Convince & Convert

SEPTEMBER 22, 2013

T-Mobile crossed that line. Sprint (@sprint) September 20, 2013. 27 (@LachonPhillips) September 20, 2013. 27 (@LachonPhillips) September 20, 2013. Matt M — T-Mobile (@TMobile) September 20, 2013. These T-Mobile tweets have neither: @mariahancock #Jump on over to #teammagenta ^Matt M. — I didn’t.

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Case Study Twitter Brands Mobile 153

Convince & Convert

FEBRUARY 24, 2013

— New York Life (@NewYorkLife) February 25, 2013. — New York Life (@NewYorkLife) February 25, 2013. — Samsung Mobile US (@SamsungMobileUS) February 25, 2013. Very strange wording of tweets, as was more of a hashtag hijack than real-time marketing. — Special K (@SpecialKUS) February 25, 2013.

Brands 165

Brands Film Hashtag Journal 165

The Realtime Report

DECEMBER 4, 2013

In honor of designated drivers this holiday season, Budweiser UK has assembled a knitting device, the KnitBot, to craft one holiday sweater each time the hashtag #jumpers4des is mentioned on Twitter. Budweiser UK (@BudweiserUK) December 2, 2013. Eniola Aluko (@EniAlu) November 26, 2013. The ugly holiday sweater trend lives on.

Twitter 142

Twitter Hotels Campaign Hashtag 142

Ignite Social Media

JANUARY 6, 2020

Instagram is launched to the public as a mobile iOS app in October 2010, becoming the top free photo-sharing app on the first day and gaining 25,000 users. Hashtags don’t exist for the first few months (they don’t make their debut on Instagram until 2011). The video description and channel information are moved. Instagram – 2010.

MySpace 134

MySpace Social Networking Instagram YouTube 134

The Realtime Report

DECEMBER 31, 2012

While Adidas had presence on all official signage, Nike stole the show by outfitting hundreds of individual athletes, and using relevant messaging through commercials and the #findyourgreatness Twitter hashtag.

Case Study 194

Case Study Study Social Media Film 194

Convince & Convert

MAY 29, 2014

The account was created in June of 2013 and features a range of confiscated items, from guns, to grenades, drugs and martial arts weapons. Each confiscated item is featured on the TSA’s Instagram and Twitter accounts with a dedicated hashtag, #TSACatch. The My TSA Mobile App helps to answer those questions and more.

Instagram 156

Instagram Case Study Travel iPhone 156

Ignite Social Media

MAY 1, 2017

For starters, disclosures must be clearly visible in the mobile feed without requiring the user to click “read more.” Additionally, a common practice by some influencers of burying #ad among a slew of other hashtags in a post is an absolute no-no. Twitter Is Finally Growing Again, Sort Of.

Instagram 104

Instagram Twitter Engineering Influencer 104

The Social Media Hat

JULY 7, 2016

The Instagram community has grown from 90 million active users in January 2013 to more than 400 million active users in September 2015. I create a couple of different kinds of quote graphics and pay attention to which quotes, which images, which font choices, and which hashtag combinations seem to perform the best. Tweet this!

Instagram 164

Instagram How To Mobile Notification 164

Webbiquity SMM

NOVEMBER 27, 2018

Event marketers in particular have been an active segment: virtually every live event, from 90-minute presentations to week-long conferences, now has its own hashtag. Given its utility, value, and reach, one might presume B2B event planners consider Twitter as essential as their mobile phones. Case in Point: Event Marketing.

Team 160

Team Marketing B2B Eventful 160

Ignite Social Media

NOVEMBER 9, 2016

The social component generates user-generated content around the #OptOutside hashtag and gets their fan base mobilized spreading a branded message on their behalf. They reported 450K engagements during the week of Black Friday (up 400% from 2013) and #KohlsSweeps trended consistently on Twitter.

Campaign 156

Campaign Social Media Retail Discount 156

Convince & Convert

SEPTEMBER 27, 2013

This week: From ExactTarget , a free whitepaper entitled The Mobile Idea File. And from Expion , a free report on the top 50 retail brands’ social media use in 2013. ” Lots of Lightning jerseys at the stadium in 2013. From Cision , a free ebook called Power Your Story: Content Marketing Essentials. Listen Now.

