At the heart of Hyundai’s World Cup sponsorship lies the  #BecauseFutbol  campaign, driven by a Tumblr microsite.

Most Popular Posts on ProBlogger 2014: Monetization

ProBlogger

Everything from content to plugins and download incentives is covered. 4. Most Popular Posts on ProBlogger 2014: Monetization. We’ve covered so much ground here on ProBlogger this year, and much of it about monetization – here are the top five posts this year in that category. Have you made the changes you read about in these posts? Which ones did you miss? General

The Four-Step Process of Communications Planning

Spin Sucks

Click “download purchase” and click the link on the confirmation page (you’ll also receive an email with this information). By Gini Dietrich A few years ago, I had the pleasure of meeting Benson Hendrix online. communicator, professor, and social media strategist for TEDxABQ, Benson is one of the guys in the industry who does his job without spin and makes everyone else look good.

10 Most Listened to Podcasts 2014

Engaging Brand

The list is compiled over the last 12 months, clearly newer podcasts will not make the list as they have not had 12 months of downloads! I am always amazed by the list and there are always one or two that I loved and yet don’t make the list. The post 10 Most Listened to Podcasts 2014 appeared first on The Engaging Brand. The Engaging Brand podcast is joy to produce. Share.

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5 Emerging Business Social Media Marketing Trends for 2014 #ANABrand #SMW14 #SMWNYC

Blue Focus Marketing

With 2013 now quickly receding, it’s time to push full steam ahead into 2014. Because more people prefer mobile devices for browsing video and other media, look for reliable mobile advertising services to increase brand exposure in 2014. #3: Is the daily deal dying?  . The migration to mobile has continued its steady progress. Please check out @SocialEmployee media buzz!

How to Measure Social Media Success for Your Small Business

yMarketingMatters

It is very different from that immediate, direct measurement we see from “Click Here”, “Download” or “Buy Now”. With social media marketing, you can  undeniably  grow your audience, gain visibility and exposure for your company/products/services, provide outstanding customer service, and – yes – generate business and increase sales. Here are the top ones: 1. Email Collection. 6.

Leveraging Social Identity

SocialFish

Download the slides to this webinar. and download the full research report. Watched this over the weekend. It’s really good. Webinar] Leveraging Social Identity, by Altimeter Group from Altimeter Group Network on SlideShare. ————— ( photo credit ). More like this. Debunking the Hype Featured Industry Insider

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PR ROI Means You Have to Do Real Math

Spin Sucks

How many people download the webinars, white papers, and case studies (and same metrics as bullet above). By Gini Dietrich As it turns out, Cuba Gooding, Jr., did NOT say, “Show me the stories!” ” He said, “Show me the money!” It is the amount of money you made (let’s use M), minus the amount of money you spent (C), divided by the amount of money you spent (C).

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Measuring Your Content Marketing Success [Infographic]

Pamorama

Consideration: Inspiring potential customers to engage, read, download, comment, and share. Related Articles 10 Great Alternatives to the Google Keyword Research Tool 7 Steps to Successful Content Marketing [Infographic] 20 Statistics That Will Drive 2014 Marketing Strategies [Infographic]. But how do you measure the success of each of your targeted activities? Longer visit duration.

SlideBatch: A Super Cool New PR Tool

Spin Sucks

It can be played on any device, embedded on any site, or downloaded by users. By Gini Dietrich At Content Marketing World in Cleveland, I had the opportunity to meet Paul Shirer , the founder of SlideBatch. then had lunch with Paul and  Ed Mayuga  in Boston at the MarketingProfs B2B Summit and learned more about this cool new tool. I was expecting it to be just another thing that I would feel uncomfortable when they asked me what I thought, but I was blown away. It’s super cool and it has huge benefits for a PR pro. What is SlideBatch? It’s all ready for you. Why Do I Care?

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Anonymous Social Media: Why You Shouldn’t Participate

Spin Sucks

downloaded Secret a few months ago and hung out in there, just to see what it was and why I should care. By Gini Dietrich. It’s been a few years now, but I remember an example of a woman who tweeted how much she hated her job and her boss. Her boss saw the tweet and tweeted back, “You’re fired.” but I’m still shocked he put it in writing. Anonymous Social Media.

