Buzz Marketing for Technology

DECEMBER 5, 2014

This week I moderated another Social Media Today webinar as part of their Best Thinker webinar series, this time on the topic of Predictions for 2015: Start Off the New Year Knowing the Future of Social. We discussed what each person is predicting for 2015. billion by the end of 2014.

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Devumi

JANUARY 28, 2015

An overall social media marketing plan is an essential in today’s consumer market. If all you have right now is a failing Facebook fan page, you need to step your social media marketing game up! This article is going to look at social media marketing advice that will get you over the hump, and propel you for the rest of 2015.

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Buffer Social

OCTOBER 17, 2017

If you do Facebook marketing , one thing that you might want to understand is the Facebook algorithm. Here’s a summary of all the changes that are relevant to social media marketers, in reverse-chronological order. December 4, 2015: Facebook uses surveys to improve News Feed ranking. January 7, 2015: Video is growing.

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Convince & Convert

DECEMBER 20, 2013

Jay, Jeffrey, Zena, and Jess Ostroff discuss content, collaboration, free lunches, predictions for 2014, predictions for 2015, and Mark Wahlberg. From Cision , a free ebook called Power Your Story: Content Marketing Essentials. In 2014, “the big bang of social will finally, I think, slow.” Tweetable Moments.

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Bill Hartzer

JANUARY 9, 2015

From January 11 to January 15, 2015, the NamesCon 2015 domain name conference is being held in Las Vegas. ” In the “Global SEO and Domain Name Preference” session, I’ll be presenting some of the results of my extensive Search Engine Marketing Study (New gTLD vs.Com Domains). Dan Schindler, Donuts Inc.,

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Jon Loomer

JANUARY 21, 2018

In that time, it’s clear marketers are setting the groundwork for future news feed changes. But marketers are going to screw this up. Marketers, never wanting to accept a challenge to simply be better, choose instead to blame Facebook for their unfair treatment. 21, 2014: Showing more from friends. Call me cynical.

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Webbiquity SMM

FEBRUARY 2, 2016

Digital marketing budgets continue to rise, often at the expense of offline advertising spend. But digital marketers must continue to evolve practices as they strive to make their content an asset, rather than an annoyance, to prospective buyers. Spending on digital marketing is projected to increase by 12% to 15% on average.

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Devumi

JANUARY 2, 2015

The Best YouTube channels from brands in 2014 gave us plenty of great video content over the year. They showed us some great examples of how to do video marketing as they entertained us. We can all use that knowledge to better our own video marketing campaigns in 2015.

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Oktopost

SEPTEMBER 8, 2022

Want to hear more from renowned B2B marketing leaders? Within the first few minutes of this episode, Matt Bailey, President of SiteLogic, will have you hooked as he cautions marketers to beware of trends and be confident when it comes to working with data. Matt Bailey is a 15-year internet marketing veteran, author and entrepreneur.

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Jon Loomer

MARCH 17, 2021

It all occurred to me, one sleepless night in late 2014. It all sounds crazy, but it’s precisely what happened when I ran The Experiment in early 2015. Website custom audiences were the backbone of The Experiment in 2015. The Weaknesses in 2015. I got crazy results in 2015. The Experiment: The Inspiration.

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Sherrilynne Starkie

JANUARY 30, 2016

An emoji, ‘Face With Tears Of Joy’, has been chosen by Oxford University Press as the 2015 ‘word of the year’. Tears Of Joy was chosen because it was the most-used emoji globally in 2015. For the first time ever, something that is not even a word has been given this accolade. .

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Convince & Convert

JULY 27, 2017

As of 2015, about half of all Instagram captions and comments included at least one emoji. Understanding why consumers have adopted this new language so quickly can give your marketing efforts a competitive edge. What Emojis Mean for Marketers. In 2015, Chevrolet created an emoji-only press release. Send a clear message.

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Buffer Social

AUGUST 16, 2023

We shared a post about where your money went when buying a $10 Buffer plan back in 2014 — but it was well time for an update. Since 2014 our team has grown from 34 to 78 team members. Our Average Sale Price (ASP) in 2014 was $13, while our total Operating Costs were $3,575,897.

