Unmetric

APRIL 11, 2016

Back in October 2014, Unmetric wanted to create something that helps the content creators of the world and so was born Unmetric Inspire. It’s against this backdrop that all of us at Unmetric would like to say congratulations to another social media analytics company.

Comparison 113

Comparison Metrics Analytics Engineering 113

Waxing UnLyrical

DECEMBER 16, 2013

And don’t forget to join us for the next #measurePR chat on January 7, 2014, from 12-1 pm ET… and which I will be curating all the way from India! We shared lessons we have learned over the years, advice for measurement newbies, low and no-cost measurement tools, and the best measurement smarties to follow on Twitter.

Storify 216

Storify Press Release Case Study Hashtag 216

The Realtime Report

JUNE 18, 2014

Once selected, marketers can collaborate with influencers using the platform’s campaign management and analysis tools to bring a video campaign to life. With detailed analytics on engagement, share rates, purchase intent, and brand awareness, Influicity gives marketers useful data that extends beyond just views.

Influencer 183

Influencer YouTube Campaign Price 183

Bill Hartzer

MARCH 31, 2014

Google soon will revoke access to all websites’ Not Provided keyword data normally viewed via Google Webmaster Tools , Google Analytics , and Google AdWords , and offer 100 percent of the keyword data exclusively to site owners who move their websites to the new.Google gTLD and make their websites secure.

Domain Name 167

Domain Name Google Adwords Paid Search 167

Social Media Strategery

JANUARY 6, 2014

As we kick off 2014, we’re awash in PR trends and predictions. Here are six trends to watch in 2014. We use tools like Sysomos and Radian6 to track millions of social media posts. We can even use cookies and web analytics to optimize the actual content that you see when you visit a site. Here are 20 more.

Sysomos 134

Sysomos Radian6 Data Analysis 134

Ignite Social Media

APRIL 2, 2020

TikTok is a bite-sized social video platform that allows users to create, share, and edit videos with built-in tools the make it easy for anyone to add music, implement special effects, and join in on the latest trends. Its origins here in the West can be traced back to 2014’s Musical.ly Key Takeaways.

Marketing 217

Marketing Authentication Trends Feed 217

The Realtime Report

APRIL 7, 2014

Twitter, Kantar expand global data partnership – Twitter and marketing data agency Kantar have expanded their partnership with a 5-year deal to develop new research tools that will measure the effectiveness of ads, glean consumer insights and gauge brand performance (AdWeek).

News 176

News Types Nielsen Social Media 176

The Realtime Report

NOVEMBER 1, 2017

By 2014, smartphone users were spending 89 percent of their device time using apps and just 11 percent using the mobile web. In response to these trends, Google has begun favoring mobile friendly websites, as well as developing special tools for indexing apps.

Mobile 111

Mobile GPS Wireless Compete 111

Convince & Convert

JULY 7, 2014

I’m by no means a Vaynerchuk-esque investment mogul, but here’s where I’m at as of July 7, 2014: Addvocate – Employee Activation in Social I’m probably most involved day-to-day with this company, as I’m also on the board of directors. Amazing tool for keeping tabs on thought leaders about anything.

Startup 168

Startup Crowdsourcing Badge B2B 168

Sprout Social

MAY 8, 2017

billion in 2014 to $17.34 As a social media consultant, you’ll need goals and analytics to show your client that your work is creating results that they want. Measurable : This is where analytics come in. Website analytics for Facebook referrals. You can use our social media analytics to measure and review your efforts.

Social Media 108

Social Media How To Metrics ROI 108

Keyhole.co

DECEMBER 22, 2020

For example, in 2014, the world was confused when soccer-star Cristiano Ronaldo appeared in a Japanese facial fitness commercial. Use social media monitoring tools to find influencers within your niche. Tools like Keyhole offer hashtag tracking and keyword tracking. Avoid partnering with these types of influencers!

Influencer 94

Influencer Instagram Tips Hashtag 94

Unmetric

AUGUST 2, 2019

Luckily, we have an Instagram analytics tool that tracks, among other things, which brands have the most followers. The brand added 62 million followers since 2014, a 1,343% growth in followers which is almost 32,000 followers added per day. This is where you need to pay heed to your Instagram insights and analytics.

Instagram 155

Instagram Brands Fashion Sports 155

Buffer Social

JULY 20, 2017

A study by Social@Ogilvy found that Facebook organic reach has fallen to just six percent in 2014. For instance, they made €25 million from social media in 2014 (this number is likely to be higher today), and their social media efforts helped to increase their Net Promoter Score from 35 in 2015 to an all-time high of 43 in 2016.

