Social Media Marketing

MAY 15, 2013

Each week, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs. of internet users in 2013 to 54.7%

Social Media 162

Social Media Flipboard Social Networking Foursquare 162

Mindjumpers

JUNE 12, 2013

This also means that they must rework traditional metrics to identify opportunities for growth. . The team at Skyword has interviewed top digital agencies asking them about how agencies are adapting to media convergence and the evolution of search and social media. Companies Are Data-Rich and Insight-Poor [Report].

Report 244

Report Nielsen Overview Compete 244

Webbiquity SMM

APRIL 29, 2013

HubSpot last week released its 2013 State of Inbound Marketing report, this year weighing in at a massive 175 pages. 60% of companies will execute some form of inbound marketing strategies in 2013 (and that’s likely understated; another 19% of marketers weren’t sure if certain tactics they use qualify as “inbound”).

Report 185

Report Hubspot Marketing ROI 185

Social Media Marketing

AUGUST 8, 2013

Each week at Ford, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

Social Media 167

Social Media Nielsen Press Release News 167

Social Media Marketing

JULY 24, 2013

Each week, I compose a newsletter for our team that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs.

Social Media 162

Social Media Flipboard Journal comScore 162

Social Media Marketing

AUGUST 16, 2013

Each week at Ford, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

Social Media 167

Social Media Flipboard Press Release Trends 167

Social Media Marketing

JUNE 19, 2013

Each week, I compose a newsletter for our team that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs.

Social Media 137

Social Media Yahoo Flipboard Flickr 137

Oktopost

MARCH 7, 2022

By 2013, hashtags were exploding and suddenly B2B brands found others beginning to drive messages about their brand rather than the brand driving messages about the brand. Social monitoring is the act of collecting the data centered around your brand, company, and products. Social Listening Metrics to Track. Competitor Analysis.

B2B 155

B2B Sentiment Analysis Reputation 155

Unmetric

OCTOBER 25, 2019

It began when I was at my previous company in the enterprise peer-to-peer data backup space. Determined to figure out how to make social media work for the company, I began tracking other B2B brands at the time and recording my findings in an Excel sheet. The same could be said for the modern marketing team.

Social Media Management 114

Social Media Management Class Compete Social Media 114

Ignite Social Media

OCTOBER 22, 2019

Engagement Rate Has Always Been a Relative Metric. That began to plunge in December of 2013 and total engagements fell right along with it. All of our analytics teams have adjusted to a new normal for what constitutes good engagement and the algorithms still favor quality content in terms of exposure.

Influencer 109

Influencer Posterous Marketing API 109

Proactive Report

MAY 8, 2017

83 percent have a Twitter account and 80 percent are on Facebook – a ten percent increase since 2013. Pinterest has seen remarkable growth in the last three years: 11 (2%) F500 companies had a Pinterest account in 2012. Pinterest has seen remarkable growth in the last three years: 11 (2%) F500 companies had a Pinterest account in 2012.

Template 56

Template Templates Social Media Strategy 56

Convince & Convert

APRIL 16, 2013

Fortunately, that’s becoming a smaller group of individuals as progressive companies up and down the Fortune 500 list see mining digital and social data as an essential part of the marketing function. A lot of planning and thought go into creating such a team. Some of the elements may exist within your company, but many do not.

Analytics 139

Analytics Press Release Health Care Data 139

Convince & Convert

SEPTEMBER 1, 2015

Editor’s Note: This is a Convince & Convert Greatest Hits post, which originally ran on the Convince & Convert blog in 2013. One of the major theses we employ in our social media strategy process is this: Companies should focus more on how to BE social, and less on how to DO social media. Step 4: Select Success Metrics.

Social Media 60

Social Media Strategy How To Marketing 60

Convince & Convert

OCTOBER 11, 2013

Jennifer Beechen , Digital and Integrated Marketing Director at WhiteWave Foods , joins the Social Pros Podcast this week to discuss managing several brands as an umbrella company, integrating customer service proactively, and making sure the customer always knows the context. Listen Now. The RSS feed is: [link]. Find us on iTunes: [link].

