Ignite Social Media

NOVEMBER 9, 2016

Black Friday and its online bestie Cyber Monday are a great time of year for brands to implement a social campaign to support traditional marketing efforts. There’s a variety of ways for social media to complement your marketing plans for the holiday season; here’s a snapshot of some top approaches to consider for your brand.

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Laurel Papworth

FEBRUARY 17, 2013

Are you looking for practical handson computer based or lecture based training on Facebook, Twitter, social media campaigns, social media measurement etc? Here are a list of our courses and workshops in Sydney in 2013. . Social media workshops. Computer based with WordPress. Tools demonstrated.

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Devumi

NOVEMBER 14, 2014

It’s mid-November, your social media holiday campaign planning has to start now. As with all things in social media, you need a solid plan to make it work. A solid social media holiday campaign plan is an essential, and I’m going to take you through a few tips you’ll need. What did they say?

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The Realtime Report

OCTOBER 14, 2022

Metric Or Treat: How To Measure The Success Of Your Halloween-Themed Advertising Campaign. Naturally, you won’t want to take things too far with your campaign, as some others have done. The same can be said of Tulleys’ Halloween campaign in 2013 , which was investigated by the advertising watchdog following complaints.

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The Realtime Report

SEPTEMBER 5, 2012

New marketing efforts reflect this shift, and are aimed directly at the female demographic — with social media as the primary tool for reaching out. The campaign will also include more traditional commercial spots on E!, Set a goal. whatsbeautiful WhatsBeautiful.UA.com twitter.com/UAWomen/status…. VH1 and Nickelodeon.

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Mindjumpers

DECEMBER 20, 2013

2013 is coming to an end after what has been an interesting year for social media and we think that 2014 isn’t going to be any less interesting. Social media is our new news site. We already know that more and more people access their social media profiles on their smart phones. Real time is king.

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Social Media Marketing

MAY 15, 2013

Each week, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs. of internet users in 2013 to 54.7%

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Social Media Marketing

MAY 8, 2013

Each week, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links. Here''s how.

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Webbiquity SMM

JANUARY 2, 2013

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. What do buyers really want from social media marketers? 25 Social Media Facts and Statistics. e-Strategy Trends ). e-Strategy Trends ).

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yMarketingMatters

FEBRUARY 10, 2014

Social media networks were a novelty 5 years ago, but today their importance is no longer debated. Yes, businesses have definitely realized the power of social media and accepted that social media marketing has to be part of their marketing and PR mix. Social Media is the Game Changer.

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Hootsuite

AUGUST 18, 2021

Ask the nearest social media manager how they found their career—no really, try it. (Or Chances are you’ll hear a variation of “well, I just fell into it” or “my boss asked me to start running our social media accounts… and it just became my job.” the "blue" market, circa 2013. — Austin Braun ?

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yMarketingMatters

JUNE 4, 2013

As we reach the half way mark for 2013, I wanted to bring you updates on the top marketing trends this year, and what you should be incorporating into your marketing mix to give your marketing a boost. Here we go: Social Business Has Risen. You cannot afford to ignore social media.

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Social Media Marketing

JULY 24, 2013

customers love to complain on Twitter, Flipboard makes users’ magazines available on the Web, the CIPR issues guidance on social media measurement, the mix of journalism and marketing needed in brand newsrooms, the royal fuss over real-time marketing and more, it''s This Week in Social Media.

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The Realtime Report

JULY 1, 2014

This month, NBA Digital held its third annual NBA Social Media Awards , which honors NBA players and teams for their active participation on social media throughout the regular season. The NBA handed out 10 social media awards in 10 categories over 10 days, with the help of fan voting on NBA.com , Facebook and Twitter.

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Koka Sexton

NOVEMBER 18, 2013

This is by far the most work I have put into a social marketing campaign. I did a quick analysis of about 13,000 twitter updates to see who was getting the most exposure in social media and made a word cloud of them (above). Dreamforce 2013. Life at LinkedIn Social Media Technology'

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Social Media Marketing

APRIL 23, 2013

Each week, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

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Social Media Marketing

JULY 31, 2013

The secrets of success to building a digital newsroom, the secrets of bureaucracy-free content marketing, Sina Weibo was slow to evolve, Quebec loves Twitter, Pinterest and Google+ are gaining on Facebook, what to do with marketing data and more, it''s This Week in Social Media. Robinson counseled Benjamin with one word: Plastics.

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Social Media Marketing

APRIL 3, 2013

Each week at Ford, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

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Waxing UnLyrical

JUNE 25, 2014

Social media is a great tool for engaging with consumers. There are some fantastic examples of effective social campaigns and professionally-maintained accounts out there. With that in mind, here are my top five tips to help you avoid some common social media errors. How NOT to Run Your Social Media.

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Keyhole.co

JULY 3, 2023

Picture this: social media isn’t just part of our lives anymore—it’s the lifeblood coursing through our daily interactions and experiences. More and more, businesses are grasping this truth and harnessing the raw power of social media to reel in their desired audience. Let’s get started. Here’s why.

