The Realtime Report

MARCH 19, 2014

Mobile ad spending worldwide increased 105% in 2013 to $17.96 2013 saw an additional $9.2 Mobile was responsible for 23% of Google’s global net ad revenues in 2013; this number will rise to nearly 39% in 2014. Is your brand spending on mobile advertising? billion; in 2014, that number is projected to rise 75.1%

Mobile 167

Mobile Statistics Advertising Project 167

Webbiquity SMM

NOVEMBER 5, 2013

In that first year , we cast a wide net, honoring those whom we felt actively engaged as brand ambassadors on Twitter day in day out, exchanging valuable information, and just generally being good, helpful people. So without further ado, here are the 2013 #Nifty50 Men! Vala Afshar @ ValaAfshar. David Armano @armano. Google+.

Twitter 187

Twitter Airlines Syndication Blogger 187

The Realtime Report

DECEMBER 31, 2013

Here’s a look at our top ten stats posts (ranked by traffic) from 2013, including Twitter, Facebook, Google+, LinkedIn, Instagram, Vine and plenty of influence marketing. Social Media Customer Service: Brands Respond More On Twitter (Jan 10). Social Networking Stats: 59% of Top Brands On Instagram, #RLTM Scoreboard (Feb 22).

Klout 144

Klout Social Media Statistics Tumblr 144

Webbiquity SMM

DECEMBER 16, 2013

Other notable infographic-based posts from her blog include 7 Steps to Successful Content Marketing and 9 Steps to Creating Good Content for Your Brand. Jim Dougherty (again) shares an excellent infographic outlining the content life cycle, from gathering information (from news, trends, brands, etc.)

Content 201

Content Marketing B2B Journal 201

The Marketing Blog

DECEMBER 30, 2013

So, as we say hello to 2014, let us look at which brands make it to the list of 2013 Social Media Bloopers. They say that mistakes are bound to happen and they can happen to the best of us. But the most important lesson is to learn and improve from them.

Social Media 100

Social Media List Brands 100

Mindjumpers

AUGUST 7, 2013

In May 2013 the app was even the most downloaded non-game app on iOS globally. So the question is – does this popular app hold any possibilities for brands to explore? So maybe this is the start of an era of branded promotional engagement contests and strategies, which emphasizes users with a quick response time and a curious mind.

Brands 264

Brands Discount Upcoming Eventful 264

Firebelly

JUNE 3, 2013

When: June 5, 2013. AllFacebook Expo 2012 attendees – the smartest man in social media, Brian Carter, along with an uber-cool crew of Adryenn Ashley, Hyla Molander, Caroline Love and others. Where: Hilton San Francisco Union Square. Top notch speakers. The speaker line up is top notch.

Conference 216

Conference Hotels Education Meeting 216

yMarketingMatters

JUNE 4, 2013

As we reach the half way mark for 2013, I wanted to bring you updates on the top marketing trends this year, and what you should be incorporating into your marketing mix to give your marketing a boost. Take your product and your brand out of the story. Here we go: Social Business Has Risen. You cannot afford to ignore social media.

Trends 100

Trends Smart Phone Marketing Mobile 100

Mindjumpers

MAY 16, 2013

Some huge brands are already using the new service, but what can you actually do with it? Visual content is more and more in focus as a way to express who you are and to create engagement – both for individuals as well as for brands. Similar Posts: Vine for Brand Marketing. It makes it shareable and accessible.

Brands 260

Brands Instagram Social Networking Hashtag 260

Convince & Convert

DECEMBER 19, 2012

As December comes to a close (and the end of the world is looming upon us), we’re thinking about the whirlwind that 2012 has been, and more importantly, what road has been paved for 2013.

Marketing 147

Marketing Privacy Tools Brands 147

Webbiquity SMM

DECEMBER 11, 2013

8 Steps To Become A Brand Publisher by B2B Marketing Insider. Miranda Anderson suggests four principles to underpin a content strategy, including the idea that all content should have an objective: “We create content because we want our audience to do something — to buy, learn more, or love our brand.

Strategy 226

Strategy Content Marketing B2B 226

Social Media Marketing

MAY 22, 2013

Painful, but relevant is the Truth About Advertising in 2013. Content Branded content marketing is becoming a higher priority to marketers, with some 70% of brands and 77% of agencies having used content marketing over the past year and budgets following. Does big data mean the end of intuition?

Social Media 167

Social Media Yahoo Privacy Survey 167

Waxing UnLyrical

MARCH 22, 2013

Why not just set up your branded business email address, especially if you already own your domain? Daniel Honigman (@DanielHonigman) March 22, 2013. A company branded address seems more professional. shonali — Deb Lee (@SohoTechTraing) March 22, 2013. Julia Angelen Zunich (@JulesZunichPR) March 22, 2013.