Brands 127

Brands Sports How To MySpace 127

Convince & Convert

MARCH 29, 2013

Instead of using the tired hashtag to signal boost the people and brands who have impressed him in the past week, Chuck Kent, @creativeoncall , is creating content and boosting signals all in one. ” Social Media Stat of the Week: Engagement with Social Media Falls from 2010 to 2013. ” Holy Social! That’s right.

Klout 129

Klout Curation Social Media Analytics 129

Buffer Social

JUNE 30, 2017

In light of #SMDay (6/30/2017) , we’re teaming up with Bitly to share stories and celebrate the positive impact that social media has had on individuals, businesses, and the globe over the last 20 glorious years – all using the hashtag #impactofsocial. I’m on the ferry going to pick up the people. It changed everything.

Social Media 111

Social Media MySpace Hashtag News 111

Hootsuite

JUNE 23, 2020

Instagram hashtags can make or break your Instagram strategy. To use hashtags for Instagram effectively, you need to understand exactly how they work, and put some thought into a strategy. Everything you need to know about Instagram hashtags in 2020. What are Instagram hashtags? Hashtags are clickable.

Hashtag 145

Hashtag Instagram How To HootSuite 145

Myrland Marketing

JANUARY 28, 2014

Mobile is a different story. Use Conference Hashtags When Attending or Presenting At Conferences. A hashtag is simply placing a hash mark, #, known to many as the pound sign, in front of a word, which then causes this word to become a link that anyone can click on to find all words with that same hashtag.

Tips 84

Tips Twitter Tweetdeck HootSuite 84

Buffer Social

JULY 6, 2017

For instance, on Instagram, hashtags can help to increase your reach , but they don’t quite have the same effect on Facebook. After spending $1,500 on experiments, we found that square videos actually generate higher average views and engagement, especially on mobile phones, than landscape videos.

Social Media 112

Social Media Curation UGC Instagram 112

Social Media Marketing

MARCH 20, 2013

Each week at Ford, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

Social Media 167

Social Media Nielsen Hashtag Delicious 167

Hootsuite

APRIL 6, 2023

The hashtag arrives (2007) The strict 140-character limit for tweets set Twitter apart from rivals, including Facebook and Tumblr. But Twitter’s significance was really defined by the hashtag , a symbol that’s helped political organizers and average citizens mobilize, promote, and create awareness.

Social Media 145

Social Media MySpace Tumblr Foursquare 145

Twist Image

APRIL 27, 2015

She took a picture of someone else's graffiti work and posted it with some anti-police hashtags. The arrest happened in 2013, and the verdict came down last Thursday. Of those four billion views, 75 percent come from mobile devices. The photo upset the officer, his wife and children. App of the week: TVFoodMaps. Listen here.

Hashtag 40

Hashtag YouTube Instagram Google 40

Webbiquity SMM

FEBRUARY 10, 2015

billion) than they did for broadcast television in 2013. billion on online display (banner) advertising in 2013–30% of the total online advertising spend. Consumer marketing is about mobile, B2B is about content. Facebook has 802 million daily active users–609 million on mobile devices. MediaPost ).

Statistics 50

Statistics Social Media B2B Hubspot 50

Buffer Social

SEPTEMBER 24, 2018

Back in 2013, Jay worked at Bigcommerce, an e-commerce software provider where he learned about what it takes to have a successful online business. It also reposts images and videos from customers and this user-generated content angle has lead to the hashtag #kettlebellkings being used more than 20,000 times on Instagram.

LinkedIn 60

LinkedIn News Social Media Brands 60

Webbiquity SMM

NOVEMBER 12, 2013

How do marketers separate hype from reality in mobile? Just 11% say social media is highly effective for lead gen, and 1% identify mobile marketing. In terms of difficulty of execution, nearly half (49%) of B2B marketers put social media marketing at the top, followed by content marketing (39%), SEO (26%) and mobile (25%).

Statistics 226

Statistics Social Media B2B Journal 226

Unmetric

SEPTEMBER 10, 2019

Samsung Mobile – 12.1 Samsung Mobile (@SamsungMobile) August 7, 2019. Dior is a fine example of a brand reaping the benefits by effectively using hashtags. In 2013, Dior launched an ad campaign featuring Robert Pattinson (of Twilight fame) with the hashtag #DiorRob which won the brand thousands of mentions and retweets.

