Firebelly

JUNE 3, 2013

When: June 5, 2013. There are people from agencies, non-profits, government agencies, game developers, app developers, PR firms, Fortune 500 companies and small businesses. Where: Hilton San Francisco Union Square. Top notch speakers. The speaker line up is top notch. Diverse audience base?. Superb moderators.

Conference 216

Conference Hotels Education Meeting 216

Socialmedia.biz

JANUARY 2, 2019

Social media is a great avenue for companies that want to improve their customer service. We see a lot of brands talking to their clients on social media, ensuring that their customers’ concerns and complaints are properly handled. The company runs a monthly challenge, through photos, where they have fans do wacky things.

Company 99

Company Social Media Discount Hashtag 99

Twist Image

MARCH 15, 2013

TED 2013's Ads Worth Spreading: The unifying theme: In a word: courage. It's the brand, the media company and everyone else. brand loyalty. media company. And, if they do the job they are supposed to do, who knows you may just become a customer. a loyal one. It takes courage to makes TV ads like this. advertising.

Loyalty 111

Loyalty Conference Advertising Industry 111

Webbiquity SMM

DECEMBER 11, 2013

8 Steps To Become A Brand Publisher by B2B Marketing Insider. Matthew Anton presents three dozen questions to ask when creating a content marketing strategy, from questions about the company’s business model (e.g., “Which products make up most of the revenue?”) 1: Content Marketing Week Starts Tomorrow! #2:

Strategy 226

Strategy Content Marketing BuzzStream 226

Social Media Marketing

MAY 22, 2013

Painful, but relevant is the Truth About Advertising in 2013. Content Branded content marketing is becoming a higher priority to marketers, with some 70% of brands and 77% of agencies having used content marketing over the past year and budgets following. Does big data mean the end of intuition?

Social Media 167

Social Media Yahoo Privacy Flipboard 167

Social Media Marketing

JULY 18, 2013

Here are four keys to turning customers into brand advocates. Platforms Examples from five brands that have used Instagram video include strategies such as taking fans behind the scenes, launching a product, telling the brand story, giving demos and being entertaining. But the question of b is another question entirely.

Social Media 167

Social Media Flipboard Hashtag Metrics 167

Convince & Convert

DECEMBER 20, 2013

And from Expion , a free report on the top 50 retail brands’ social media use in 2013. Lessons from 2013: The Big Bang of Social. The Social Pros boiled down 2013 in social media into 5 general trends. More companies seem to be realizing that this is a priority that is not going away. Listen Now.

Social Media 145

Social Media Collaboration Class Retail 145

agora pulse

MAY 2, 2019

LinkedIn, Twitter, and Facebook are the most utilized social networks by Fortune 500 companies, according to recent research from UMASS Dartmouth’s Center for Marketing Research. The report was part of an annual analysis of the digital efforts of companies on the Fortune 500 list. No post can be removed or censured.

Company 100

Company Social Media Analysis Research 100

Social Media Marketing

JUNE 5, 2013

billion to acquire ExactTarget , the cloud marketing company known primarily for its email marketing prowess. Last week, we shared the 2013 Internet Trends deck from Mary Meeker; this week, The Atlantic takes a look a the 11 most fascinating charts from her presentation. Industry Salesforce.com will spend $2.5

Social Media 140

Social Media Foursquare Journal Flipboard 140

Social Media Marketing

MAY 15, 2013

and Australia, found that customers are using as many as six channels to obtain answers or resolve issues with a company and that when they get in touch with a contact center, 40% expect the representative to already know about their attempts to resolve issues on other channels. of internet users in 2013 to 54.7%

Social Media 162

Social Media Flipboard Social Networking Foursquare 162

Social Media Marketing

MAY 8, 2013

Video, mobile, content marketing secrets, Facebook statistics, brands playing with fire via controversial co-creators and more, it''s This Week in Social Media. For autos, even the Super Bowl didn''t help, as social sharing around that content fell flat in Q1 2013. Why does your brand need a content studio? Because, chicken.

Social Media 160

Social Media Automotive Klout Flipboard 160

Mindjumpers

OCTOBER 17, 2012

We frequently see companies making use of mobile apps to promote their brand. Today, Carlsberg launches a different kind of branded mobile app: a non-branded app. Non-branded promotion. Why is a non-branded app of interest to the brand behind? In short, think of Crowdit as a Foursquare for nightlife.

Mobile 272

Mobile Brands Foursquare Eventful 272

Webbiquity SMM

JANUARY 2, 2013

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. Just 4% of marketers said their companies were “very effective” at measuring social marketing in 2012. companies now use social media in their marketing efforts.

