The Realtime Report

DECEMBER 27, 2012

If 2012 was the year influencer marketing emerged on the social media marketing scene, 2013 will bring more structure, best practices and better frameworks for leveraging online influencers across marketing initiatives. Driving awareness for product launches, events and brand initiatives is a common marketing objective.

Influencer 195

Influencer Products Marketing How To 195

Ignite Social Media

JULY 24, 2018

When influencer marketing first started, there weren’t many male influencers. A handful of years back we gave you 100 women bloggers to check out , now let’s see how many men bloggers (now referred to as influencers as they don’t always have a blog) we can find! A traveler and fashion influencer, Leo is based out of NYC.

Influencer 113

Influencer Travel Fashion Blogger 113

Adam Sherk

DECEMBER 17, 2013

So as I stumble across the finish line, here are my top posts of 2013 by pageviews: The Most Common Google News Errors and How to Avoid Them. The Best Free (or Cheap) Tools for Blogger and Influencer Outreach. The Most Popular and Active News Brands on Instagram. SEO Tips for Infinite Scrolling.

SEO 129

SEO Publishing Social Media Sports 129

Pixlee

JANUARY 15, 2018

With the rise of YouTube and Instagram, influencer marketing is making waves on social media , and brands are benefitting big time. Partnering with influencers the right way can give your brand some clout within your target market, but the real question is: where do you start? Fashion Influencers.

Fashion 40

Fashion Influencer Brands Travel 40

Unmetric

AUGUST 2, 2019

Which are the most followed brands on Instagram and how did they get there? Luckily, we have an Instagram analytics tool that tracks, among other things, which brands have the most followers. Instagram has proven to be a great platform for brands to market their products. Top brands on Instagram.

Instagram 155

Instagram Brands Fashion Sports 155

Social Media Marketing

AUGUST 16, 2013

Android is better, big data in Asia, the merging of HR and marketing, Canadian women like to talk about brands, Fortune 500 CEOs are scared and ignorant of social media, Twitter use rises, the social networks that help search engine optimization and more, it''s This Week in Social Media. A roundup of relevant links affecting our industry.

Social Media 167

Social Media Flipboard Press Release Trends 167

Sprout Social

JUNE 17, 2019

Having a personal brand, whether you’re job hunting, running your own business or at any stage in your career, is essential. One of the best ways to enhance your personal brand is through social media. Look no further than the aforementioned influencer industry, which has embraced genuine perspectives. Keep organized.

Trends 111

Trends Social Media Brands Authentication 111

Social Media Strategies Summit

SEPTEMBER 21, 2020

Gahan has been at the forefront of the social & influencer marketing space since 2006, creating disruptive campaigns for brands such as Mountain Dew, Unilever, MillerCoors, and The Olympics. We accomplish this with our brand partners by fostering a team-mentality of “all hands on deck.” What if it gets one view?

Influencer 131

Influencer Newsletter Upcoming Campaign 131

Webbiquity SMM

JANUARY 2, 2013

More than 80% of small to midsized businesses (SMBs) plan to increase their use of social media in 2013. Blogging is generally seen as most valuable for SEO, YouTube for content marketing, and social networks like Twitter, Facebook and LinkedIn most helpful for branding and engagement. eMarketer ). Marketing Charts ). Heidi Cohen ).

Social Media 245

Social Media B2B Marketing SEO 245

Ignite Social Media

MAY 4, 2020

With the content capabilities across social showing no signs of slowing, many brand marketers are wondering how these new features may be beneficial. A Brief History : Snapchat Stories launched in late 2013, just two years after the app’s inception. Here’s what you need to know about Snapchat Stories. Source: Statista.

Social Media 121

Social Media Brands Content Real Estate 121

Waxing UnLyrical

MARCH 6, 2013

Do you know how your favorite brands measure up on the issues that matter to you? We hear a lot these days about how brands are working hard to become more green; “sustainability” is the new black. But just how green – or black – are big food brands? Behind the Brands.

Twine 246

Twine Brands Policies Campaign 246

Social Media Marketing

APRIL 3, 2013

Monday was April Fools Day, during which seemingly every brand got in on it and pranked the internet with a gag or two, poking fun at themselves or their products. According to Appinions, Ford is the #1 brand among OEMs driving technology conversations on the Internet. We're not alone out there.

Social Media 160

Social Media Flipboard Storify Reddit 160

Social Media Marketing

JUNE 19, 2013

Content With the brand voice taking precedence over hard selling, this LinkedIn executive explains why content marketing matters more than ever. Bookmarks/Read-Watch-Listen Later Advocates and influencers - these are the same, right? Bookmarks/Read-Watch-Listen Later Advocates and influencers - these are the same, right?

