Webbiquity SMM

JANUARY 19, 2016

Social media use isn’t quite universal—but it’s getting close. population now has at least one social networking profile; more than half use two or more social networks. The number of worldwide social media users is projected to grow from 2.1 10 Stats About Social Media Demographics.

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The Realtime Report

APRIL 7, 2014

Twitter doubles down on TV in Europe – last week Twitter purchased two TV analytics companies, France’s Mesagraph and the U.K.’s Any social media updates that we missed? ’s SecondSync; teams from both will join Twitter’s London office (WSJ). Let us know in the comments below.

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Sprout Social

MAY 8, 2017

Social media marketing spending in the US is expected to more than double from $7.52 billion in 2014 to $17.34 A key to justifying your social media work is setting up measurable goals that can showcase improvements in your digital presence. Measurable : This is where analytics come in. billion in 2019. Improve ROI.

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Social Media How To Metrics ROI 108

ProBlogger

JANUARY 1, 2014

Today I wanted to give you a quick way to get a better handle on your social media activities, in about five minutes, using nothing more than your site stats (I’m using Google Analytics). This is just a short, quick technique that anyone can use—social media newbie or superstar. Social Media' An analysis.

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Social Media Case Study Analysis Social Networking 49

Talkwalker SM

MARCH 17, 2016

FMCG brands increasingly view social media as a way to differentiate themselves from competitors, as Always did memorably with their #LikeAGirl campaign. However, the applications of data from social networks go far beyond campaign measurement. LikeAGirl and the importance of finding the right influencers for your campaign.

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yMarketingMatters

SEPTEMBER 23, 2016

It’s important to look at your analytics, this helps you find the best time to post. The app is one of the most popular social networks worldwide. of social network users will use Instagram. Demographics: 28% of adult internet users used Instagram in 2015, up from 26% in September 2014 ( Source ).

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Ignite Social Media

APRIL 2, 2020

Its origins here in the West can be traced back to 2014’s Musical.ly billion app installations and over 500 million monthly users, placing it ahead of other social networks such as Twitter, Snapchat, and Pinterest. From identifying partners to FTC disclosures to measuring analytics, it can get a little messy.

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Social Media Strategery

JANUARY 20, 2014

Meanwhile, social networks realize that brands will pay big money for access to the millions of users in their online communities, and they’re going to charge more and more for that privilege. Increasingly, to compete effectively in social media, brands realize that to play, they must pay. Increasing reach. Paid sponsorships.

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Proactive Report

OCTOBER 21, 2013

2014 is almost upon us and many businesses are doing their planning for next year. One of the areas of concern to small businesses is how to measure their social media activity. Here are few suggested metrics: Activity on each social platform: Most small businesses have limited time and resources. Get organized.

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Small Business Metrics Social Media Hubspot 65

Net-Savvy Executive

JUNE 27, 2017

I've just updated it for the first time since 2014. The third is Omniscience , which has evolved quite a bit since I wrote about it ( Driving Intelligence and Analytics with Omniscience , 2011). I'm looking for more opportunities to work with people who find this kind of thinking interesting.

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Privacy Open Source Exercises Skills 40

Danny WhatMough

MAY 14, 2014

Global Web Index has just released its Q2 2014 report giving the latest figures for social media usage and engagement across more than 30 global markets. We’ve looked through the report and pulled out the eights statistics that we think you need to know to inform your global social strategies.

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Social Media Statistics Social Networking Report 58

Twist Image

APRIL 24, 2015

billion in 2014 compared with the prior year. shows that fourth-quarter 2014 numbers reached $14.2 billion in the fourth quarter of 2014. Hidden in the numbers: social media advertising jumped 57% to $7 billion in 2014. During the second half of the year, social-media revenue was $4.1 social media.

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Talkwalker SM

FEBRUARY 11, 2016

In the week before February 14, Valentine’s Day is getting more and more mentions on social networks. According to a 2014 study performed by the Blackstone Digital Agency, 75% of all luxury goods buyers use social media. The busiest day so far has been February 11, with over 750,00 mentions.

