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30 Remarkable Content Marketing Facts and Statistics for 2013 (and 2014)

Webbiquity SMM

Content marketing has become ubiquitous, with 93% of B2B marketers now using it. 93% of B2B marketers are using content marketing—but only 44% have a documented content strategy. ( B2B Marketing Insider ). 87% of B2B buyers say content has an impact on vendor selection; more than a quarter (27%) say it has a “major impact.”

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Three Things Twitter’s Marketing Team Needs to Do

Webbiquity SMM

Though it’s still one of the top three social networks for B2B marketers, Twitter is struggling. presentation downloads, session video) after the event. Given its utility, value, and reach, one might presume B2B event planners consider Twitter as essential as their mobile phones. Remind People How Useful It Is.

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Get Happy: Putting Yourself into Your Brand’s Personality

Convince & Convert

And from Expion , a free report on the top 50 retail brands’ social media use in 2013. Click the play button to listen here: Download the audio file: [link]. Social Media Stat of the Week: Only 51% of B2B Marketers Say Marketing has Financial Value. Listen Now . The RSS feed is: [link]. Find us on iTunes: [link].

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30 Must-Read Growth Hacking Resources for Digital Marketers

Writtent Blog

Google Trends indicates that the term began to gain traction in 2013, and is quickly gaining some serious traction in search: Whether you choose to apply growth hacking in real life or would rather stick with more conservative and mainstream marketing tactics, here are 30 great resources to help you explore the idea : 1. Growth Engineering.

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52% of B2C Marketers Plan To Increase Social Marketing Budgets in 2013

The Realtime Report

The vast majority – 70% – of B2C marketers are moderately to highly engaged in social media, followed closely by 63% of B2B marketers, according to Webmarketing123′s new “ State of Digital Marketing 2012 Report.” B2B and B2C marketers are spending their social media budgets in different ways.

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Facebook Hashtags: Free Hashtag Tool + 70 Ideas

Hootsuite

Bonus : Download a free guide that shows you how to save time and money on your Facebook ads. Facebook introduced hashtags in 2013 , but since then, they’ve been pretty quiet about how to use them. If you want to build a strong audience on this platform, you’re going to need a Facebook hashtag strategy. Do Facebook hashtags matter?

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20 More of the Best Twitter Tips, Tactics and Tools of 2012

Webbiquity SMM

Optimizing Twitter for Lead Generation by Marketo B2B Marketing and Sales Blog. ” Twitter to be ‘hero’ social media channel for media brands in 2013 by The Wall Blog. ” Twitter to be ‘hero’ social media channel for media brands in 2013 by The Wall Blog. ” Your Twitter Archive by Twitter Blog.

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