Social Media Marketing

MAY 8, 2013

Each week, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs. What''s next for social?

Social Media 160

Social Media Automotive Klout Flipboard 160

Social Media Marketing

MAY 15, 2013

Each week, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs. of internet users in 2013 to 54.7%

Social Media 162

Social Media Flipboard Social Networking Foursquare 162

Webbiquity SMM

JANUARY 2, 2013

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. What do buyers really want from social media marketers? 25 Social Media Facts and Statistics. e-Strategy Trends ). e-Strategy Trends ).

Social Media 245

Social Media B2B SEO Marketing 245

Webbiquity SMM

DECEMBER 16, 2013

but this simple-yet-useful infographic Jim Dougherty passes along is worth keeping handy for ideas, such as types of text in social media (questions, quotes, tips, fill-in-the-blanks, or testimonials). The State of B2B Content Marketing: Tactics, Sharing Tools and Metrics [INFOGRAPHIC] by Social Media Today.

Content 201

Content Marketing B2B Journal 201

Firebelly

JUNE 3, 2013

AllFacebook Expo 2012 attendees – the smartest man in social media, Brian Carter, along with an uber-cool crew of Adryenn Ashley, Hyla Molander, Caroline Love and others. When: June 5, 2013. Where: Hilton San Francisco Union Square. Facebook Focused Education.

Conference 216

Conference Hotels Education Meeting 216

Hootsuite

FEBRUARY 24, 2021

What are the most common social media questions marketers get asked? We put the question to our LinkedIn community and based on the responses one thing is clear: There’s a lot of people out there who don’t know what social media marketers do. Can social media really be a full-time job?

Questions 141

Questions Social Media HootSuite Marketing 141

Social Media Marketing

AUGUST 16, 2013

Android is better, big data in Asia, the merging of HR and marketing, Canadian women like to talk about brands, Fortune 500 CEOs are scared and ignorant of social media, Twitter use rises, the social networks that help search engine optimization and more, it''s This Week in Social Media.

Social Media 167

Social Media Flipboard Press Release Trends 167

Social Media Marketing

JULY 24, 2013

customers love to complain on Twitter, Flipboard makes users’ magazines available on the Web, the CIPR issues guidance on social media measurement, the mix of journalism and marketing needed in brand newsrooms, the royal fuss over real-time marketing and more, it''s This Week in Social Media.

Social Media 162

Social Media Flipboard Journal comScore 162

Social Media Marketing

AUGUST 8, 2013

Why Bezos bought the Post , Facebook gets a CMO and starts bumping, time on digital surpasses TV, Facebook ads are undervalued, Vietnam outlaws sharing news on social sites, GE wants to put an end to press releases, the effect of tweets on TV ratings and more, it''s This Week in Social Media.

Social Media 167

Social Media Press Release Nielsen News 167

Sherrilynne Starkie

FEBRUARY 23, 2013

Brands are flocking to Facebook but are overlooking the significant opportunities and value that bloggers bring to digital marketing initiatives, according to the T echnorati 2013 Digital Influence Report. However brands are spending 57% of their social budgets on Facebook and only six per cent on blogs.

Blogger 389

Blogger Brands Technorati comScore 389

Sprout Social

JUNE 17, 2020

Between 2013 and 2018, the amount of time that people spent watching videos online increased at an average rate of 32% per year. Marketers need to take note of this if they want to plan on developing their video marketing strategy on social media. Understand & analyze metrics. Set goals for video marketing.

Video 144

Video Social Media Strategy Film 144

Social Media Marketing

JUNE 19, 2013

Each week, I compose a newsletter for our team that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

Social Media 137

Social Media Yahoo Flipboard Flickr 137

Your Escape From 9 to 5

APRIL 15, 2022

A set of keywords can return billions of suggested pages in seconds, ranked based on certain metrics such as relevancy, page visits, etc. How can you maximize social media and SEO (search engine optimization) to turn clicks into profits? Is social media management still relevant? Social is the New SEO.

SEO 74

SEO Social Media Engineering Social Media Management 74

yMarketingMatters

JANUARY 10, 2014

Social media and digital marketing are going to grow even stronger in 2014. With my first hand experience working with so many businesses, I am giving you my most important social media and digital marketing tips that will help you increase your online footprint, exposure and bottom line in 2014 for your business.