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Campaign Influencer Social Media Study 64

Pam Moore

MARCH 19, 2020

The best marketers know that data and analytics are their best friend. Learning how to tweak, rinse and optimize your marketing campaigns, content and social programs will help you be more agile. Data driven decisions will rule and empower them to fully embrace the best of social network curation features such as Instagram TV (IGTV.)

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Trends Video Marketing Influencer 78

Pam Moore

JANUARY 19, 2020

The best marketers know that data and analytics are their best friend. Learning how to tweak, rinse and optimize your marketing campaigns, content and social programs will help you be more agile. Data driven decisions will rule and empower them to fully embrace the best of social network curation features such as Instagram TV (IGTV.)

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Trends Brands Marketing Influencer 78

Convince & Convert

MARCH 4, 2016

Rather than focusing on followers, page views, or impressions, analyze your data on website analytics, audience engagement, and most importantly, conversions. 79% of B2B marketers believe social media is an effective marketing channel, but you must be able to provide data and facts using your marketing software.

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ROI Statistics Software Metrics 60

Sprout Social

APRIL 19, 2019

Only 51% of teens use Facebook , making it the fourth most popular social network. In 2014, it was noted to be 7% while it was 14% in 2017. Sprout’s guide to best times to post on every social network is an important read for marketers getting started on a new network. 51% of teens use Facebook.

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Rebekah Radice

JULY 20, 2015

This contact could be through social networks, social media groups or a handwritten note. A photo posted by Rebekah Radice ⚡️ Social Media (@rebekahradice) on Oct 20, 2014 at 5:29pm PDT. #2: 2: Merge Passion With Social Purpose. Believe me, handwritten notes go a long way! Thank you Nicole and team!

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Social Media Marketing Study Activities 133

Social Media Marketing

APRIL 3, 2013

Google and Facebook still lead in digital display earnings, but according to a recent report, Twitter revenues will surpass AOL in 2014 and Microsoft by 2015. Storify is a platform that allows you to curate content from other social networks - videos, tweets, blog posts, etc. and may very well point to the future of content.

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Social Media Flipboard Storify Reddit 160

Sprout Social

NOVEMBER 1, 2016

If one of your goals is to drive website traffic, start sharing links to blog posts, landing pages and other content you’re publishing on social media. One of the first things you should do when creating a profile on a social network is add your website or blog URL to your bio or about section. Research Your Destination.

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Travel Class Social Media Hotels 40

Sprout Social

NOVEMBER 15, 2016

A social media strategy is a summary of everything you plan to do and hope to achieve for your business through the use of social networks. Start by creating a list of social media objectives and goals. On which social networks does your target audience spend their time? Improving a Decline in Organic Reach.

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Webbiquity SMM

FEBRUARY 10, 2015

Is the value of social media marketing for b2c brand overrated? consumers say they “mostly” or “always” ignore brand posts on every social network. And 83% of consumers say they have had a “bad experience with social media marketing.” And yet – 80% of brands advertised on social media sites in 2014.

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Statistics Social Media B2B Hubspot 50

ProBlogger

JANUARY 19, 2015

Now in your web analytics, the conversion is falsely attributed to Google organic search, even though Facebook was the first point of contact and crucial to the sales cycle. Facebook has Insights, Twitter and Pinterest have Analytics, and Simply Measured offers analytics tools for LinkedIn and Instagram. General Social Media'

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Social Media Tips ROI Meme 20

Sprout Social

AUGUST 15, 2016

Social networks are changing all the time. By the time you get comfortable, an update occurs and changes your social media marketing strategy. Instagram has roughly half-a-billion users and more than 300 million active users on the network each day. Users also have access to a small set of Instagram analytics.

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ProBlogger

SEPTEMBER 23, 2014

Get on social media. People spend more time on social networking platforms than other sites. In 2014, Facebook reported that the average user spends 17 minutes on the site every day. If you want to get a reader’s attention, then you need to have a social media presence. It’s okay to be weird.