Social Media 112

Social Media Engagement Brands Airlines 112

Keyhole.co

OCTOBER 10, 2023

Pro-tip: If you’re delving in programmatic advertising , it’s a good idea to automate your entire brand campaigns and sentiment analysis through tools for better insights. Explore social media platforms The quality of the data you collect will influence the accuracy of your analytic results.

Sentiment 52

Sentiment Analysis Brands How To 52

ProBlogger

JANUARY 1, 2014

Today I wanted to give you a quick way to get a better handle on your social media activities, in about five minutes, using nothing more than your site stats (I’m using Google Analytics). You don’t need to get any software or be using a certain tool to share your content. Is your social media “working”?

Social Media 49

Social Media Case Study Analysis Social Networking 49

Convince & Convert

MARCH 4, 2016

Technology used to be only a concern of the IT department, but these days, even the most entry-level employee is expected to have basic knowledge of online tools. With a solid strategy in place, you’ll have specific goals to measure and be able to effectively find out what tools you need in order to be successful. Image via Unsplash.

ROI 60

ROI Statistics Software Metrics 60

Webbiquity SMM

JANUARY 19, 2016

64% of sales reps say they closed at least one deal in 2014 directly from social media use. The tools most commonly used to measure social media marketing results are the native analytics provided by the social networks (Facebook, Twitter, etc.) Google Analytics) at 59%. 10 Stats About Social Media Demographics.

Social Media 100

Social Media Marketing Survey Metrics 100

Proactive Report

OCTOBER 21, 2013

2014 is almost upon us and many businesses are doing their planning for next year. Google Analytics will help you track much of this activity. Plan for 2014 – set your goals and measure your progress. the tools are available. You can use tracking codes to see how people repsond to your social content and offers.

Small Business 65

Small Business Metrics Social Media Hubspot 65

Rebekah Radice

NOVEMBER 1, 2016

The other huge bonus to using your own product or tool is getting first hand knowledge of: Potential issues. Atlassian , makers of JIRA (a tool we use daily) and HipChat, nailed this idea. Atlassian’s video shows that they do what they say , use the tools they build, and embody their values. Hard to imagine, right? Aha-moments.

Facebook 116

Facebook Marketing Atlassian Analytics 116

yMarketingMatters

SEPTEMBER 23, 2016

It’s important to look at your analytics, this helps you find the best time to post. Demographics: 28% of adult internet users used Instagram in 2015, up from 26% in September 2014 ( Source ). Instagram business tools are just some of the new ways Instagram hopes to make growing a business on the platform much easier.

Instagram 100

Instagram Mobile Social Networking Hashtag 100

Laurel Papworth

AUGUST 24, 2017

In the good news, it’s not because Facebook aren’t interested in groups anymore – with Group analytics/insights/measurements, Group Admin badges and connecting Group communities to Facebook Business Pages, Groups aren’t going anywhere. Anyway, hands up if you remember that groups used to have subforums?

Groups 53

Groups Groups Facebook Badge 53

Waxing UnLyrical

MARCH 11, 2015

You can’t properly attribute sales or awareness to communications using baseline analytics from Google or Facebook or Twitter. Eric Wittlake (@wittlake) January 7, 2014. Analytics solutions can be very helpful, so long as they give you the information that you want. ” ~ Sandra Fathi, Past President, PRSA NY.

Metrics 100

Metrics How To Discount Analytics 100

Proactive Report

NOVEMBER 27, 2013

SEO-PR used the Google Analytics URL Builder to tag the links in the three releases. There are many free or low cost tools that make it possible to produce interesting images and compelling videos. Google Analytics is free. Make it a priority for 2014. Learn to add tracking parameters with Google Analytics.

Press Release 73

Press Release Engagement Analytics SEO 73

Social Media Strategery

JANUARY 20, 2014

Here are seven ways brands will spend more money on social media and content marketing in 2014: Creating content. As a result, pricey monitoring and analytics tools will be migrating from the wish list to the approved budget. Paid sponsorships. Those “influencers” you’re always trying to reach?

Social Media 104

Social Media Compete Cost Syndication 104

Proactive Report

DECEMBER 2, 2013

2014 will see more emphasis on reporting PR results. Tools you can use. Google Analytics – PR Dashboard. Mark Weiner of Prime Research was a speaker at the recent PRSA 2013 Conference in Philadelphia. His panel was about measurement, proving value and ROI. Proving Value. Value is subjective. Bounce rate. Repeat visits.