Social Media 277

Social Media Tips Marketing Mobile 277

Ignite Social Media

FEBRUARY 20, 2019

Since 2013, organic distribution of brand’s social media, especially on Facebook, has taken a hit. Today, brands are lucky to get 3% organic reach on their social content. So why should you use paid media to support your social efforts? Importance of Paid Media in Your Strategy. Converting Customers.

Strategy 153

Strategy Content Metrics Organization 153

Proactive Report

DECEMBER 9, 2014

Download the PDF of the Social Media Strategy Template here. In January 2014 almost three-quarters of all adults were active in social media, according to the Pew Research Center. 92% of marketers claim that social media marketing is important for their business. Meritus Media Inc., Meritus Media Inc.

Template 111

Template Templates Social Media Strategy 111

Ari Herzog

MARCH 2, 2014

Social media posts expire very quickly. Studied in the fall of 2013, Wisemetrics summarizes : 90% of your post’s engagement occurs within 12 hours. Metrics are worse on Twitter – with a half-life four times shorter! Metrics are worse on Twitter – with a half-life four times shorter!

Social Media 135

Social Media Case Study Study Metrics 135

Ignite Social Media

FEBRUARY 9, 2017

The post below includes an updated look at reach in addition to several other interesting findings compiled by the entire Ignite Social Media analytics team! Just over three years ago, December 2013, we reported that Facebook brand pages were experiencing a significant decrease in reach. Methodology.

Metrics 60

Metrics Brands Facebook Sample 60

Convince & Convert

JANUARY 6, 2013

There is an almost infinite variety of minor circumstances that can occupy your attention and create frustration for social media and content marketing professionals. So much has been written about the mechanics of social media marketing in the past year, that I fear we’re losing sight of the horizon.

Social Media 151

Social Media Questions Content Marketing 151

Proactive Report

MAY 8, 2017

Download the PDF of the Social Media Strategy Template here. Download the PDF of the Social Media Strategy Template here. Almost three-quarters of all adults are active in social media, according to the Pew Research Center. 92% of marketers claim that social media marketing is important for their business.

Template 56

Template Templates Strategy Social Media 56

Convince & Convert

OCTOBER 12, 2013

Much of what we’ve come to believe about social media and content marketing is wrong. I crushed them originally a few weeks ago on a webinar for the Content Marketing Institute : Myth 1: My customers are not social. Myth 3: Social is for creating new customers. Social media is a spectator sport.

Social Media 167

Social Media Content Marketing B2B 167

Ignite Social Media

MAY 16, 2016

Why is your brand on social media? Hopefully the answer to that question is “to be social.” With social media being considered by many brands as part of the traditional marketing mix, it may be tempting to constantly push a commerce message, but that approach will kill your social media engagement.

Engagement 109

Engagement Social Media Loyalty Class 109

Mindjumpers

JUNE 12, 2013

This also means that they must rework traditional metrics to identify opportunities for growth. . The team at Skyword has interviewed top digital agencies asking them about how agencies are adapting to media convergence and the evolution of search and social media. For Social Success: Think As A Media Company.

Report 244

Report Nielsen Overview Compete 244

Waxing UnLyrical

MARCH 11, 2013

This time around, we talked more about the need for education, whether CPM (cost per thousand impressions) is a valid metric for PR, especially since it has recently been discussed by the IPR (Institute for Public Relations “measurati,” and whether or not PR firms should also offer measurement services.

CPM 204

CPM Handbook Comparison Consultant 204

Writtent Blog

OCTOBER 15, 2013

The inclusion of brand characters has been found to increase engagement on social media networks as much as 585%. Social media users and blog readers love getting a behind-the-scenes look at the brands they follow. It could yield similarly remarkable results. Share Your Halloween Celebration. Create a Video.

Content 109

Content Marketing Retail Upcoming 109

Ari Herzog

NOVEMBER 14, 2013

Monthly visitors, May – Nov 2013. Frequency of visitors, May – Nov 2013. You come from different countries… Countries of visitors, May – Nov 2013. …and use different browsers… Browsers of visitors, May – Nov 2013. Blog News Media Google metrics' Many returned.