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Waxing UnLyrical

MARCH 30, 2015

So if your marketing feels as if it might be in a rut (already!), Here are some ideas on “buzz marketing” (I know, I know). 6 Buzz Phrases Marketers Should Take Seriously in 2015. Winning the Marketing Battle Between Help and Hype. 5 Clever Social Media Marketing Campaigns that Went Viral.

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Webbiquity SMM

JANUARY 19, 2016

Most businesses now use social media for marketing and those efforts are expected to continue to increase, yet many marketers and top executives alike find the business value difficult to quantify. 46% of B2B marketers say they’re not sure whether any social channels have generated revenue for their businesses.

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Hootsuite

DECEMBER 17, 2019

Whether you’re a first-time creator looking to grow your YouTube subscriber count , or an experienced video marketer looking to increase your brand’s video views on YouTube , the first step towards mastering this platform is getting a handle on the numbers. This number has increased 40% in the five years between 2014 and 2019.

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Convince & Convert

MAY 15, 2014

This is how you too can get started before you wake up in 2015 and your competitors have built relationships with your potential tribe. Now you have the basics on communities, let’s look at the 10 reasons you will start using them, especially in relation to your content marketing: 1. Why Use Google+ Communities?

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Jon Loomer

OCTOBER 13, 2015

I’m left disappointed that Facebook doesn’t allow marketers to do more refined targeting to focus on those who are most engaged. The first thing you could do is create a Website Custom Audience of anyone who visited your website during two different years, like 2015 and 2014. As marketers, we need to be better.

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Jason Yormark

APRIL 20, 2016

From comScore’s “2015 U.S. The post The Humanization of Search & Why Business Owners & Marketers Should Care appeared first on Jason Yormark. While desktop searching is averaging a -1% decline, smartphone and table search growth have grown 17% and 28% respectively (Year-over-year search growth, by device.

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Small Business Mavericks

SEPTEMBER 21, 2015

One might be tempted to think that, since YouTube is the second largest search engine online, video marketing is an over-used–or, at least, widely used–form of online marketing. As of January of this year, content creation has the second largest share of digital marketing budgets. Why Video Marketing Is Under-Used.

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Waxing UnLyrical

NOVEMBER 17, 2014

10 Must Read Content Marketing Posts for 2015. Why: Content marketing has remained a hot topic during 2014. Lee Odden showcases 10 of Top Rank Blog ‘s most useful content marketing posts. In this WUL post, Maura Lafferty examines PR lessons she learned from playing the oboe.

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Proactive Report

DECEMBER 9, 2014

In January 2014 almost three-quarters of all adults were active in social media, according to the Pew Research Center. 92% of marketers claim that social media marketing is important for their business. In January 2014 almost three-quarters of all adults were active in social media, according to the Pew Research Center.

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Proactive Report

JANUARY 5, 2015

According to the 2014 Edelman Trust Barometer, privately-owned, small to medium-sized businesses have the edge when it comes to trust. Take advantage of this perception in 2015 and become even more connected and responsive – put the feedback loop in place and use it to innovate and improve, based on your customers’ comments.

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Jason Yormark

APRIL 20, 2016

From comScore’s “2015 U.S. While desktop searching is averaging a -1% decline, smartphone and table search growth have grown 17% and 28% respectively (Year-over-year search growth, by device. Digital Future in Focus” white paper. Look no further then Cortana, Microsoft’s voice powered virtual assistant where over 2.5

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Ignite Social Media

FEBRUARY 1, 2018

No matter what you call the game, it’s certainly a huge day for marketing, both in commercial spots during the game and on just about every social media channel. Back in 2015, insurance company Esurance didn’t purchase an in-game ad, but they captured the attention of millions with their Twitter sweepstakes. Enjoy the game!