Social Media 137

Social Media Yahoo Flipboard Flickr 137

Bill Hartzer

DECEMBER 18, 2023

This groundbreaking protocol enables brands, projects, communities, and individuals to tap into the network effects of a large, vetted, and audited audience, rewarding them for their valuable contributions. All rewards contributed by creators are reinvested back into the network, fostering a self-sustaining ecosystem.

Twitter 94

Twitter Project Fashion Education 94

Social Media Strategies Summit

APRIL 22, 2019

While Instagram Stories have been widely adopted by brands, only around nine percent of major brands post to Facebook Stories. Brands will need to invest in social ads. This is a trend that has been moving in a consistently upward direction since 2013. So what’s next for Stories in 2019? digital ad spending.

Trends 143

Trends Social Media Instagram Influencer 143

The Realtime Report

JANUARY 31, 2023

IM Academy Students Focus on Cultivating Mindset and Mentorship at New MMX Academy IM Academy , a provider of online educational resources, launched five new academies in 2022, the most since the platform was established in 2013.

Education 103

Education Travel Energy Eventful 103

Oktopost

MARCH 7, 2022

In this piece, we’ll break down social listening, how it’s different from social monitoring, and the benefits and ways to use social listening for your B2B brand. By 2013, hashtags were exploding and suddenly B2B brands found others beginning to drive messages about their brand rather than the brand driving messages about the brand.

B2B 155

B2B Sentiment Analysis Reputation 155

Webbiquity SMM

NOVEMBER 27, 2018

And Twitter lists are a unique and powerful feature that enable B2B marketers to be more effective with activities such as: Social listening: Twitter’s wide reach can spread can boost or damage a brand’s image on a global scale, and its real-time nature can make that happen quickly.

Team 160

Team Marketing B2B Eventful 160

Buzz Marketing for Technology

OCTOBER 18, 2013

These are some pretty staggering figures that brands and their CMOs cannot afford to ignore. Some place the highest premium on loyalty and trust in a brand or product. As different as consumers are, they all want to feel like the brands and products they use are tailored specifically for them. Reach the right audience.

Retail 217

Retail Discount Loyalty Data 217

Ignite Social Media

MAY 1, 2017

Supposedly, user confusion over liking vs. saving pins prompted the change but brands may see a drop off in Pin engagement as a result. letters were sent to over 90 Instagram influencers warning them to stop hiding from followers the fact that their posts were sponsored by brands. FTC Issues Warning to Instagram Celebs.

Instagram 104

Instagram Twitter Engineering Influencer 104

Waxing UnLyrical

FEBRUARY 13, 2013

Geoff Livingston (@geoffliving) February 5, 2013. I do think that kind of accountability can be good, but people need to understand branding/reputation has its place, too. Geoff Livingston (@geoffliving) February 5, 2013. Influence & search are determined by #s of RTs, impressions, etc.

Strategy 188

Strategy Aggregator Consultant Flickr 188

Waxing UnLyrical

FEBRUARY 4, 2013

While it’s technically not my first speaking engagement for 2013 (though it is the first public one), I am anticipating xPotomac (Feb. Where does real influence come from? And her social score will not give you anywhere near a true value of her influence on people like me. 25 in DC) rather eagerly.

Communities 199

Communities Influencer List Consultant 199

ProBlogger

JANUARY 6, 2013

Welcome to the 2013 edition of Bloggers To Watch. Since then, he’s been able to attract the attention of many key influencers and mainstream media. I believe that both sites have a lot of potential, and that her profile will be growing a lot in 2013. Hopefully we’ll see more writing from her in 2013. Emily Winters.

Blogger 55

Blogger Twine Fashion Project 55

The Realtime Report

OCTOBER 2, 2012

Last week Lexus added to the brand’s ongoing campaign for the 2013 Lexus ES by integrating ads into popular mobile game Draw Something. It goes in line with who we are trying to reach—hyper-connected, digital enthusiasts who are influencers,” said Hill. Why so brief? ”

Mobile 156

Mobile Automotive Campaign Influencer 156

Small Business Mavericks

OCTOBER 10, 2014

This competitive edge is based on being part of the conversation about your brand and influencing perspective by being engaged and transparent. Here’s the three results from this year’s 15-question survey: Social CEOs make better leaders — and agreement with this statement has jumped from 45% in 2012 to 75% in 2013.

