Mindjumpers

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2012 in Recap: The Year of Visual Social Media

Mindjumpers

But 2012 was also characterised by being the year when visual content came into focus, as Sara predicted. In 2012, the photo sharing platform Instagram became immensely popular, which proved that users are increasingly visually focused. Facebook Timeline. Facebook & Instagram: success and turbulences.

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Social Media Stats [Infographic]

Mindjumpers

Twitter now has 100 million active users and LinkedIn has over 64 million users in North America alone. A few interesting take outs for social media statistics in 2012 : Facebook Statistics 2012: An average Facebook user has 130 friends and likes 80 pages. 55% of Twitter users access the platform via their mobile.

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Easy Ways for Brands to Maximise their Twitter Potential [Report]

Mindjumpers

Between December 11th, 2011 and February 23rd, 2012, Buddy Media analysed user engagement from more than 320 Twitter handles of the world’s biggest brands. The report revealed some very useful statistics for brands that wish to improve their Twitter potential and to understand how best to engage with their followers.

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How American Express Used Twitter For Coupon Less Savings

Mindjumpers

Tweet In the past, a lot of brands have launched campaigns using Twitter to increase their visibility and encourage more users to actively engage with the brand. According to me, this new program, leverages the business potential of Twitter to the maximum and offers some great opportunities for card holders.

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The State of Social Media In The UK

Mindjumpers

Tweet Beginning of 2012 has brought in a lot of predictions and opportunities. 25-34 year olds are now the largest age group on Facebook as we enter 2012, with users under 17 years making up just 5% of the user base. 2012 Social Marketing & New Media Predictions [White Paper].

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The State of Social Media Marketing– Annual Survey Report

Mindjumpers

Tweet Recently, Awarness Inc released a report called The State of Social Media Marketing : Top Areas For Social Marketing Investment and Biggest Social Marketing Challenges in 2012. The It compares the state of social media in 2011 and expectations from 2012, based on this survey. Monitoring.

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Response Management: Socially Devoted [Infographic]

Mindjumpers

A loss for the 49’ers, but a great win for social media – with an emphasis on Twitter. Last year, Facebook and Twitter shared a social media first place in terms of brand usage during the Super Bowl. This year, Twitter outran Facebook by miles in terms of brands mentioning the network in their campaigns.