Unmetric

APRIL 11, 2016

Back in October 2014, Unmetric wanted to create something that helps the content creators of the world and so was born Unmetric Inspire. It was the first social media search engine for brand content and offered a virtually unlimited supply of brand content, easily searchable and filterable. Uncanny, right?

Comparison 113

Comparison Metrics Analytics Engineering 113

ProBlogger

DECEMBER 23, 2013

One step at a time, it will transform your blog into the page view powerhouse you’ve always dreamed of — because we all love seven digit numbers on google analytics! The Bloggers Guide To Online Marketing now $24.99. So if you’re wanting to make your blog more profitable in 2014 – this one is for you.

eBook 47

eBook Library Blogger Engineering 47

Twist Image

JUNE 12, 2014

There was an article published today in Marketing Charts titled, Few Digital Marketers Feel That Digital Has Delivered As A Branding Vehicle. The data was culled from a 2014 Millward Brown digital survey, which polled 300 digital marketing decision makers at Fortune 5000 companies and leading advertising agencies in the United States.

Data 101

Data Sentiment Marketing Advertising 101

Bill Hartzer

MARCH 31, 2014

Google soon will revoke access to all websites’ Not Provided keyword data normally viewed via Google Webmaster Tools , Google Analytics , and Google AdWords , and offer 100 percent of the keyword data exclusively to site owners who move their websites to the new.Google gTLD and make their websites secure.

Domain Name 167

Domain Name Google Adwords Paid Search 167

Twist Image

NOVEMBER 22, 2017

This line of thinking was to my professional advantage and opportunity, as I was bringing to market (along with my fellow business partners) a new way to think about a modern marketing agency in an digital world. With that many other businesses began offering these digital marketing services to better grow their own businesses.

Marketing 58

Marketing Apple Advertising Analytics 58

Convince & Convert

JULY 7, 2014

I’m by no means a Vaynerchuk-esque investment mogul, but here’s where I’m at as of July 7, 2014: Addvocate – Employee Activation in Social I’m probably most involved day-to-day with this company, as I’m also on the board of directors. Addvocate makes it happen. That’s Captora.

Startup 168

Startup Crowdsourcing Badge B2B 168

Twist Image

OCTOBER 30, 2013

Is Gartner right about Chief Marketing Officers spending more on IT than the Chief Information Officer in the coming years? Part 2 ), we''re talking about the actual infrastructure of the marketing department and what keeps it humming along. Are marketers still scared of technology?

iPad 100

iPad Wireless Marketing Telecommunications 100

Waxing UnLyrical

MARCH 11, 2015

You can’t properly attribute sales or awareness to communications using baseline analytics from Google or Facebook or Twitter. Most CMOs don’t even measure ROI for their marketing budgets , and marketers have a lot more resources compared to PR practitioners. Eric Wittlake (@wittlake) January 7, 2014.

Metrics 100

Metrics How To Discount Analytics 100

Twist Image

APRIL 24, 2015

Those were the days when the idea that brands could pay to rank on a search engine seemed both foreign, and like the search engines were poisoning the well. My pedigree in this space is in the media and marketing realm. billion in 2014 compared with the prior year. shows that fourth-quarter 2014 numbers reached $14.2

Advertising 40

Advertising Publishing Data Engineering 40

Proactive Report

JULY 4, 2014

Most people don’t have enough time to see them all,” wrote Facebook engineer Lars Backstrom in a blog post in August 2013. Facebook watches their analytics like a hawk – they are well aware of their users’ behaviors. Early in 2014 studies showed that it had dropped dramatically. Use your analytics. Be strategic.

Feed 90

Feed Feedly News Facebook 90

Convince & Convert

MAY 25, 2010

Here are the highlights: A Colossal Opportunity According to Forrester research, from 2009 – 2014, the average annual growth rate in digital marketing expenditures in the U.S. will range from 11% (the relatively mature email marketing), to 34% (social media). Direct mail? Note that I didn’t include Web design.

Marketing 123

Marketing Social CRM Conference Social Media 123

Buffer Social

NOVEMBER 8, 2023

Let’s be honest: you probably didn’t get into content marketing because you love working with numbers.    But I’ve worked in media and content marketing for over a decade now — long enough to know that keeping a close eye on the numbers is essential if you want your content marketing efforts to pay off. 