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Hootsuite

APRIL 7, 2022

Social media is always evolving to satisfy the needs and interests of its users. New social media platforms emerge to serve specific audiences or to offer something different. Not all new social media apps will blow up like TikTok. New social media apps and platforms marketers should watch in 2022.

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Webbiquity SMM

AUGUST 2, 2018

At some point today, a social media marketer is going to get fired. They were hired to create socially engaging posts designed to elevate brand reach, skyrocket shareability, and go viral. The harsh reality is that most companies have absolutely no chance of dominating the social media landscape the way they envision.

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Hootsuite

APRIL 14, 2021

It often takes something special to stand out as a brand on social media. Meticulously curated flatlays, uninspired user-generated content (UGC) campaigns, and branded hashtags that sound like they were spooned out of a corporate soup. It starts with letting your social teams run faster, funnier, wilder. And we get it.

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Firebelly

DECEMBER 11, 2012

With as quickly as things move on social media sites, there are going to be mistakes. 11 Biggest Social Media Disasters of 2012. By Seth Fiegerman The calendar year wouldn’t be complete without a few social media fails. Lessons from 2012’s Social Media Disasters.

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Socialmedia.biz

FEBRUARY 25, 2019

Whether you’re a close-knit, community-focused, small business or a multinational conglomerate, social media plays an important role in how people perceive, discover and engage with your brand. However, they went had a minor slip-up in 2013 while making a tweet about the Black Friday sale. Almost 58.6%

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Idaconcpts

DECEMBER 12, 2012

No matter your niche, your product, or your service, you can be sure that Facebook, Twitter and other social media platforms will play a crucial role with your business in the future, and there is no time like the present to get started! New Media Expo 2013. Social Media Strategies Summit 2013.

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The Realtime Report

JANUARY 16, 2013

Fans can “campaign” to save their favorite token by sharing images and videos with their friends on Facebook and Twitter, and by using the hashtag #tokenvote. ’ Monopoly will also be updating its social channels with visual and engaging posts throughout the campaign. Which token will you be voting for?

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Techipedia: Tamar Weinberg

JANUARY 30, 2013

The social media marketing landscape has changed in the past 3 years. Social Media is an Answer but it’s Not THE Answer. Those of you who know me know me as someone who was an early proponent about the importance of social media. At the end of the day, social media is important.

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The Realtime Report

DECEMBER 31, 2012

What were the most popular social media case studies in 2012? User backlash was aimed at both Toyota and Twitter, which had verified multiple accounts used in the campaign (via LocalResponse technology). Still, Wion offers some great lessons for engaging on social media – even when things “don’t go as intended.”

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Convince & Convert

JANUARY 23, 2014

Whether you love or hate ‘em, there’s no doubting that 2013 was a big year for the selfie. From more than 57 million tags of #selfie on Instagram, to being named the Oxford Dictionaries’ 2013 word of the year , the term is now ubiquitous among social media users. But, why should social media users have all the selfie fun?

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Ignite Social Media

OCTOBER 6, 2017

Ever since Facebook changed the organic content algorithm in 2013 , paid media support has been an important part of social media strategies. There are two strategies for approaching paid media buying: directly from the platform or through third-party software companies. Trends in Paid Social Buying.

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Social Media Marketing

JUNE 28, 2012

I've been fortunate to be part of some amazing vehicle reveals and launches that involve social media during the four years that I've been at Ford. Or, as MediaPost recently observed , Ford "could probably publish a textbook on social-media launch strategies for cars and crossovers."

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The Realtime Report

JULY 22, 2014

How satisfied are consumers with social media sites? Today, the American Customer Satisfaction Index (ACSI) released its yearly E-Business Report, which takes an in-depth look at user satisfaction with social media, as well as portals and search engines, and news and opinion websites. Social Media.

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Josh S Peters

JANUARY 9, 2013

Social media can be the perfect catalyst for telling your brand’s story and activating new customers or it can be a huge waste of time, money and resources if it’s mismanaged. Taking a look at the pyramid above we can see what social media is the best at and what should be the base for your social media activities.

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Hootsuite

FEBRUARY 24, 2021

What are the most common social media questions marketers get asked? We put the question to our LinkedIn community and based on the responses one thing is clear: There’s a lot of people out there who don’t know what social media marketers do. Can social media really be a full-time job?

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Small Business Mavericks

JANUARY 4, 2013

Constant Contact has made some striking and bold predictions about social media in 2013. Social media will become a business-critical activity. First, on social media becoming more business-critical , it’s almost there now. 2013 will definitely be the year for social media.

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Socialmedia.biz

JANUARY 2, 2019

Social media is a great avenue for companies that want to improve their customer service. We see a lot of brands talking to their clients on social media, ensuring that their customers’ concerns and complaints are properly handled. Mini did this in a really neat way thanks to a user-generated campaign on social media.

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