Brands 273

Brands Consultant LinkedIn Yahoo 273

The Realtime Report

JANUARY 24, 2014

Top Brands on Twitter: Enterprise Brands Vs. Small Companies. Wondering how enterprise brands and small businesses are using Twitter? For starters, here are some key findings from the report: 98% of all top brands are active on Twitter. over 36% of all brand links contain tweets. Click here for the full study.

Social Networking 190

Social Networking Brands Twitter Tumblr 190

Twist Image

MARCH 15, 2013

TED 2013's Ads Worth Spreading: The unifying theme: In a word: courage. It's the brand, the media company and everyone else. brand loyalty. And, if they do the job they are supposed to do, who knows you may just become a customer. a loyal one. It takes courage to makes TV ads like this. ads worth spreading. advertising.

Loyalty 111

Loyalty Conference Advertising Industry 111

Ari Herzog

JANUARY 1, 2013

Please continue reading The Best Blogs to Read in 2013 and leave a comment if inspired. When he's not blogging, Ari helps brands improve their digital media marketing. Please add a comment with their links and a brief description why they’re so damned good. Your own blog does not count. Thanks, and happy new year. Got a question?

Blogger 125

Blogger List Publishing Comments 125

Twist Image

JANUARY 1, 2013

Welcome to 2013. " He unveils how his process for coming up with his three words for the year and unveils them today, January 1st of each new year (you can see his 2013 words right here: My 3 Words for 2013 ). Chapman has chosen: Menu, Build and Minimize in 2013 and Christopher S. My 3 words for 2013: Starvation.

Exercises 108

Exercises Study Conference Google 108

Convince & Convert

DECEMBER 20, 2013

And from Expion , a free report on the top 50 retail brands’ social media use in 2013. Lessons from 2013: The Big Bang of Social. The Social Pros boiled down 2013 in social media into 5 general trends. Now, though, brands are spending more time creating useful content to draw people in. Listen Now.

Social Media 145

Social Media Collaboration Class Retail 145

Social Media Marketing

JULY 18, 2013

Here are four keys to turning customers into brand advocates. Platforms Examples from five brands that have used Instagram video include strategies such as taking fans behind the scenes, launching a product, telling the brand story, giving demos and being entertaining. But the question of b is another question entirely.

Social Media 167

Social Media Flipboard Hashtag Metrics 167

Social Media Marketing

JUNE 5, 2013

Last week, we shared the 2013 Internet Trends deck from Mary Meeker; this week, The Atlantic takes a look a the 11 most fascinating charts from her presentation. India is seeing the benefit of social advertising for branding , according to the Ernst & Young Social Media Marketing: India Trends Study 2013 report.

Social Media 140

Social Media Foursquare Journal LinkedIn 140

Adam Sherk

DECEMBER 17, 2013

So as I stumble across the finish line, here are my top posts of 2013 by pageviews: The Most Common Google News Errors and How to Avoid Them. The Most Popular and Active News Brands on Instagram. And fortunately I do this just for fun so in the end it doesn’t really matter. SEO Tips for Infinite Scrolling.

SEO 129

SEO Publishing Social Media Sports 129

Social Media Marketing

MAY 8, 2013

Video, mobile, content marketing secrets, Facebook statistics, brands playing with fire via controversial co-creators and more, it''s This Week in Social Media. For autos, even the Super Bowl didn''t help, as social sharing around that content fell flat in Q1 2013. Why does your brand need a content studio? Because, chicken.

Social Media 160

Social Media Automotive Klout Flipboard 160

Convince & Convert

FEBRUARY 24, 2013

In the few short weeks between the Super Bowl and the Academy Awards, it seems dozens of brands (and/or their agencies) have decided to “get themselves some of that real-time marketing!” Unfortunately, several brands missed that mark by a mile at this year’s Oscars. — Oscar Mayer (@oscarmayer) February 25, 2013.

Brands 165

Brands Film Hashtag Journal 165

Social Media Marketing

MAY 15, 2013

of internet users in 2013 to 54.7% In the UK, 56% of customers say they would never again do business with a brand when faced with a negative customer service experience. As of May 1st, 67 of the Interbrand 100 brands are on Instagram. Globally, Facebook users will go from 42.6% Which social networks are growing the fastest?

Social Media 162

Social Media Flipboard Social Networking Foursquare 162

Bill Hartzer

NOVEMBER 27, 2013

It’s the day before Thanksgiving, November 27, 2013, and that’s got me thinking: as an SEO in 2013, what should we be thankful for? They’re just things that I really think we, as SEOs in 2013, should be thankful for. Getting links with your brand name counts more (finally).