The Spin Sucks Inquisition: Christopher Penn

Spin Sucks

You can stalk him on Facebook , Twitter , Google+ , LinkedIn , YouTube , Slideshare , Flickr , Instagram , Marketing Over Coffee (his podcast with John Wall ), his blog— Awaken Your Superhero , or download his book— Marketing White Belt —on your Kindle. He is, hands down, one of the top five smartest people I know. could talk to him all day. You really shouldn’t be surprised.”

Most Popular Posts on ProBlogger 2014: General Tips

ProBlogger

Quick Grammar Tips to Improve Your Writing – Plus Free Downloadable Cheat Sheet. know I’ve made this mistake in 2014 with my own blog. Most Popular Posts on ProBlogger 2014: General Tips. This week we’ve covered the five most popular posts in the areas of monetization , content , social media , and writing tips. hope they do to you too! Image by zev. 2.

Essential Twitter Cheat Sheet for 2014

Harp Interactive

Check out our essential list of all the Twitter commands, lingo and resources you need to know to make the most of  Twitter in 2014. Feel free to download and share this document. Categories: Blog , How To , Social Media Marketing , Twitter Tags: social media , Twitter , twitter cheat sheet , twitter essentials , twitter lingo Finally! All the Twitter tips, tricks and resources to support your business or brand…all in one place. If your Web browser is [.] ( Read more. ).

AMA: The Spin Sucks December Webinar

Spin Sucks

Click “download purchase” and click the link on the confirmation page (you’ll also receive an email with this information). By Gini Dietrich It’s December. It’s the end of the year. We essentially only have three weeks left to do any real work. So, we thought, why not have a little fun this month? guess that’s the point. Or, what her favorite recipe is. Her beauty secrets!

Virgin America Launches First In-Flight Social Network With #PlanePitch Twitter Contest

The Realtime Report

Users access the network by downloading Here on Biz iOS mobile app and registering a new account using their LinkedIn, Facebook or Twitter profile. PlanePitch. — ECA| G.Na (@PandaZMafia) February 11, 2014  . Jennifer D (@vastjewels) February 11, 2014. How does the technology work? What would your #planepitch be? Million Twitter Sweepstakes.

Get Internet Voicemail from Website Visitors with SpeakPipe

Ari Herzog

click a link and can choose between playing it on the spot and/or downloading the file to my computer. In the spirit of Vine, SnapChat, and other applications that enable you to record your voice (or any sound) in combination with video to your friends, meet SpeakPipe. Best of all, there is a free version which is currently installed here. You can do it on your mobile device if you prefer.

[Cool Social Tools] Hot Online Community Platforms for 2015

SocialFish

It was our pleasure to team up with SocialFish for the 2014 Online Community Software Selection Guide — there were more than 3,000 downloads! Click here to reserve your copy.  (And did you already see the 2014 Guide? Guest post by Teri Carden and Ben Martin of Online Community Results. ————— Due diligence. It’s a real thing. Get it here.).

Fan-Powered PicCollage Contest Drives Impressive Engagement for Starbucks

The Realtime Report

The app has been downloaded by 55 million females, with an average user age of 19. Is your brand looking for an effective way to reach teens? The social media world is buzzing with information about the right social networks for the teen demographic, much of it focusing on Snapchat’s ephemeral messages and Instagram as a visual way to communicate among friends.

20% Of Apps Are Opened Only Once

The Realtime Report

So your brand has created a useful, engaging app for consumers, and seen a significant number of downloads. Does your brand have a dedicated app?  Do you think most users are engaging with it more than once after downloading? That’s great — except you don’t know how often consumers are actually using the app.

Are You Measuring Your Social Media Efforts?

Idaconcpts

Engagement includes comments, retweets, bounce rate, average amount of time spent on your site, white paper downloads, and video views. Businesses that have jumped on the social media train will do well to make sure that they monitor their social media efforts. What Do You Need to Monitor? Some of the most popular metrics are reach, engagement, competitive data, and sentiment.

Now Might Be the Time to Switch from Internet Explorer

The Social Media Incubator

These include online syncing and storage, easy screen capture and video downloads, and heightened compatibility due to tapping into both Chrome’s and Internet Explorer’s rendering engines. If you are still using Internet Explorer, you might want to consider replacing it with a better web browser – and soon. Here are a few: There are endless security issues. Google Chrome. Opera.

22 Noteworthy Content Marketing Guides and Tips

Webbiquity SMM

While some of these posts date back the beginning of 2014, all remain relevant and useful. ” 5 Content Marketing Trends & Predictions for 2014 by Web Content Blog. ” 10 Reasons Visual Content will Dominate 2014 by Advanced Lead Generation Marketing Blog. Content Marketing in 2014: Are You Prepared? The Future of Content: Upcoming Trends in 2014 by Moz.