Metrics 98

Metrics Content Marketing Newsletter 98

Convince & Convert

MAY 4, 2015

Yes indeed, savvy marketers are rallying around conversion rate optimization , the process of improving conversion. The winners in online marketing know this. HubSpot’s Luke Summerfield chimed in with, “Personas are critical because they help guide your marketing strategy—including your strategy for conversion rate optimization.

Conversation 60

Conversation Campaign Patterns Influencer 60

Sprout Social

APRIL 11, 2017

Sprout Features Mentioned in this post: Instagram analytics report. Repost @decadethirty with @repostapp ・・・ – in 2014, I started doing these handlettered memories as part of one of my bullet journal collections. A common question marketers have at this point is “how many hashtags should I use on Instagram?”

Hashtag 111

Hashtag Instagram Journal How To 111

Buffer Social

JULY 20, 2016

Our Best Medium Marketing Tips: Here’s Everything We Tried. First off, here are the Medium marketing strategies that led the biggest results for us. Filter your Google Analytics results to show your top posts from a year ago. What follows are the 10 biggest experiments and how each one went. Change up the design.

Tips 40

Tips Marketing Newsletter URL 40

Webbiquity SMM

FEBRUARY 10, 2015

Or have too many social media marketing statistics.” How effective is social media in comparison to other digital marketing channels? How does B2B social media marketing differ in effectiveness from B2C use? What do more than half of marketers identify as their most critical areas of focus over the next 12 months?

Statistics 50

Statistics Social Media B2B Hubspot 50

ProBlogger

JANUARY 19, 2015

Late last year, I returned from the biggest social media marketing conference in the world, SMX Social in Las Vegas. Now in your web analytics, the conversion is falsely attributed to Google organic search, even though Facebook was the first point of contact and crucial to the sales cycle. You must know your target market.

Social Media 20

Social Media Tips ROI Meme 20

Webbiquity SMM

OCTOBER 16, 2012

Though social media marketing is now used in about 90% of companies, techniques, platforms and best practices continue to evolve. Increase use of video marketing? Marketing Pilgrim ). 90% of marketers now use social networks in their marketing efforts, but growth has plateaued; the figure was 89% in 2011.

Social Media 229

Social Media Hubspot B2B Marketing 229

Webbiquity SMM

DECEMBER 16, 2014

Though the use of social media and social networks for marketing is now nearly ubiquitous, and 78% of companies have dedicated social media teams, many marketers sill struggle with certain aspects of social marketing, such as formalizing strategies and measuring results. How are social media marketing best practices evolving?

Social Media 245

Social Media Tumblr Marketing B2B 245

ProBlogger

SEPTEMBER 23, 2014

If your blog is dependent on Google search engine rankings like most websites, you should know that one record month of traffic can easily be followed by a record low. In 2014, Facebook reported that the average user spends 17 minutes on the site every day. This is a guest contribution from Gary Dek from StartABlog123.com.

How To 54

How To Blogger Adsense Newsletter 54

Pixlee

JANUARY 12, 2021

So the next time you promote those ecommerce products, you’ll see them ranking higher on search engine results pages than your competitors. AI’s advanced analytics abilities can help you analyze customer intent to create effective ecommerce content that will consistently rank highly. And that will give your ecommerce sales a boost.

SEO 67

SEO Trends Marketing Mobile 67

Webbiquity SMM

JUNE 10, 2014

Last month’s Zenith Social Media Marketing Conference opened with a blast of presentational energy from Neal Rodriguez. Among the first group of morning breakout sessions was “Using Social Media Analytics To Define ROI KPIs.” Key lessons about SEO in 2014: • The days of tips & tricks in SEO are over.

Conference 196

Conference Social Media SEO Marketing 196

Buffer Social

APRIL 5, 2017

Before becoming a marketer, Brian sold insurance. We’re a team of eight Buffer marketers , with vastly distinct backgrounds and educations, who collectively bring in 20,000 Buffer signups each week. Many of us fell into marketing, accidentally or on purpose. Does this resonate with your marketing experience?

Marketing 108

Marketing Diagrams Skills How To 108

ProBlogger

JULY 17, 2014

At the beginning of 2014, I decided to get smart about my blogging. After noticing that his market was growing in the Middle East and Asia, he decided to translate his website in Hebrew, Chinese, Japanese, and a handful of other languages using the WPML (WordPress Multi-Lingual) plugin. A client of mine runs the site BinaryOptions.com.

Travel 54

Travel Blogger Aggregator Case Study 54

ProBlogger

AUGUST 24, 2014

One of the most important things you can do in 2014 as a content creator, is identify who you are as a personal brand by monitoring how you come across online. While AuthorRank hasn’t officially been implemented by Google as a ranking factor, the idea behind it has already been implemented across digital marketing platforms universally.