Energy 148

Energy Metrics Statistics Mobile 148

Oktopost

MARCH 7, 2022

Before social media, it didn’t matter what channels you used to communicate your message, it was a one way communication channel. By 2013, hashtags were exploding and suddenly B2B brands found others beginning to drive messages about their brand rather than the brand driving messages about the brand. Identifying Prospects.

B2B 155

B2B Sentiment Analysis Reputation 155

Convince & Convert

SEPTEMBER 1, 2015

Editor’s Note: This is a Convince & Convert Greatest Hits post, which originally ran on the Convince & Convert blog in 2013. Over the years, Convince & Convert has continued to refine its social media strategy process. Social Media Strategy in 8 Steps (Summary). Step 4: Select Success Metrics.

Social Media 60

Social Media Strategy How To Marketing 60

Webbiquity SMM

APRIL 29, 2013

HubSpot last week released its 2013 State of Inbound Marketing report, this year weighing in at a massive 175 pages. 60% of companies will execute some form of inbound marketing strategies in 2013 (and that’s likely understated; another 19% of marketers weren’t sure if certain tactics they use qualify as “inbound”).

Report 185

Report Hubspot Marketing ROI 185

Bill Hartzer

MARCH 20, 2014

According to Social Media Today, the rate of social media usage rose by 18% in 2013. This brings to nearly 25% the number of subscribers using social media today. Social media has defined the marketing fronts of most companies with many of them registering phenomenal success.

Consultant 132

Consultant Questions Social Media Compete 132

Webbiquity SMM

JUNE 11, 2013

Editor’s note: a version of this post originally appeared on ChamberofCommerce.com in January 2013. This strategy is based on the WPO framework and supported by metrics that inform decisions about budget allocation and tactics. Of course, what your prospective buyers find is just as important as where they find you.

Social Bookmarking 198

Social Bookmarking Engineering StumbleUpon Sites 198

Small Business Mavericks

DECEMBER 23, 2014

At the end of 2013, I predicted that 2014 would be The Year of Social Metrics. Facebook had risen to #1 status online, LinkedIn and Twitter were going strong, and social media was an increasing part of daily life. Are Social Metrics Still Important? Yes, they are. Your 2015 Strategies.

Metrics 107

Metrics Strategy Social Media LinkedIn 107

Ignite Social Media

OCTOBER 22, 2019

While this isn’t the best news brands have ever had in social media marketing, it’s also no cause for panic. Engagement Rate Has Always Been a Relative Metric. That began to plunge in December of 2013 and total engagements fell right along with it. Social networks do a tremendous amount of good.

Influencer 109

Influencer Posterous Marketing API 109

Writtent Blog

FEBRUARY 7, 2014

2011 was the year of social media. As inbound marketing becomes more and more mainstream, businesses are increasingly choosing to align their content marketing and social media into a unified form of outreach. Can You Even Do Social without Blogging? Social Media and SEO are Increasingly One and the Same.

Social Media 93

Social Media Metrics SEO Yahoo 93

Waxing UnLyrical

APRIL 8, 2013

Sandra Fathi (@sandrafathi) April 2, 2013. A1: Buying cycles tend to be longer between B2C and B2B too, reflecting need for different benckmarks and altered metrics. John Trader (@John_Trader1) April 2, 2013. Eric Wittlake (@wittlake) April 2, 2013. Rob Clark (@theelusivefish) April 2, 2013. So far so good.

B2B 207

B2B Consultant Flickr ROI 207

Buffer Social

JANUARY 12, 2018

If you like creating and scheduling social media posts with your phone, we would love for you to try our mobile apps. They will make social media marketing on the go super easy and smooth for you. 6 social network integrations. With the free Buffer account, you can connect up to three social profiles.

Mobile 95

Mobile Social Media Tips Marketing 95

Buzz Marketing for Technology

OCTOBER 18, 2013

retail m-commerce sales are predicted to reach nearly $39 billion in 2013, up 56.5 Forge meaningful social relationships. Social media has forever changed the way we use the Internet and consume information. Once considered to be a new “fad,” social media is now an integral part of consumers’ daily lives.

Retail 217

Retail Loyalty Discount Mobile 217