Pam Moore

MARCH 19, 2020

?. What are the biggest digital marketing and branding trends shaping the year ahead? How will marketers approach increasing brand awareness, attracting new customers and growing revenue in an always on digital world where the only guarantee is change? However, the good news is marketers are getting smarter!

Trends 78

Trends Video Marketing Influencer 78

Devumi

OCTOBER 24, 2014

Your business just opened a Pinterest business account and you’re wondering how to establish a Pinterest marketing strategy…that’s why you clicked on my very descriptive headline! This Pinterest marketing strategy guide will give you nine steps to follow to get your Pinterest interesting. Find your target market.

Strategy 113

Strategy Wikimedia Marketing How To 113

The Realtime Report

APRIL 7, 2014

of Pages Manager for iOS with several new features, including the ability for page administrators to pin and unpin posts on their pages, create and edit events on iPad, and more (AllFacebook). Twitter doubles down on TV in Europe – last week Twitter purchased two TV analytics companies, France’s Mesagraph and the U.K.’s

News 176

News Types Nielsen Social Media 176

Sprout Social

APRIL 19, 2019

The use of Facebook has evolved through the years so it’s important for marketers to be up to date on the newest statistics. Here are the important stats for marketers to know, categorized by topic and ready for you to use in your social media strategy. In 2014, it was noted to be 7% while it was 14% in 2017.

CPC 111

CPC Facebook Marketing Advertising 111

Unmetric

AUGUST 2, 2019

Luckily, we have an Instagram analytics tool that tracks, among other things, which brands have the most followers. Instagram has proven to be a great platform for brands to market their products. The brand added 62 million followers since 2014, a 1,343% growth in followers which is almost 32,000 followers added per day.

Instagram 155

Instagram Brands Fashion Sports 155

Twist Image

OCTOBER 30, 2013

Is Gartner right about Chief Marketing Officers spending more on IT than the Chief Information Officer in the coming years? Part 2 ), we''re talking about the actual infrastructure of the marketing department and what keeps it humming along. Are marketers still scared of technology?

iPad 100

iPad Wireless Marketing Telecommunications 100

Ignite Social Media

FEBRUARY 9, 2017

Back in 2014, everyone from brand marketers to local musicians started freaking out about the decreasing reach posts received following drastic changes to the News Feed algorithm. The post below includes an updated look at reach in addition to several other interesting findings compiled by the entire Ignite Social Media analytics team!

Metrics 60

Metrics Brands Facebook Sample 60

Kikolani

AUGUST 18, 2016

The internet has ushered in a great era for marketing: the analytics era. With a large enough group, insights can become really valuable in allowing marketers to directly target their most likely customers. Mass media has long sold marketing professionals on the benefits of hitting a highly targeted audience.

Data 60

Data Social Media Sports How To 60

Kikolani

AUGUST 18, 2016

The internet has ushered in a great era for marketing: the analytics era. With a large enough group, insights can become really valuable in allowing marketers to directly target their most likely customers. Mass media has long sold marketing professionals on the benefits of hitting a highly targeted audience.

Data 60

Data Social Media Sports How To 60

Social Media Marketing

APRIL 3, 2013

Each week at Ford, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

Social Media 160

Social Media Flipboard Storify Reddit 160

Proactive Report

NOVEMBER 27, 2013

The target audiences for all three press releases were more than 1 million tourists and 5,000 media members who were converging on New Orleans for two major events – “The Big Game” and Mardi Gras. SEO-PR used the Google Analytics URL Builder to tag the links in the three releases. Google Analytics is free. Connect with me.

Press Release 73

Press Release Engagement Analytics SEO 73

Convince & Convert

MAY 25, 2010

Here are the highlights: A Colossal Opportunity According to Forrester research, from 2009 – 2014, the average annual growth rate in digital marketing expenditures in the U.S. will range from 11% (the relatively mature email marketing), to 34% (social media). Direct mail? Note that I didn’t include Web design.

Marketing 123

Marketing Social CRM Conference Social Media 123

Twist Image

NOVEMBER 6, 2015

I have been saying this since before the above-mentioned acquisition took place back in July of 2014. This week, from that same event, is a conversation between Mark Zuckerberg from Facebook, Michael Abrash from Oculus and Steven Levy ( Backchannel , Wired and the author of In The Plex , Hackers and many more ). digital marketing blog.