Social Media 245

Social Media B2B Marketing SEO 245

Convince & Convert

FEBRUARY 24, 2013

In the few short weeks between the Super Bowl and the Academy Awards, it seems dozens of brands (and/or their agencies) have decided to “get themselves some of that real-time marketing!” Unfortunately, several brands missed that mark by a mile at this year’s Oscars. — Oscar Mayer (@oscarmayer) February 25, 2013.

Brands 165

Brands Film Hashtag Journal 165

Ignite Social Media

MAY 4, 2020

With the content capabilities across social showing no signs of slowing, many brand marketers are wondering how these new features may be beneficial. A Brief History : Snapchat Stories launched in late 2013, just two years after the app’s inception. Here’s what you need to know about Snapchat Stories. Source: Statista.

Social Media 121

Social Media Brands Content Real Estate 121

Social Media Marketing

JUNE 28, 2012

Well, we're about to do it again for the launch of the 2013 Ford Fusion , which we revealed at the 2012 North American International Auto Show, where we debuted it to 2,500 media, including 150 bloggers we hosted from around the world who produced some amazing content. Why Transmedia for the 2013 Ford Fusion?

Case Study 167

Case Study Flickr Team Social Media 167

Pixlee

SEPTEMBER 3, 2020

Brands who embrace diversity in their campaigns, content, and hiring practices are representing a wide range of races, genders, orientations, and abilities, to name a few things. More than ever before, consumers are holding brands accountable to make key marketing changes to showcase different faces and voices. ThirdLove .

Brands 77

Brands Content Authentication Campaign 77

Unmetric

AUGUST 2, 2019

Which are the most followed brands on Instagram and how did they get there? Luckily, we have an Instagram analytics tool that tracks, among other things, which brands have the most followers. Instagram has proven to be a great platform for brands to market their products. Top brands on Instagram.

Instagram 155

Instagram Brands Fashion Sports 155

Idaconcpts

FEBRUARY 15, 2013

The use of smartphones among consumers continues to grow as they continue to use apps for purchasing goods and services and search for different brands. million units, which was a record, and worldwide smartphone sales to end users have been predicted to reach 1 billion in 2013. It’s available for iOS and Android. DoubleDutch Events.

Brands 177

Brands Foursquare HootSuite Tumblr 177

Convince & Convert

SEPTEMBER 22, 2013

Sprint (@sprint) September 20, 2013. 27 (@LachonPhillips) September 20, 2013. Matt M — T-Mobile (@TMobile) September 20, 2013. We counseled brands to listen for customer expressions of want, and to tastefully offer to fulfill those needs. T-Mobile (@TMobile) September 20, 2013. _iicon) September 20, 2013.

Case Study 153

Case Study Twitter Brands Mobile 153

Ignite Social Media

JULY 14, 2017

We’ve previously discussed how and when brands should engage with certain holidays through their social media presences. Today, we’re exploring how these brands in the know play their hand and jump on board some of the strangest holidays out there. And Airbus, of all brands, comes out with a plane sporting a very shark-like grin.

Brands 87

Brands Proposal Sports Authentication 87

Mindjumpers

JUNE 12, 2013

Agencies need to define and drive relationships for brands by developing content that will engage audiences and motivate them. Companies Are Data-Rich and Insight-Poor [Report]. For Social Success: Think As A Media Company. Mindjumpers has contributed to a new report issued today by Skyword. > Download the full report here.

Report 244

Report Nielsen Overview Compete 244

Social Media Marketing

JULY 24, 2013

customers love to complain on Twitter, Flipboard makes users’ magazines available on the Web, the CIPR issues guidance on social media measurement, the mix of journalism and marketing needed in brand newsrooms, the royal fuss over real-time marketing and more, it''s This Week in Social Media. Facebook’s Q2 earnings show mobile growth, U.S.

Social Media 162

Social Media Flipboard Journal comScore 162

Writtent Blog

OCTOBER 15, 2013

The inclusion of brand characters has been found to increase engagement on social media networks as much as 585%. You may not have the time to create a brand-new Zombie or Vampire-themed offer, but could you add an undead twist to an existing eBook or whitepaper for Halloween marketing? It could yield similarly remarkable results.

Content 109

Content Marketing Upcoming Retail 109

Waxing UnLyrical

NOVEMBER 30, 2016

Yet for some reason, brands continue to drone on about facts, instead of taking the same, tried-and-tested approach for emotional communication. In a world that’s saturated with marketing, it’s more important than ever for brands to make a lasting impression with their customers. Why Storytelling is So Effective.