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WordPress 3.8.2 now available to download and install

The Way of the Web

The latest version of WordPress is now available to download and install. now available to download and install appeared first on TheWayoftheWeb. It’s an important security release which solves some important security issues, along with fixing a number of bugs. The security list is: Potential authentication cookie forgery. CVE-2014-0166. Privilege escalation: prevent contributors from publishing posts. CVE-2014-0165. Hardening) Pass along additional information when processing pingbacks to help hosts identify potentially abusive requests. The post WordPress 3.8.2

Leveraging Social Identity

SocialFish

Download the slides to this webinar. and download the full research report. Watched this over the weekend. It’s really good. Webinar] Leveraging Social Identity, by Altimeter Group from Altimeter Group Network on SlideShare. ————— ( photo credit ). More like this. Debunking the Hype Featured Industry Insider

Which Social Networks Drive the Most Engaged Referrals?

The Realtime Report

The study examined 6 months of data (Sept 2013 – Feb 2014) across Shareaholic’s network of 200,000+ sites reaching more than 250 million unique monthly visitors. Download the report here:  Shareaholic’s “Social Referrals That Matter” Report. seconds). Viewers clearly engage longer with video, and are quite receptive to clicking on related content. pages. Facebook

Ring in December with Spin Sucks

Spin Sucks

We’re doing a special Twelve Days of Christmas series on the blog this month, and while there won’t be lords a’ leaping or swans a’ swimming, there will be best moments from 2014, top Spin Sucks Pro webinars of the year, blogs and podcasts you should be on top of, who the hot up and comers are, coolest gifts for the communicator on your list, and loads more. Again.

Why It Might Be Time to Completely Change Your Social Media Strategy

Convince & Convert

My presentation was called “Shotguns Trump Rifles: Why Social Success is Now a Volume Play” and was one of most controversial talks I’ve ever given about social media strategy. I’ve embedded the slides below, and I do hope you’ll spend a few minutes now (or download for later) because this issue impacts every.

Health And Fitness Apps See 62% Increase In Usage In Last Six Months

The Realtime Report

Apple has already begun marketing the various health and fitness apps that can be downloaded as a part of HealthKit and iOS8. Usage of health and fitness apps has grown exponentially since 2013. Such a statistic means that growth in health and fitness apps is 87% faster than the entire mobile app industry. Fitness Fanatics are 62% females and 38% males, according to Flurry.

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The 4 Ways to Find Online Influencers

Convince & Convert

The 8 Things Online Influencers Can Do For You  We covered A LOT of ground in this session, so I encourage you to download the slides and/or watch the free Webinar replay. Recently, I participated in a Webinar with my friends at TapInfluence , a terrific marketplace where brands can find and connect with online influencers. Here are some of the key points.

5 Social Media Tips for Social Good Companies That Will Get Your Message Heard (In Less Than 10 Minutes Per Day)

SocialFish

Download social media apps to your smartphone or tablet. All of the social platforms out there have mobile apps that you can download on your smartphone, so you can access your accounts at any time, from anywhere. Guest post by Meg Rulli, Co-founder,  ModMark Group. Social media? wouldn’t even know where to start!”. Do any of these above statements sound familiar? Perfect, share away!

5 Shifts to Fix Your Social Media Metrics

Convince & Convert

In fact, I very much recommend you jump over to their website after this post and download all of the slides from the Webinar. And don’t forget to download the slides from the Webinar on cross-channel social media metrics. Measure the Right Number of Social Media Metrics Just because you can measure something, doesn’t mean you should. Very worthwhile.

How to Do a Social Media Strategy- Workshop

Laurel Papworth

Online course with downloadable documents and videos in December 16 & 17 2014. Please Online, you can access the videos for a month afterwards (or download them permanently yourself). Shares A social media strategy course that takes you through the 9 steps of a social media strategy, case studies, a template document for writing the strategy. What do you think? Shares.

What You Need to Know Before You Install Facebook’s Messenger App

SocialFish

Hell if I can find the iPhone Messenger app permissions without downloading it to my phone, which theres no way in hell Im doing. But remember the iPhone Messenger app accidentally imported everyones contacts from their iPhones? So before you download Messenger so you can get your Facebook messages FASTER!, This post originally appeared on Mizz Information.

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