Mobile 40

Mobile Sentiment Data Analytics 40

Convince & Convert

MAY 4, 2015

Yes indeed, savvy marketers are rallying around conversion rate optimization , the process of improving conversion. The winners in online marketing know this. HubSpot’s Luke Summerfield chimed in with, “Personas are critical because they help guide your marketing strategy—including your strategy for conversion rate optimization.

Conversation 60

Conversation Campaign Patterns Influencer 60

Buffer Social

NOVEMBER 8, 2023

Let’s be honest: you probably didn’t get into content marketing because you love working with numbers.    But I’ve worked in media and content marketing for over a decade now — long enough to know that keeping a close eye on the numbers is essential if you want your content marketing efforts to pay off. 

Metrics 98

Metrics Content Marketing Newsletter 98

Sprout Social

APRIL 11, 2017

Sprout Features Mentioned in this post: Instagram analytics report. Repost @decadethirty with @repostapp ・・・ – in 2014, I started doing these handlettered memories as part of one of my bullet journal collections. A common question marketers have at this point is “how many hashtags should I use on Instagram?”

Hashtag 111

Hashtag Instagram Journal How To 111

Keyhole.co

APRIL 26, 2023

Most likely, you’ve already turned to how-to blogs, attended Nailing Twitter Marketing webinars, and subscribed to random newsletters for newer and better social media insights. Twitter Analytics is the ultimate source that will reveal the social media insight you actually need. Let’s find out!

Analytics 52

Analytics Twitter Data How To 52

Keyhole.co

NOVEMBER 10, 2020

Twitter Analytics Guide. Marketers are constantly in search of actionable insights to improve their social media strategies. Twitter Analytics are the perfect example. If you’re not sure where to start when it comes to Twitter Analytics, this guide is for you. Buffer Stop Ignoring Your Twitter Analytics.

Analytics 105

Analytics Twitter HootSuite Metrics 105

Keyhole.co

JANUARY 26, 2023

Most likely, you’ve already turned to how-to blogs, attended Nailing Twitter Marketing webinars, and subscribed to random newsletters for newer and better social media insights. Twitter Analytics is the ultimate source that will reveal the social media insight you actually need. Let’s find out!

Analytics 52

Analytics Twitter Metrics HootSuite 52

Diva Marketing Blog

JUNE 19, 2016

What makes Jay especially relevant to the Diva Marketing community is his use of social media, aka Social TV, to promote his on-air opportunity on the Food Network and to leverage the social buzz to encourage Scripps Networks Interactive to pick up the Deep Fried America pilot. Diva Marketing : Let’s talk blogs!

Travel 75

Travel Hosting Social Media Influencer 75

Sprout Social

NOVEMBER 1, 2016

Whether you’re a hotel, airline, destination or car rental service, word-of-mouth marketing is crucial to the success of your business. Because the travel industry relies so heavily on word-of-mouth marketing, this is one trend you can’t ignore. — Marriott Hotels (@Marriott) December 19, 2014. Find Your Inspiration.

Travel 40

Travel Class Social Media Hotels 40

Diva Marketing Blog

JUNE 19, 2016

What makes Jay especially relevant to the Diva Marketing community is his use of social media, aka Social TV, to promote his on-air opportunity on the Food Network and to leverage the social buzz to encourage Scripps Networks Interactive to pick up the Deep Fried America pilot. Diva Marketing : Let’s talk blogs!

Travel 40

Travel Hosting Social Media Influencer 40

Webbiquity SMM

JUNE 10, 2014

Last month’s Zenith Social Media Marketing Conference opened with a blast of presentational energy from Neal Rodriguez. Though Duluth is smallish metro area of roughly 100,000 population, the event attracted twice as many attendees as some similar events in larger cities, with speakers from around the country.

Conference 196

Conference Social Media SEO Marketing 196

Justin Levy

APRIL 28, 2014

Better marketers and better individuals. In this Marketing Fit interview, Chris covers everything from his top productivity tip to what he’s learned self-publishing two books to what tactic he wants to banish from marketers’ toolboxes. What lessons did you learn from Marketing White Belt to Marketing Red Belt ?

Marketing 199

Marketing Publishing iPhone Badge 199

ProBlogger

JULY 17, 2014

At the beginning of 2014, I decided to get smart about my blogging. After noticing that his market was growing in the Middle East and Asia, he decided to translate his website in Hebrew, Chinese, Japanese, and a handful of other languages using the WPML (WordPress Multi-Lingual) plugin. A client of mine runs the site BinaryOptions.com.

