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12/20/2013: Social Media Snapshot

Harp Interactive

Below are highlights of changes on top social media platforms for the week ending December 20, 2013: New on Facebook Facebook Acquires SportStream Announced Tuesday, Facebook acquired SportStream, a personalized social feed [.] ( Read more. ).

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Facebook Marketers are Already Fumbling News Feed Change

Jon Loomer

It’s been a little over a week since Facebook announced the latest news feed change intended to surface more content from friends and less content from brands. In that time, it’s clear marketers are setting the groundwork for future news feed changes. The History of News Feed Changes. Call me cynical.

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The 3 Social Media Lessons of 2013 – And What’s In Store for 2014

Convince & Convert

And from Expion , a free report on the top 50 retail brands’ social media use in 2013. The RSS feed is: [link]. Lessons from 2013: The Big Bang of Social. The Social Pros boiled down 2013 in social media into 5 general trends. From Janrain , a free guide to improve your conversion rates and your data quality.

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This Week in Social Media – 7/17/2013

Social Media Marketing

Metrics/Measurement/Big Data Sponsorships are still a growing percentage of budgets growing anywhere from 3-6% in 2013 and comprising 14% of marketing budgets. Dissatisfied with the amount of data being consumed by the new messaging app, Unicom, a Chinese telco will be launching a WeChat subscription plan on August 8.

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Facebook News Feed Updates: Authenticity and Video Completion

Jon Loomer

For some marketers, Facebook’s constant tweaking of the News Feed algorithm — which determines what users see and don’t see in their feed — is a source of frustration. Whether it’s click bait or fake news, Facebook wants to limit how much of this content gets visibility in the news feed.

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Life After the News Feed: Why Facebook is Shifting to Stories (And Why Your Business Should Too)

Buffer Social

The News Feed is one of Facebook’s marque innovations. For nearly a decade, the News Feed was the jewel in Facebook’s crown. It even admitted the News Feed can have a negative impact on mental health. While the News Feed has been experiencing growing pains, a new format has arisen: Stories. ” The rise of Stories.

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5 Ways to Beat the Facebook News Feed Update

Proactive Report

You might have noticed it in your personal News Feed. “Every time someone visits their news feed there are, on average, 1500 potential stories from friends, people they follow and pages they’ve liked for them to see. Let’s look at what makes content show up in a News Feed. Use the News Feed post advertising option.

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