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Ignite Social Media

JULY 14, 2017

. — Pete Zaroll (@totinos) May 4, 2015. — LEGO (@LEGO_Group) May 4, 2015. — JOLLY RANCHER (@Jolly_Rancher) May 4, 2015. — Pirate's Booty (@piratesbooty) September 19, 2014. — Travelocity Gnome (@RoamingGnome) September 19, 2014. Capitol (@visitthecapitol) September 19, 2014.

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Kikolani

MARCH 13, 2015

Fetching Friday is back for week eleven of 2015! Each week, I’ll share with you the top posts on online marketing and productivity. Content Marketing. Content Marketing Landscape 2014 – Top 200 Brands and Influencers by Arthur Hilhorst. Search Engine Marketing. Social Media Marketing.

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Bill Hartzer

DECEMBER 7, 2014

Updated Date:2014-11-20 03:52:47. Creation Date:2014-11-20 03:52:47. Registrar Registration Expiration Date:2015-11-20 03:52:47. Registrar Registration Expiration Date:2015-11-20 03:52:47. Internet Marketing' Registry Domain ID: Registrar WHOIS Server:whois.paycenter.com.cn. Registrar URL:[link].

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Convince & Convert

JULY 27, 2017

As of 2015, about half of all Instagram captions and comments included at least one emoji. Understanding why consumers have adopted this new language so quickly can give your marketing efforts a competitive edge. What Emojis Mean for Marketers. In 2015, Chevrolet created an emoji-only press release. Send a clear message.

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Tips Marketing Press Release Influencer 60

Webbiquity SMM

FEBRUARY 16, 2016

As noted in the 2016 B2B Marketing Trends report , B2B marketing strategies and practices are in the midst of significant change, driven by new technologies and evolving buyer expectations for more “consumer-like” experiences. B2B marketing budgets are shifting to digital and social. B2B messaging gets personal.

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Mindjumpers

MAY 26, 2016

In January 2015, Snapchat introduced “Discover”, a place for advertisers and especially media outlets to publish short pieces of content. The app has been further developed with a new version pushed out in Feb 2015 and was valued over $10 million during a funding round back in 2014. Advertising Features.

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yMarketingMatters

SEPTEMBER 23, 2016

While Instagram is still predominantly teen focused, usage with older demographics is catching up fast, and is a target, focused market (see latest stats at the end). This will be incredibly valuable for marketers, especially when it comes to figuring out when to post content to their profiles to maximize reach and engagement.

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Audiense

SEPTEMBER 2, 2016

— Kronenbourg 1664 (@Kronenbourg1664) July 2, 2015. Harriet Harrison, Ogilvy & Mather UK The results were astounding, according to Nielsen/Headstream it was the #1 UK social FMCG campaign of 2015, and purchasing increased 14.5% in off-trade compared to the same period in 2014. #LeBigSwim https://t.co/PZGErCXzZF.

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Convince & Convert

FEBRUARY 12, 2015

Marketers have become very focused on measuring the effects of their work—which is both good and bad. According to Salesforce’s 2014 State of Marketing Leadership report , 48% of senior-level marketers rate “quantifying marketing’s ROI” as a major challenge, second only to “budgetary constraints.”

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Convince & Convert

DECEMBER 23, 2014

As 2014 comes to a close, we reflect on the incredible knowledge shared on the Social Pros Podcast. In December, we heard from MarketingProfs’ internal marketing expert; high-end realty company Corcoran Group ; and Gartner’s digital marketing researcher. MarketingProfs Marketing Manager, Rob Zaleski.

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Rebekah Radice

JULY 20, 2015

Are you interested in finding ways to energize your marketing? Daily activities separate successful social media marketers from their peers. In this article I’ll share six social media habits to improve your marketing. 6 Habits of Highly Successful Social Media Marketers. #1: 1: Build Meaningful Relationships.

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Hootsuite

NOVEMBER 25, 2015

while the other will probably greatly impact your marketing budget in 2016 and beyond. Seventy percent of marketers expected to spend more on social media ads in 2015 than in 2014. Social media advertising isn’t only a North American phenomenon either… In 2015, analysts predicted a 33.5

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