Posterous 124

Posterous Social Media Comparison Team 124

Writtent Blog

FEBRUARY 7, 2014

2012 was the year companies began to realize the value of content marketing. Build relationships and trust with your audience, and watch your social media, SEO, and blogging metrics skyrocket. Business psychologists have found that it typically takes around 7 points of contact for a company to make a sale.

Social Media 93

Social Media Metrics SEO Yahoo 93

Adam Sherk

JULY 15, 2013

I attended MozCon 2013 last week. Matt” gets a lot of respect from the Moz team, and it seems well deserved. I enjoyed how he walked through the methodology and findings of the 2013 Ranking Factors study with curiosity, and without claiming to know for sure what it all means (as that’s not how it works).

SEO 148

SEO Tips Startup Compete 148

Proactive Report

DECEMBER 2, 2013

Mark Weiner of Prime Research was a speaker at the recent PRSA 2013 Conference in Philadelphia. You need to establish the value equation for your company or client and provide results that meet that framework. If a crisis erupts online and goes viral it can cost the company a lot in terms of lost revenue and goodwill.

ROI 69

ROI Case Study Health Care Insurance 69

Convince & Convert

JUNE 25, 2014

Your SMS mobile campaign will impact many departments of your company. Having a cross-functional team to help conceive and operate the SMS programs will be one of the most important parts to winning with SMS. As of October 16 th 2013 there were new changes to the TCP that affected all organizations using SMS.

SMS 166

SMS Campaign Mobile Marketing 166

Writtent Blog

FEBRUARY 14, 2014

Google Trends indicates that the term began to gain traction in 2013, and is quickly gaining some serious traction in search: Whether you choose to apply growth hacking in real life or would rather stick with more conservative and mainstream marketing tactics, here are 30 great resources to help you explore the idea : 1. QuickSprout.

Resources 111

Resources Startup Marketing Handbook 111

Writtent Blog

MAY 6, 2021

Having an LLC account is a smart way to protect a company’s members from personal liability in the event that the business is sued by maintaining a clear distinction between personal and business finances. Heres what you need to think about when youre negotiating with another company thats using a similar mark.

Real Estate 40

Real Estate Insurance Construction Policies 40

Convince & Convert

AUGUST 2, 2012

Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft , Janrain , and Jim Kukral at DigitalBookLaunch. basketball team? There are quite a few Tarheels on the Olympic teams, though. I know there are a couple women on the field hockey team.

Social Media 115

Social Media Groups Groups Team 115

Sprout Social

NOVEMBER 15, 2016

The metrics you choose to monitor will be influenced by the goals you set; however, we recommend that you look beyond vanity metrics like your number of followers. In a 2013 study , 41% of respondents said employees are the most credible source of information regarding a business. AdobeLife pic.twitter.com/XJx7C3svmj.

Social Media 40

Social Media ROI Loyalty Social Networking 40

Social Media Marketing

MAY 29, 2013

Each week, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

Social Media 164

Social Media Yahoo Storify Flipboard 164

Writtent Blog

MAY 18, 2021

Th november 2013, a pdf version of trust deed format that a deed of cancellation leave agreement is Surrendering the licensee shall have a different as a new home loan agreement the deed leave license agreement is not allow flat to understand. Taking a Draw When the real estate company agrees to pay the salesperson in advance of commissions.

Comments 40

Comments Syndication Cost Hosting 40

Social Media Marketing

JULY 10, 2013

Each week, I compose a newsletter for our team that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs.

Social Media 167

Social Media Storify Flipboard Press Release 167

Webbiquity SMM

OCTOBER 8, 2013

500 companies use at least one major social media platform. Find the answers to those questions and many others here in more than 20 of the best social media marketing guides, strategies, tips and tactics of 2013 thus far. ” How to Effectively Budget Your Social Media Program in 2013 by ClickZ. ” phase. 90% of Inc.