ROI 69

ROI Case Study Health Care Insurance 69

Rebekah Radice

JULY 20, 2015

A photo posted by Rebekah Radice ⚡️ Social Media (@rebekahradice) on Oct 20, 2014 at 5:29pm PDT. #2: Use a tool like DataHero to regularly pull together important consumer data. Use a tool like Post Planner to find the exact content your audience is craving. I love this one that I received from my friends at Buffer.

Social Media 133

Social Media Marketing Study Activities 133

Devumi

OCTOBER 24, 2014

A part of this last point is going to come from your Pinterest Analytics dashboard as you move forward. Your competitors are your best learning tool on Pinterest. Use this to guide you at first , and then use your analytics to see how successful your timing is. — metmuseum (@metmuseum) October 24, 2014.

Strategy 113

Strategy Wikimedia Marketing How To 113

Sprout Social

APRIL 11, 2017

Sprout Features Mentioned in this post: Instagram analytics report. So when you want to measure the success of a campaign, or see if your brand is becoming more popular on Instagram, you can analyze your branded hashtags with social media monitoring tools. Use a Third Party Tool. Social media monitoring. Instagram scheduling.

Hashtag 111

Hashtag Instagram Journal How To 111

Keyhole.co

APRIL 26, 2023

Twitter Analytics is the ultimate source that will reveal the social media insight you actually need. When your goal is to grow your Twitter audience, there’s so much to be learned from the people who already follow you—but most marketers ignore their Twitter Analytics because they feel they don’t need them. Let’s find out!

Analytics 52

Analytics Twitter Data How To 52

Keyhole.co

NOVEMBER 10, 2020

Twitter Analytics Guide. Twitter Analytics are the perfect example. When your goal is to grow your Twitter audience, there’s so much to be learned from the people who already follow you—but most marketers ignore their Twitter Analytics because they feel they don’t need them. Buffer Stop Ignoring Your Twitter Analytics.

Analytics 105

Analytics Twitter HootSuite Metrics 105

Rebekah Radice

NOVEMBER 1, 2016

The other huge bonus to using your own product or tool is getting first hand knowledge of: Potential issues. Atlassian , makers of JIRA (a tool we use daily) and HipChat, nailed this idea. Atlassian’s video shows that they do what they say , use the tools they build, and embody their values. Hard to imagine, right? Aha-moments.

Facebook 60

Facebook Marketing Atlassian Analytics 60

Keyhole.co

JANUARY 26, 2023

Twitter Analytics is the ultimate source that will reveal the social media insight you actually need. When your goal is to grow your Twitter audience, there’s so much to be learned from the people who already follow you—but most marketers ignore their Twitter Analytics because they feel they don’t need them. Let’s find out!

Analytics 52

Analytics Twitter Metrics HootSuite 52

Social Media Marketing

APRIL 3, 2013

Google and Facebook still lead in digital display earnings, but according to a recent report, Twitter revenues will surpass AOL in 2014 and Microsoft by 2015. How to tell if your social media efforts are paying off - InfoWorld with a deck of social media analytics solutions. and may very well point to the future of content.

Social Media 160

Social Media Flipboard Storify Reddit 160

Sprout Social

MAY 5, 2019

Standing out in 2014 on Instagram was easier than today. You can also use Sprout tools like the Twitter analytics report to identify potential influencers that will fit your campaigns. Influencer marketing strategies are more difficult to navigate than ever as a brand, but we’re here with a guide to making sense of it all.

Influencer 112

Influencer Marketing Survey Campaign 112

Twist Image

OCTOBER 30, 2013

As data and analytics take a more predominant role in business decisions, marketers are going to face a world where IT (both hardware and software) to operationalize the department of marketing is going to hit some exponential growth curves. Can we get the CMO and CIO to shack up? driven by the rapid adoption of smartphones and tablets.

iPad 100

iPad Wireless Marketing Telecommunications 100

ProBlogger

OCTOBER 5, 2016

The principle can easily be adopted as a tool for bloggers and marketers. Look into your web analytics. By looking carefully at his Google Analytics, Pat Flynn noticed that his About Page was one of the most viewed pieces of content on his blog. Applying the 80/20 to Blogging. Absolutely. Fact: Marketing > Content.

How To 55

How To Health Care Microsoft Blogger 55

SalesChoice

JUNE 6, 2017

According to Accenture and CSO Insights (2014), Chief Revenue Officers and sales leaders of the Fortune 500 have low confidence levels (less than 15%) in achieving their sales plans. SalesChoice has developed an advanced predictive and prescriptive analytics platform, and is an ISV Certified partner of SalesForce.com.

Patterns 20

Patterns Analytics GPS eBook 20