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How to Use Predictive Content Analytics

Convince & Convert

70% of B2B content marketers created more content in 2014 than 2013, and that trend will not be abating. We’re believers in predictive content analytics. We Experimented With Predictive Content Analytics. Predictive Content Analytics Resulted in Better Content Marketing. Second, you probably need more content.

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NamesCon 2014 Keynote: Jennifer Wolfe

Bill Hartzer

Jennifer wrote a book called Domain Names Rewired, and is a keynote speaker here at NamesCon 2014 in Las Vegas, Nevada. What domain names do they need to compete with the brands that have applied for a new TLD? Data analytics is going to be key. Brands are looking for data analytics. Whose budget is this coming out of?

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How Appification Is Transforming The Internet

The Realtime Report

By 2014, smartphone users were spending 89 percent of their device time using apps and just 11 percent using the mobile web. And they help companies compete by enabling them to maintain a constant presence on customers’ phones. Concurrent with the rise of mobile internet usage has been the rise of apps.

Mobile 111
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Pay to Play: Seven Ways Social Media is Getting More Expensive

Social Media Strategery

Unfortunately, it’s only going to get more difficult as brands compete in a social media arms race. Increasingly, to compete effectively in social media, brands realize that to play, they must pay. Here are seven ways brands will spend more money on social media and content marketing in 2014: Creating content.

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Six Links Worthy Of Your Attention #235

Twist Image

The 2014 Hater''s Guide To The Williams-Sonoma Catalog - The Concourse. Satire is really the only tonic we have left, but God does satire have to work hard to compete with the real world these days." lean analytics. So it seems only fitting to share what makes us miserable. But Mondays? Mondays actually make us physically hurt."

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How To Master Brand Sentiment Analysis – Beginner’s Edition

Keyhole.co

Knowing the negative sentiments around a competing brand will allow you to capture their customers by steering them towards your product and brand. Explore social media platforms The quality of the data you collect will influence the accuracy of your analytic results.

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Why Your Blog Isn’t Growing and How to Make It A Success

ProBlogger

In 2014, Facebook reported that the average user spends 17 minutes on the site every day. Much like letting your personality shine through your writing, you also need to remember that your readers are real people and not just numbers in your analytics report. Get on social media. It’s okay to be weird.

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