Social Media 207

Social Media ROI B2B Marketing 207

Social Media Marketing

APRIL 10, 2013

Each week, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

Social Media 159

Social Media Flipboard Survey Journal 159

Ignite Social Media

FEBRUARY 2, 2023

I also created a company called Carusele. I think if you took our company, Ignite, and you took all the people and slapped us together as a transformer, then we collectively would be a social media expert, but I don’t believe a single person can be a social media expert, truly. It really does take a team.

Influencer 85

Influencer Social Media Hubspot Travel 85

Webbiquity SMM

DECEMBER 16, 2014

Though the use of social media and social networks for marketing is now nearly ubiquitous, and 78% of companies have dedicated social media teams, many marketers sill struggle with certain aspects of social marketing, such as formalizing strategies and measuring results. Which metrics are most valuable in evaluating tactical success?

Social Media 245

Social Media Tumblr Marketing B2B 245

Writtent Blog

JULY 9, 2013

Content Marketing Institute: 2013 Must-Know Trends and Benchmarks. The latest research from Content Marketing Institute has found that small companies allocate 31% of their marketing budget to content, as opposed to only 24% at enterprises. 2013 State of Inbound Marketing Annual Report. 2013 State of Content Marketing.

Case Study 105

Case Study Study Research Report 105

Hootsuite

FEBRUARY 24, 2021

Sometimes they run companies and only sort of understand the role social media can play for their business. Social media managers communicate on behalf of a company or organization through social media channels. Align your social media strategy with business objectives, track performance metrics, and prove your return on investment.

Questions 141

Questions Social Media HootSuite Marketing 141

Hootsuite

AUGUST 13, 2020

Social media engagement is measured by a range of metrics that could include the following: Shares or retweets. Check out our complete list of social media metrics, and how to track them, here. — Charmin (@Charmin) February 24, 2013. Followers and audience growth. Click-throughs. Mentions (either tagged or untagged).

Engagement 145

Engagement Social Media How To HootSuite 145

Convince & Convert

SEPTEMBER 17, 2013

The very frank – and very funny – statement about taxes was put forth on stage by Kevin Cobb , Jerry Green , and Matt Staub – who run the social media team at H&R Block. Lesson 3: Pick Specific Success Metrics (just a few) and Stick To Them. It was like a whole conference of Social Pros podcast episodes!

Content 132

Content Case Study Metrics Eventful 132

Social Media Strategies Summit

NOVEMBER 18, 2022

Yet the proportion of marketers using social media to reach new and existing audiences has risen every year since 2013: Image source. If your board is only interested in revenue, they likely won’t be interested in “vanity metrics” like follower count and engagement levels. Company size. Image source.

Social Media 241

Social Media Strategy Influencer LinkedIn 241

Sprout Social

SEPTEMBER 22, 2016

Whether it’s Tweets, impressions, engagements or clicks, there are several metrics that give you additional insights into how well you’re resonating with your audience. A common problem for companies is they don’t know the best route to take when analyzing Twitter data. — DiGiorno Pizza (@DiGiornoPizza) December 6, 2013.

Data 40

Data Twitter How To Analytics 40

Webbiquity SMM

FEBRUARY 10, 2015

Just 18% of consumers trust posts by brands or companies on social sites like Facebook and Twitter. While 78% of companies now have a dedicated social media team, only 26% integrate social media fully into their business strategies. billion) than they did for broadcast television in 2013. Metrics matter.

Statistics 50

Statistics Social Media B2B Hubspot 50

Convince & Convert

DECEMBER 23, 2015

At last count, there were 60 trillion indexed pages , which is double the 30 trillion from 2013. I’ve worked in companies with five people, and now I have around 140,000 colleagues. We’re working on relevant metrics and insights to communicate with the team. Marketing Your Own Marketing. This is very often skipped over.

Content 60

Content Curation Strategy Newsletter 60