Dave Fleet

article thumbnail

Six important shifts for social media in 2012

Dave Fleet

Here are six shifts I hope to see in social media use by business in 2012. My hope is that this will continue in 2012. I’m currently reading a book that points to a multi-national company having 27,000 Twitter followers as an indication of social media success. Better objective-setting. Improved Integration.

article thumbnail

Trust in 2012: 4 Implications for Social Media

Dave Fleet

Edelman recently released the results of its 2012 Trust Barometer survey. Results of the 2012 Canadian Trust Barometer. Today we announced the Canadian results of the 2012 Edelman Trust Barometer at an event in Toronto. 2012 Edelman Trust Barometer Canada and Global Results. That is, except in Canada.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Blogger relations – you’re doing it wrong

Dave Fleet

Sent : Wed, Aug 15, 2012 at 3:02 AM. On Monday, August 13, [PR agency] announced three new SEO / Social Media / Press Release Packages starting at $790 per month, bringing an affordable solution to businesses needing a strong online presence via Facebook, Twitter, WordPress blog and press releases.

Blogger 374
article thumbnail

Seven Social Media Insights on CES

Dave Fleet

your blog, Twitter, Facebook etc) but also by mining your databases for people and companies that you want to connect with at the event and seeting-up meetings with them ahead of time. With over 3,100 exhibitors and over 153,000 attendees in 2012, planning your schedule at CES can be overwhelming. Plan your visit using social media.

article thumbnail

Reflections on the changing digital agency environment

Dave Fleet

Companies realized the opportunity presented by engaging with their customers through these new channels, but we were still in a time when simply creating a Twitter or Facebook account would make headlines. Twitter is following closely behind. Periscope, which is beginning to gain traction as Twitter integrates it further, is the same.

Mobile 105
article thumbnail

Forrester: Email and search drive online sales, not social

Dave Fleet

Research recently released by Forrester entitled “ The Purchase Path of Online Buyers in 2012 ” indicates that email and search dominate the online space in driving online sales. Social media, says the report, drives less than 1% of online sales. As reported by Marketing Pilgrim : Paid search matters most for new customers.