Travel 54

Travel Blogger Aggregator Case Study 54

Buffer Social

APRIL 5, 2017

Before becoming a marketer, Brian sold insurance. We’re a team of eight Buffer marketers , with vastly distinct backgrounds and educations, who collectively bring in 20,000 Buffer signups each week. Many of us fell into marketing, accidentally or on purpose. Does this resonate with your marketing experience?

Marketing 108

Marketing Diagrams Skills How To 108

Keyhole.co

DECEMBER 19, 2023

Gymshark’s marketing strategy is one of the key reasons for its rapid success. Let’s dive into Gymshark’s marketing strategy. So, Gymshark’s marketing strategy makes use of these phrases as hashtags. This was in 2014, and it was just the start. Instagram: 6.7 million Facebook: 2 million YouTube: 503K Twitter: 368.7K

Strategy 52

Strategy Influencer Social Media Meme 52

The Realtime Report

AUGUST 22, 2014

This is a guest post by Matthew Yeoman of the Devumi.com Social Media Marketing blog. When realtime marketing works, it’s because you have something much bigger than you doing your marketing for you. How Does the “Moment” Do Your Realtime Marketing For You? Arby’s (@Arbys) June 18, 2014.

Marketing 187

Marketing Sports How To Vimeo 187

Webbiquity SMM

OCTOBER 16, 2012

Though social media marketing is now used in about 90% of companies, techniques, platforms and best practices continue to evolve. Increase use of video marketing? Marketing Pilgrim ). 90% of marketers now use social networks in their marketing efforts, but growth has plateaued; the figure was 89% in 2011.

Social Media 229

Social Media Hubspot B2B Marketing 229

Justin Levy

APRIL 28, 2014

Better marketers and better individuals. In this Marketing Fit interview, Chris covers everything from his top productivity tip to what he’s learned self-publishing two books to what tactic he wants to banish from marketers’ toolboxes. What lessons did you learn from Marketing White Belt to Marketing Red Belt ?

Marketing 100

Marketing Publishing Badge iPhone 100

Justin Levy

APRIL 28, 2014

Better marketers and better individuals. In this Marketing Fit interview, Chris covers everything from his top productivity tip to what he’s learned self-publishing two books to what tactic he wants to banish from marketers’ toolboxes. What lessons did you learn from Marketing White Belt to Marketing Red Belt ?

Marketing 100

Marketing Publishing iPhone Badge 100

Hootsuite

MAY 26, 2021

Think it’s the same as social media marketing ? LinkedIn first introduced the concept of the SSI back in 2014. A recent Forbes article states: “87% of business event professionals have canceled events because of the pandemic, and 66% postponed events.”. Spoiler: It’s not.). Second spoiler: Also no.

HootSuite 145

HootSuite How To B2B LinkedIn 145

Keyhole.co

JULY 25, 2023

To achieve this, the first step is to conduct comprehensive market research. Start by identifying the specific roles and responsibilities needed, such as content creation, community management, analytics, and strategy. You can also use Keyhole’s social media analytics feature and gauge which platform works best for you.

Social Media 52

Social Media Strategy Campaign Hashtag 52

Myrland Marketing

JULY 6, 2018

Congratulations to Greentarget and Zeughauser Group for the release of The 2018 State of Digital and Marketing Content Survey, a refresh on their survey that serves to inform lawyers and legal marketers about the behaviors of in-house legal departments when it comes to their consumption of social, digital, and content marketing.

Survey 54

Survey Content Research Curation 54

Unmetric

SEPTEMBER 10, 2019

Luckily, we have a Twitter analytics tool that tracks, among other things, which brands have the most followers. The brand has added 10 million followers since 2014, a 400% growth in followers which is almost 5,655 new followers per day. Chanel added an average of 5,088 new followers every day since 2014. million followers.

Brands 123

Brands Twitter Fashion Ensembli 123

Writtent Blog

JUNE 10, 2013

Ever wonder how your fellow marketers are using Facebook, Twitter, and Pinterest to generate brand awareness? 86% of the professionals surveyed for the social media marketing report said that Facebook, Twitter, Google+ and other platforms are important to their business – a 3% increase over 2012. Social Media Is Still Growing.

Report 100

Report Social Media Marketing Survey 100

Webbiquity SMM

OCTOBER 8, 2013

The use of social media and social networks for marketing has rapidly advanced in the past few years from the “should I do it?” ” level to the current “how do I measure and optimize social media marketing efforts?” And 92% of small businesses say that social media is an effective marketing technology tool.

Social Media 207

Social Media ROI B2B Marketing 207