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30 Remarkable Content Marketing Facts and Statistics for 2013 (and 2014)

Webbiquity SMM

In another study, 35% of marketing professionals worldwide cited content marketing as their leading focus in 2013, followed by social media (25%) and SEO (15%). Content marketing costs 62% less than traditional marketing and generates about 3 times as many leads. ( 80% of Australian companies and 86% of UK businesses blog. (

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This Week in Social Media – 6/12/2013

Social Media Marketing

Google Maps get more social, the role of social and television, where traditional media is heading, Facebook gets all #cool, Twitter opens analytics to all, making progress on social metrics, the NSA''s use of big data and more - it''s This Week in Social Media. In the first quarter of 2013, email grew by 11.6% Think email is dead?

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102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity SMM

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. Just 4% of marketers said their companies were “very effective” at measuring social marketing in 2012. Marketing Charts ). Marketing Charts ). iMedia Connection ).

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Lessons from HubSpot’s State of Inbound Marketing Report

Webbiquity SMM

HubSpot last week released its 2013 State of Inbound Marketing report, this year weighing in at a massive 175 pages. 60% of companies will execute some form of inbound marketing strategies in 2013 (and that’s likely understated; another 19% of marketers weren’t sure if certain tactics they use qualify as “inbound”).

Report 185
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This Week in Social Media – 8/7/2013

Social Media Marketing

LinkedIn has launched new Company Page analytics for tracking follower growth, post performance and more. That media buy imbalance may change, though: Bloomberg reports that Facebook may feature 15-second spots by brands later this year, at the cost of between $1 million and $2.5 million a day.

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9 Creepily Effective Content Marketing Tricks for Halloween 2013

Writtent Blog

It could be one of the easiest ways to humanize your company and create likeable Halloween marketing. Whether your company is in the business of selling hardware or business consulting, you can observe the holiday by offering creepy freebies to your customers as a gift-with-purchase or simply a way to say “thanks.” Company News'

Content 109
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Common Social Media Questions and Answers All Marketers Should Know

Hootsuite

Sometimes they run companies and only sort of understand the role social media can play for their business. Social media managers communicate on behalf of a company or organization through social media channels. Why does social media marketing cost so much? TikTok: Bytedance, TikTok’s parent company, was founded in 2012.

Questions 141