Brands 100

Brands Loyalty Authentication Statistics 100

Social Media Marketing

AUGUST 8, 2013

A SocialBakers study shows that "socially devoted" brands say that social customer care drives ROI. The Platforms The average prestige brand has a presence on seven social platforms. LinkedIn has launched new Company Page analytics for tracking follower growth, post performance and more. million a day.

Social Media 167

Social Media Nielsen Press Release News 167

Social Media Marketing

AUGUST 16, 2013

Android is better, big data in Asia, the merging of HR and marketing, Canadian women like to talk about brands, Fortune 500 CEOs are scared and ignorant of social media, Twitter use rises, the social networks that help search engine optimization and more, it''s This Week in Social Media. A roundup of relevant links affecting our industry.

Social Media 167

Social Media Flipboard Press Release Trends 167

Waxing UnLyrical

MARCH 6, 2013

Do you know how your favorite brands measure up on the issues that matter to you? We hear a lot these days about how brands are working hard to become more green; “sustainability” is the new black. But just how green – or black – are big food brands? Behind the Brands.

Twine 246

Twine Brands Policies Campaign 246

Mindjumpers

DECEMBER 20, 2013

2013 is coming to an end after what has been an interesting year for social media and we think that 2014 isn’t going to be any less interesting. This means that more and more companies try to tab in on this opportunity and make use of or create their own social news rooms to find the content that fit their brand.

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Social Media Tumblr Smart Phone Mobile 269

Buffer Social

JUNE 18, 2018

” This Foster Coffee Company credo isn’t just a brand statement. Foster Coffee Company now has two thriving locations in Michigan, where people gather to drink great coffee, work, converse, celebrate the local community and build relationships. A peek inside Foster Coffee Company’s social media analytics.

Communities 95

Communities Company Social Media Case Study 95

Social Media Marketing

APRIL 23, 2013

Taiwanese officials are investigating Samsung over allegations that the South Korean company recruited individuals to post negative comments about the HTC phones on the web. Content Here''s an exhaustive list of content marketing software companies complied by Jeremiah Owyang of Altimeter Group.

Social Media 165

Social Media Tumblr Authentication comScore 165

Sprout Social

JUNE 17, 2019

Having a personal brand, whether you’re job hunting, running your own business or at any stage in your career, is essential. One of the best ways to enhance your personal brand is through social media. A great personal brand is one that is authentic and intrinsically connected to who you are as a person. Embrace authenticity.

Trends 111

Trends Social Media Brands Authentication 111

Unmetric

APRIL 2, 2019

Each day, we trawl through brand posts and feature the most engaging post by a brand on our social handles. We believe it will provide other brands inspiration for their own creative briefs and campaigns. In 2019, collaborating with #BTS seems to be the way to go for brands! Brands’ strategic partnerships with BTS.

Social Media 97

Social Media Brands Marketing Tourism 97

Webbiquity SMM

APRIL 29, 2013

HubSpot last week released its 2013 State of Inbound Marketing report, this year weighing in at a massive 175 pages. 60% of companies will execute some form of inbound marketing strategies in 2013 (and that’s likely understated; another 19% of marketers weren’t sure if certain tactics they use qualify as “inbound”).

Report 185

Report Hubspot Marketing ROI 185

Convince & Convert

SEPTEMBER 27, 2013

James Royer , Director of Digital and Social for the Tampa Bay Lightning , joins the Social Pros Podcast this week to discuss social space in American sports, building rabid brand loyalty, and how to completely rebuild a “broken brand” successfully. ” Lots of Lightning jerseys at the stadium in 2013.

Brands 127

Brands Sports How To MySpace 127

Waxing UnLyrical

JUNE 28, 2013

but did you enhance brand. John Friedman (@JohnFriedman) May 28, 2013. On the different kinds of assets a company has: A3: Tangible assets less than half company value, rest= goodwill, intellectual capital, customer loyalty, consumer support, etc. measurePR — John Friedman (@JohnFriedman) May 28, 2013.

CSR 258

CSR Survey Consultant Loyalty 258

Proactive Report

JANUARY 29, 2013

Check out these statistics: 95% of online Americans expect a brand to have a social media presence and 89% expect the brand to engage with them on social media (Cone) but the number of companies actually responding and engaging is far less than that. 50% of people value a brand’s Facebook page more than their website.

Training 93

Training Company Social Media Skills 93