Social Media 107

Social Media Survey Startup Reputation 107

Absolute PA

JANUARY 25, 2013

I’ve been named as a one of 50 Top UK Online Marketing Influencers & Bloggers in 2013 by TopRank, a highly influential blog on social, search and content marketing. The list was pulled together via nominations and using Traackr (a tool that identifies influencers online) to measure the reach and relevance of their content.

Blogger 110

Blogger List Influencer SEO 110

Likeable

APRIL 5, 2021

We had an assignment for Verizon FiOS, then a new cable TV alternative, to find influencers (yes, in 2007!) We recruited house party hosts for Verizon using Facebook, but then we successfully pitched Verizon to launch their first business Facebook page, and then 1-800-Flowers.com, and then Neutrogena, and IMAX, and dozens of other brands.

Social Media 68

Social Media Hosting Eventful Class 68

Webbiquity SMM

JUNE 11, 2013

Editor’s note: a version of this post originally appeared on ChamberofCommerce.com in January 2013. Social media sites provide the opportunity to demonstrate expertise in your field and engage with peers, influencers and potential customers. Provides referral visits to your website.

Social Bookmarking 198

Social Bookmarking StumbleUpon Engineering Sites 198

Buzz Marketing for Technology

OCTOBER 25, 2013

Just as brick-and-mortar retailers have recognized the growing purchasing power, shopping preferences and influence of this vigorous and fast-growing demographic, online marketers too are beginning to see the value of personalizing and customizing every customer experience to better serve their individual needs. People engage with a purpose.

Mobile 225

Mobile comScore Insurance Sites 225

The Realtime Report

SEPTEMBER 5, 2012

Women now account for 30% of sales for athletic apparel brand Under Armour, and women’s apparel is the fastest growing segment of their business. ”), run contests, promote online sales, offer inspiring quotes, and link to more branded content: No Matter What. — Under Armour Women: youtu.be/4yUkong5zZg Set a goal.

Campaign 180

Campaign Apparel Social Media Posterous 180

Oktopost

APRIL 16, 2019

When Instagram launched videos in 2013, over 5 million videos were uploaded in the first 24 hours. Videos are a great way to promote your brand and boost engagement, so no wonder that we’re super excited that Facebook finally made Instagram video publishing available for marketing partners. Instagram Hashtags.

Hashtag 60

Hashtag Video Instagram Knowledge Base 60

Ignite Social Media

JULY 31, 2017

Facebook brand pages didn’t exist in 2007 and the focus was around one to one engagement and community building. In 2011/2012, there were new media opportunities and there was a push for brands to buy fans to build a following and reach. of brand’s audience. Influencer marketing and paid is another way to gain exposure.

Social Media 84

Social Media Trends Community building Hosting 84

Bill Hartzer

MAY 13, 2013

May 13, 2013 /PRNewswire/ — In January 2013, IGXE (www.igxe.com), one of the top in-game branding service websites specializing in MMORPG currencies, items, power leveling, and CD-keys, was punished by Google after IGXE took advantage of network marketing companies to improve its website ranking. WILMINGTON, Del.,

Press Release 138

Press Release Issues Google Guidelines 138

Buffer Social

MARCH 10, 2022

When I started selling candles on Etsy in 2013, I thought it would be a fun hobby on the side of my work as a graphic designer. I didn’t set out with the intention to become a massive global brand, but it’s the dream for so many small business owners. Brooklyn Candle Studio branding and photography from 2015 to today.

Small Business 81

Small Business Resources Retail Forums 81

Convince & Convert

NOVEMBER 11, 2014

I am so thrilled to announce that today is the launch of MarketingPodcasts.com – a brand-new venture from me and the Convince & Convert crew that will help marketers learn their craft more efficiently and effectively. They are custom fit to your own ear canals, and are the same brand worn by Lady GaGa, Brad Paisley, and The Shins.

Engineering 145

Engineering Marketing Education Review 145

yMarketingMatters

JANUARY 10, 2014

Measurement, statistics and content between social media, website, email and online advertising overlap and are influenced by one another. Social media literally is the means by which your business can relate to, exist in and influence human communities. Again, each social media and online channel overlaps and influences measurements.

Social Media 277

Social Media Tips Marketing Mobile 277

Ignite Social Media

DECEMBER 13, 2016

Live video, particularly Facebook Live has taken hold this year, and with more brands finding creative ways to take advantage of this, we’ll likely see much more live video in 2017. Look for more brands and influencers to share brilliant, engaging live video next year. Employee Advocates. Employee Advocates. 360 Degree Content.

Trends 60

Trends Social Media Marketing Influencer 60