SEO 127

SEO Engineering Fashion Sites 127

Social Media Marketing

JUNE 28, 2012

Well, we're about to do it again for the launch of the 2013 Ford Fusion , which we revealed at the 2012 North American International Auto Show, where we debuted it to 2,500 media, including 150 bloggers we hosted from around the world who produced some amazing content. Why Transmedia for the 2013 Ford Fusion?

Case Study 167

Case Study Flickr Team Social Media 167

Unmetric

AUGUST 2, 2019

Which are the most followed brands on Instagram and how did they get there? Luckily, we have an Instagram analytics tool that tracks, among other things, which brands have the most followers. Instagram has proven to be a great platform for brands to market their products. Top brands on Instagram.

Instagram 155

Instagram Brands Fashion Sports 155

Mindjumpers

OCTOBER 17, 2012

We frequently see companies making use of mobile apps to promote their brand. Today, Carlsberg launches a different kind of branded mobile app: a non-branded app. The app is launched in Denmark with around 1800 danish places already on-boarded to the platform, but Carlsberg intends to expand across global markets during 2013.

Mobile 272

Mobile Brands Foursquare Eventful 272

Pixlee

SEPTEMBER 3, 2020

Brands who embrace diversity in their campaigns, content, and hiring practices are representing a wide range of races, genders, orientations, and abilities, to name a few things. More than ever before, consumers are holding brands accountable to make key marketing changes to showcase different faces and voices. ThirdLove .

Brands 77

Brands Content Authentication Campaign 77

Convince & Convert

SEPTEMBER 22, 2013

Sprint (@sprint) September 20, 2013. 27 (@LachonPhillips) September 20, 2013. Matt M — T-Mobile (@TMobile) September 20, 2013. We counseled brands to listen for customer expressions of want, and to tastefully offer to fulfill those needs. T-Mobile (@TMobile) September 20, 2013. _iicon) September 20, 2013.

Case Study 153

Case Study Twitter Brands Mobile 153

Ari Herzog

JANUARY 1, 2014

Follow my brand on this Twitter page. Follow my brand on this Facebook page. Follow my brand on this Google+ page. Follow my brand on this Pinterest page. Follow my brand on this LinkedIn group. Chalk this up to a branding experiment. How does it work for my brand? You can be my first. Blog News'

Brands 162

Brands Meeting News LinkedIn 162

Ignite Social Media

JULY 14, 2017

We’ve previously discussed how and when brands should engage with certain holidays through their social media presences. Today, we’re exploring how these brands in the know play their hand and jump on board some of the strangest holidays out there. And Airbus, of all brands, comes out with a plane sporting a very shark-like grin.

Brands 87

Brands Proposal Sports Authentication 87

Webbiquity SMM

JANUARY 2, 2013

More than 80% of small to midsized businesses (SMBs) plan to increase their use of social media in 2013. Blogging is generally seen as most valuable for SEO, YouTube for content marketing, and social networks like Twitter, Facebook and LinkedIn most helpful for branding and engagement. eMarketer ). Marketing Charts ). Heidi Cohen ).

Social Media 245

Social Media B2B SEO Marketing 245

Ignite Social Media

MAY 4, 2020

With the content capabilities across social showing no signs of slowing, many brand marketers are wondering how these new features may be beneficial. A Brief History : Snapchat Stories launched in late 2013, just two years after the app’s inception. Here’s what you need to know about Snapchat Stories. Source: Statista.

Social Media 121

Social Media Brands Content Real Estate 121

Proactive Report

APRIL 25, 2013

The 2013 State of the News Media report has good news and bad. The good news is that this, combined with new technology resources, has opened the door for brands and organizations to publish their own content and reach directly to the public. Online PR branded content media online news online PR visual content'

News 68

News Journal Project Survey 68

Social Media Marketing

AUGUST 16, 2013

Android is better, big data in Asia, the merging of HR and marketing, Canadian women like to talk about brands, Fortune 500 CEOs are scared and ignorant of social media, Twitter use rises, the social networks that help search engine optimization and more, it''s This Week in Social Media. A roundup of relevant links affecting our industry.

Social Media 167

Social Media Flipboard Press Release Trends 167

Writtent Blog

OCTOBER 15, 2013

The inclusion of brand characters has been found to increase engagement on social media networks as much as 585%. You may not have the time to create a brand-new Zombie or Vampire-themed offer, but could you add an undead twist to an existing eBook or whitepaper for Halloween marketing? It could yield similarly remarkable results.

Content 109

Content Marketing Upcoming Retail 109