Brands 123

Brands Twitter Fashion Ensembli 123

Buffer Social

JANUARY 2, 2019

Brian : Mobile usage and even shorter attention spans will continue to increase the popularity of short-lived content in 2019, especially with Millennials and Generation Z’ers, who thrive on their relationships with brands being authentic and meaningful. And it has been showing a general upward trend since 2013. Enjoy the show?

Trends 111

Trends Social Media Data Authentication 111

Buffer Social

AUGUST 11, 2016

YouTube does all this with just mobile traffic! When Instagram first introduced video in 2013, more than 5 million videos were shared within the first 24 hours. Posts with at least one hashtag get 12% more engagement. The video format supported for mobile apps are MP4 and MOV ( source ).

Video 40

Video Twitter Content Facebook 40

Sprout Social

SEPTEMBER 22, 2016

For example, in 2013 DiGiorno Pizza live-Tweeted a highly-anticipated Sound of Music live television event with odd and somewhat-related Tweets. — DiGiorno Pizza (@DiGiornoPizza) December 6, 2013. Mobile Footprint: The top used wireless carrier for your audience. TheSoundOfMusicLive.

Data 40

Data Twitter How To Analytics 40

Socialmedia.biz

OCTOBER 29, 2016

A marketing manager could wake up to discover worldwide approval for a witty tweet, only to face a tidal wave of bad press an hour later because of a hashtag that went wrong. In 2013, Facebook became the largest photo sharing website, with its users uploading 350 million photos every day. Krishna’s blog. The Live Stream Insiders Show.

Influencer 60

Influencer Social Media Resources HootSuite 60

Hootsuite

JULY 7, 2020

Social media and activism have been inseparable since the 2010 Arab Spring demonstrations and since 2013, when the #BlackLivesMatter hashtag was used for the first time. In both events, social media and hashtags played an instrumental role in mobilizing the human rights movement offline. What is social media activism?

Hashtag 145

Hashtag Activities Social Media Retail 145

Social Media Marketing

JULY 31, 2013

Each week, I compose a newsletter for our team that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

Social Media 166

Social Media Embedding CoTweet CoTweet 166

Sprout Social

NOVEMBER 23, 2016

— Samsung Mobile (@SamsungMobile) August 31, 2016. Jansport used a hashtag to represent its location, which is great alternative if you don’t want to use Instagram’s built-in location feature. — Oreo Cookie (@Oreo) October 30, 2013. — Xbox (@Xbox) November 15, 2013. Congrats @Playstation.

Social Media 40

Social Media Content Meme Geotagging 40

Socialmedia.biz

FEBRUARY 8, 2019

Following the acquittal of George Zimmerman for fatally shooting 17-year-old Trayvon Martin in 2013, activists and members of the American black community took to the streets in protest, in addition to using #BlackLivesMatter as an outlet to air their frustration on social media.

Mobile 92

Mobile Social Media Posterous Hashtag 92

Webbiquity SMM

APRIL 8, 2014

notes that “a post by a brand’s Facebook page could expect to reach 16% of its fans” up until the fall of 2013; but “after the algorithm change that figure seems to be 2.5%!” Facebook Finally Gets Hashtags: 10 Smart Ways to Help B2B Marketers by Inbound Visibility. fundraising, seminar, handmade trade, etc.)

Facebook 223

Facebook Marketing B2B Advertising 223

Later

NOVEMBER 4, 2018

Back in June 2013, when videos were first introduced on Instagram , they were limited to 15 seconds and had to be shot in-app on your mobile device. . As we already discussed, Instagram video posts have evolved quite a bit since they were first introduced in 2013. . 3: Use GIFs, Stickers, Hashtags, and More.

Instagram 76

Instagram Video Analytics Feed 76

Writtent Blog

MAY 5, 2021

4/660, 19 March 2013, para. using this years hashtag #SLRelay14 ( relay for life youth participation agreement ). Can a customer have a device payment agreement without an active Verizon Wireless mobile number? 4/671, 26 March 2014, paras 56, 95. You can find us on Facebook: Southlake Relay For Life.

CPA 40

CPA Insurance Construction Training 40

Kikolani

SEPTEMBER 17, 2013

If they’re reading your email on phone and it’s not optimized for mobile, studies show they’re most likely to just delete it. Even if it is optimized for mobile, I know that I use my phone to quickly delete most marketing messages, even when I sign up for them. — Brian Honigman (@BrianHonigman) August 19, 2013.

Tips 168

Tips Influencer Blogger LinkedIn 168