Buffer Social

JANUARY 2, 2019

Brian : It’s on you as a business to figure out what personalization looks like for your company. Each ad campaign should target a focused group based on interests, jobs, relevant competitors, and previous interaction with your brand. And it has been showing a general upward trend since 2013. All of that is personalization.

Trends 111

Trends Social Media Data Authentication 111

Koka Sexton

JULY 19, 2016

Then in 2013 I was given the opportunity of a lifetime. Linkedin wasn’t just the platform I talked about, now it was the company that I worked for. Transformation of company. Transformation of company. The idea that relationships matter and the the company fosters… no… empowers transformation. I got IN for real.

LinkedIn 40

LinkedIn B2B Team Focus Group 40

Convince & Convert

JUNE 23, 2010

Market research is as important to most companies as the payroll department. Surveying, physical and online focus groups and opinion polling are still the primary tactics companies depend upon for market prediction and go to market strategy. Before crowdsourcing there were focus groups, which never really worked too well.

Crowdsourcing 121

Crowdsourcing Social Media Strategy Construction 121