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Influicity Introduces YouTube Influencer Marketplace

The Realtime Report

Influicity is set to unveil a “first-to-market” platform that allows marketers to efficiently search and connect with YouTube influencers. Once selected, marketers can collaborate with influencers using the platform’s campaign management and analysis tools to bring a video campaign to life.

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Lego’s Social Media Strategy: Constructing On Collabs & Pop Culture

Keyhole.co

But with its forays into films and collaborations with other pop culture icons, the brand is an adult favorite, too. million Facebook: 15 million YouTube: 17.6 But what launched the brand into mainstream pop culture was its collaboration with Star Wars and Lucasfilm Ltd, starting in 1999. DC movies and LEGO? Instagram: 10.3

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The Best Brands on Instagram 2014

Devumi

2014 may go down as the Year of Instagram as the photo sharing app surpassed the 300 million user mark. Brands in 2014 have finally gotten on board with Instagram, and some exciting content has been produced over the year. The Best Brands on Instagram 2014. A photo posted by Red Bull (@redbull) on Dec 12, 2014 at 11:52am PST.

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Adidas Social Media Strategy: Sporting Online Traction Globally

Keyhole.co

million YouTube: 1.1 million Adidas Football on YouTube: 1.5 They go beyond collaborations, ensuring their content marketing strategy is tailored to their audiences. To this day, collaborations with big names are one of Adidas’s best plays for their marketing strategy. Clearly, Adidas’s YouTube strategies are robust.

Sports 59
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What Is The Point Of A Website In 2014?

Twist Image

We are seeing an increase in brands leaving their true engagement to social media (be it Facebook , Twitter , Instagram , Pinterest , YouTube or beyond). What is the point of a website in 2014? It''s 2014, and most websites still want you to read and/or buy, instead of being that true digital embodiment of the brand. and beyond.

Mobile 104
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Kick-Start 2014 with Trends and Insights from Mitch Joel

Writtent Blog

I’m sure you’ve watched a YouTube video on your smartphone? MitchJoel: I’m sure you’ve also watched a YouTube video on your computer, and I’m sure you’ve watched a youtube video on your TV, and on your Apple TV. It’s like what YouTube is doing with their ‘trueview’ advertising.

Trends 74
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Common Social Media Questions and Answers All Marketers Should Know

Hootsuite

YouTube: February 14, 2005. YouTube is a subsidiary of Google, which is owned by Alphabet. Google acquired YouTube in 2006 for $1.65 Facebook acquired Instagram in 2012 for $1 billion and WhatsApp in 2014 for $19 billion. Obviously, we think Hootsuite’s scheduling, analytics, and collaborative tools are pretty great.

Questions 142