Small Business Mavericks

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5 Ways Analytics Are Important To Your Local Business

Small Business Mavericks

You should install an analytics program on your website and pay attention to the statistics that drive sound decision-making. Here are 5 ways analytics are important to local businesses: Track local engagement – Your website sits on the World Wide Web, but your business is local. This is the most important use for analytics.

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When Is A Follower Not A Follower? When It’s A Bot

Small Business Mavericks

In fact, Incapsula’s 2014 Bot Traffic Report says that 56% of all web traffic is bots. Tracking & Analytics bots impersonator bots website traffic' For site owners, bloggers, and the like there is a similar scenario. Here are some other numbers from the report: for most websites, bots are 63%-80% of the traffic. bot traffic.

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