Content 54

Content Metadata How To URL 54

yMarketingMatters

MARCH 30, 2014

This allows brands to target their marketing and build relationships within relevant communities. Analytics are available (Showcase Page and Company Page analytics are separate). You can also request a copy of the recommendations that were present as of March 4, 2014. You can Sponsor updates from the Page.

LinkedIn 223

LinkedIn Products Real Estate Repository 223

Writtent Blog

JUNE 10, 2013

Ever wonder how your fellow marketers are using Facebook, Twitter, and Pinterest to generate brand awareness? 86% of the professionals surveyed for the social media marketing report said that Facebook, Twitter, Google+ and other platforms are important to their business – a 3% increase over 2012. Social Media Is Still Growing.

Report 100

Report Social Media Marketing Survey 100

Buffer Social

OCTOBER 18, 2016

I like to think that reading the blog of a marketer I admire is like having a coffee with them and getting a chance to learn all about their approach to marketing. Personally, I have benefited a lot from reading these blogs, especially blogs published by startup marketers. A Twitter list of these marketers. —. Hiten Shah.

Startup 40

Startup URL Hubspot Marketing 40

Buffer Social

JULY 22, 2020

We then added some focused marketing, and over the course of the first year gained thousands of active users of the product. As a result, by 2014, our growth started to plateau and we felt we reached the upper limits of how successful Buffer could become with this approach.

Products 93

Products Small Business Team Price 93

Webbiquity SMM

OCTOBER 8, 2013

The use of social media and social networks for marketing has rapidly advanced in the past few years from the “should I do it?” ” level to the current “how do I measure and optimize social media marketing efforts?” And 92% of small businesses say that social media is an effective marketing technology tool.

Social Media 207

Social Media ROI B2B Marketing 207

Viper Chill

SEPTEMBER 12, 2014

was rolled out on May 22nd, Retail Me Not’s stock dropped 10% or in other words, Google’s change helped to wipe $170 million from their market cap in a single day. The Yellow Pages however, trading as Yellow Media on the stock market, were estimated to have lost around 20% of their organic search traffic. When Panda 4.0

SEO 86

SEO Google Marketing How To 86

Sprout Social

AUGUST 16, 2023

Source : Salesforce Ben Social Studio was built through a series of acquisitions and has been offered as a Salesforce Marketing Cloud solution since its launch in 2014. Analyze , which enables users to track their progress toward social media goals through reporting and analytics features.

Brands 68

Brands Social Media Management Authentication Software 68

Webbiquity SMM

FEBRUARY 7, 2012

Marketers, we’re told, need to think like publishers. How widespread, really, is the use of social media for marketing? How are B2B marketers using social media differently from their B2C counterparts? How are marketers measuring social media success? 59% are on Twitter, and 43% use a company blog for marketing.

Statistics 190

Statistics Research Social Media B2B 190

Webbiquity SMM

MARCH 3, 2015

From humble beginnings, Twitter has grown to become an indispensable source for online news alerts as well as a vital marketing tool. Given the increasing level of social media noise, which advanced practices are most helpful for Twitter marketers today? Expert Twitter Marketing Tips and Tactics. Image credit: Buffer.

Tips 100

Tips Twitter How To Hashtag 100

Proactive Report

NOVEMBER 10, 2012

“Companies need to look at social media from a strategic perspective across the business organization and not relegate it to marketing and communications or let it exist independently within each function or department of a business,” says SHRM Darla Moore School of Business researcher Rob Ployhart. And indeed, content is king.

Mobile 111

Mobile Reputation Social Graph Skills 111

Social Selling Masters

JULY 11, 2016

Experienced content marketers are no stranger to tools like Hootsuite, Buffer, Google Analytics, Evernote, MailChimp, Crazy Egg, Ahrefs, or Moz Analytics. These are just some of the most commonly mentioned tools that should be included in the arsenal of any content marketer worth his salt. SEO Powersuite. .

Tools 40

Tools Content Marketing Price 40

Webbiquity SMM

APRIL 29, 2014

Yet despite the analytical and strategic power of the model, WPO still largely remains the concept that everyone talks about, but no one names. ” As indicated by the posts from Search Engine Watch and All Twitter highlighted below, that is starting to change, but only just. email marketing. email marketing.

Brands 204

Brands SEO Press Release Engineering 204