Adam Sherk

JULY 15, 2013

I attended MozCon 2013 last week. I enjoyed how he walked through the methodology and findings of the 2013 Ranking Factors study with curiosity, and without claiming to know for sure what it all means (as that’s not how it works). I hadn’t been to one before and I came away pretty impressed. Matt Peters – You can tell “Dr.

SEO 148

SEO Tips Startup Compete 148

Ignite Social Media

MAY 16, 2016

Ensuring that your brand has engagement-driving posts as part of your ongoing social media content mix will not only build loyalty among your fans, but it will also mark the beginning of a wonderful relationship with the consumer. Snapchat Gets Its Own Timeline with Snapchat Stories – (October 2013).

Engagement 109

Engagement Social Media Class Loyalty 109

Diva Marketing Blog

DECEMBER 22, 2013

It is now 2013, and as we close out this year, we face similar challenges of how to provide value for our customers. Continuous listening -> learning -> understanding -> results in trust -> leads to loyalty -> leads to the cash register bells ringing. Fast forward 66 years. Video is well done and worth a watch. .

Social Media 67

Social Media Airlines Film Foursquare 67

Twist Image

JANUARY 25, 2017

For years (and this ideology was a cornerstone of the thinking in my second business book, CTRL ALT Delete , from 2013), I have been saying that one of the biggest missed opportunity for brands today is the shift away from an advertising-driven marketing mindset to a digital product/service-driven marketing mindset. They can be re-arranged.

Retail 40

Retail Sentiment Applications Mobile 40

Twist Image

FEBRUARY 21, 2013

Yesterday, MediaPost posted a news item titled, Forrester: Marketers Should Talk Less, Design More , that states: "A new report from Forrester says that while marketers may be increasingly proficient at reaching out to consumers through new technologies including social and mobile, they need to figure out how to talk less and design more.

Content 107

Content YouTube Loyalty Retail 107

Social Media Marketing

DECEMBER 18, 2012

A Timeline of Events With Marissa Mayer at the helm, it was clear that she was making Flickr a strategic priority (along with mobile and a a renewed focus on products). Continuing with its push to revitalize itself and remain relevant, on December 12 Flickr launched an update to its mobile app , complete with - wait for it - filters.

Instagram 168

Instagram Flickr Privacy Policies 168

Buffer Social

JULY 6, 2017

After spending $1,500 on experiments, we found that square videos actually generate higher average views and engagement, especially on mobile phones, than landscape videos. We were trying many different strategies with our Instagram account when we first started it in 2013. 65% of people have more brand loyalty.

Social Media 112

Social Media Curation UGC Instagram 112

Buzz Marketing for Technology

OCTOBER 10, 2013

The more forward-thinking online marketers recognize that “personalizing” each customer’s experience on their site can make a dramatic difference in ultimate sales, customer loyalty and long-term profitability of the business. Love Your Loyalty Programs. A better experience leads to higher loyalty.

Data 219

Data Loyalty Mobile Hotels 219

Buzz Marketing for Technology

MARCH 13, 2013

But when it comes to a decline in return customers, blaming a lack of customer loyalty on the competition is the easy way out. And from there, put a plan in place for increasing customer loyalty. Neglecting mobile and tablet. 10 Ecommerce Predictions for 2013 2013 just might be the year we see a real.

Loyalty 252

Loyalty Compete Mobile Retail 252

Buzz Marketing for Technology

FEBRUARY 12, 2014

Since the mobile marketplace is extremely dynamic and the mobile consumer is ever changing, don’t become complacent just because you launched a responsive-design site. At the beginning of 2013, tablet users were already showing a higher conversion rate than desktop shoppers. Rule #1: Don’t Become Complacent. touch, swipe).

Apparel 236

Apparel iPad Mobile Loyalty 236

Buzz Marketing for Technology

NOVEMBER 8, 2013

But as consumers quickly ditch in-store shopping in favor of the speed, ease of use, convenience and massive array of product options made possible by online and mobile devices, a brand’s digital marketing culture matters, a lot. It can make all the difference in customer engagement and loyalty on one level. That’s a big mistake.

Strategy 268

Strategy Marketing Mobile Loyalty 268

Webbiquity SMM

AUGUST 5, 2013

Find the answers to these questions and many, many more here in 101 vital social and digital marketing stats for (the rest of) 2013. Facebook = mobile. Half of all mobile web traffic in the U.K. What percentage of queries on Google each day are new to the world (i.e., won’t show up in keyword research tools)? Visual.ly ).

Statistics 214

Statistics Social Media B2B SEO 214

Sprout Social

NOVEMBER 23, 2016

— Samsung Mobile (@SamsungMobile) August 31, 2016. It not only helps to humanize your brand, but it goes a long way in establishing a connection between you and your followers—which can pay off later in brand loyalty. — Oreo Cookie (@Oreo) October 30, 2013. — Xbox (@Xbox) November 15, 2013. From, #Xbox.

Social Media 40

Social Media Content Meme Geotagging 40

Social Media Marketing

APRIL 17, 2013

Each week at Ford, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

Social Media 154

Social Media Flipboard Journal News 154

Convince & Convert

JUNE 24, 2014

The Rise of the Digital Coupon In 2013, RetailMeNot said, “Coupon usage is ubiquitous.” They revealed that 93% of Americans shop with coupons with 29% of Americans using mobile coupons. So not only have them built customer loyalty, but at the same time, did not cannibalize on busy cinema day profits by losing ticket-sales revenue.

Campaign 160

Campaign Discount Retail How To 160

Webbiquity SMM

MAY 14, 2013

” Starting a Blog in 2013? If it’s higher than 70, you’ll have a tougher time getting your content on the site, so you’ll need to be extremely patient, but persistent. If it’s between 90 and 100, it’s unlikely you’ll be able to get something placed there without the help of a communications professional.”

Resources 195

Resources Tips Syndication SEO 195

Convince & Convert

JUNE 23, 2010

As the ability to deliver these tasks via mobile meshes with geo-location technologies and intelligent advertising, this ‘C’ of the three C’s will truly blossom and become powerful for the brands that get it right. Next-generation crowdsourcing always recognizes effort via reward, social status, and incentives that are meaningful to the user.

Crowdsourcing 121

Crowdsourcing Social Media Strategy Construction 121