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How To Blogger Adsense Newsletter 54

Hootsuite

NOVEMBER 18, 2015

Reports, charts and graphs can be intimidating, even to the hardened vet—a title that very few people can claim when it comes to social media. We’re here to show you that analytics aren’t all that scary. Twitter analytics are a prime example. How to access Twitter Analytics. The word even sounds scary.

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Metrics Analytics Twitter Module 75

ProBlogger

AUGUST 24, 2014

One of the most important things you can do in 2014 as a content creator, is identify who you are as a personal brand by monitoring how you come across online. Use Twitter Card analytics to measure your results. Add the pertinent meta tags to your page. Run your URLs against the validator tool to be approved. Content Attribution.

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Webbiquity SMM

OCTOBER 16, 2012

Social media accounts for only 16% of customer engagement today, but is expected to increase to 57%—the second-most used channel, behind only face to face interaction—within five years. 56% of Americans have a profile on at least one social networking site. Social networks and blogs In the U.S Marketing Pilgrim ).

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Social Media Hubspot B2B Marketing 229

Convince & Convert

MAY 25, 2010

Here are the highlights: A Colossal Opportunity According to Forrester research, from 2009 – 2014, the average annual growth rate in digital marketing expenditures in the U.S. will range from 11% (the relatively mature email marketing), to 34% (social media). Note that I didn’t include Web design. link] [link] Abbie S.

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Marketing Social CRM Conference Social Media 123

Webbiquity SMM

DECEMBER 16, 2014

Though the use of social media and social networks for marketing is now nearly ubiquitous, and 78% of companies have dedicated social media teams, many marketers sill struggle with certain aspects of social marketing, such as formalizing strategies and measuring results. Social Media Marketing Guides.

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Hootsuite

NOVEMBER 18, 2015

Reports, charts and graphs can be intimidating, even to the hardened vet—a title that very few people can claim when it comes to social media. We’re here to show you that analytics aren’t all that scary. Twitter analytics are a prime example. How to access Twitter Analytics. The word even sounds scary.

Metrics 40

Metrics Analytics Twitter Module 40

Webbiquity SMM

JUNE 10, 2014

Among the first group of morning breakout sessions was “Using Social Media Analytics To Define ROI KPIs.” They also advised that marketers set SMART goals, and presented a selection of best practices for advertising on popular social networks: Among other key takeaways from Grant and Katy: • Use the scientific method.

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Myrland Marketing

JULY 6, 2018

Alerts: 70% (87% in 2017, 77% in 2015, 63% in 2014). Newsletters: 59% (67% in 2017, 76% in 2015, 77% in 2014). When producing newsletters , John Matthew Upton , Greentarget’s Director of Digital Strategy & Analytics, recommends using bulleted lists, or short blurbs with links to longer-form content. Research Reports.

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Survey Content Research Curation 54

Convince & Convert

DECEMBER 16, 2014

In fact, there were 730 million blog posts published in 2014 alone ! A good schedule will take into account the unique aspects of every social network and adjust the frequency of content accordingly. Here’s a visual way to think about a social media promotion schedule. Content is being created.

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Social Media Content Curation Patterns 166

Hootsuite

FEBRUARY 24, 2021

Skill expectations are high, ranging from copywriting to videography and mastery of various analytics and creative platforms. There’s so many roles squished into one that it can be really tough,” says Nick Martin, Hootsuite’s global social engagement specialist. What are the image dimensions for each social network ?

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Questions Social Media HootSuite Marketing 141

Ignite Social Media

FEBRUARY 2, 2023

I think if you took our company, Ignite, and you took all the people and slapped us together as a transformer, then we collectively would be a social media expert, but I don’t believe a single person can be a social media expert, truly. They’re not really mapping the social network.

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Influencer Social Media Hubspot Travel 85

Hootsuite

MAY 26, 2021

If you’d like to learn more about social selling, take Hootsuite Academy’s Social Selling Certification Course : What is the social selling index? The social selling index (SSI) is a metric used to measure the impact of a brand’s social selling efforts. LinkedIn first introduced the concept of the SSI back in 2014.

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HootSuite How To B2B LinkedIn 145