Ari Herzog
DECEMBER 26, 2012
Jeffrey Levy commented on this blog in 2008 that his description of Twitter was a source of filtered, purified water out of a raging river. I tell my students that I compare LinkedIn to the Chamber of Commerce, Facebook to the cocktail party, Pinterest to the digital scrapbook, Tumblr to the photo collage, and Twitter to the river.
Ari Herzog
DECEMBER 28, 2012
Of the three largest social networking sites in the United States, I plan to use Facebook the most, LinkedIn the second-most, and Twitter the least. I will continue to seek out new connections who are strategically aligned with my interests and passions in social media marketing, open government, and social change.
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Ari Herzog
JANUARY 9, 2013
June 2010 seems like an eternity ago when I took initiative and created a LinkedIn Group to share strategies and tips in social media marketing. Over time, people none of us knew searched LinkedIn for keywords about social media marketing and also joined the group. They did that, and they told their friends.
Ari Herzog
JUNE 17, 2012
Designed by Finnish illustrator Kustaa Saksi and painted by Canadian street artist Patrick Thompson, beer company Molson M commissioned the artwork near the Toronto intersection of Church and King Streets to complement its social media campaign, “ Paint With A Tweet.” It took her three weeks to write everyone’s name.
Ari Herzog
APRIL 16, 2012
Mark Schaefer introduced his first book, “ The Tao of Twitter ,” on his blog on February 15, 2011. In that blog post, he wrote , “Every Twitter success story, case study, and business benefit has a common formula.” If you dissect any Twitter “success story” it may appear like luck.
Ari Herzog
AUGUST 3, 2012
We’ve launched a monthly book club which features social media industry titles and host monthly webinars accessible to all SMC members worldwide. I have been involved in some form with the Social Media Club Boston Chapter since its founding in 2006, and remain so to this day, currently serving as a member of the board.
Ari Herzog
MARCH 18, 2015
This screenshot, courtesy of TwitterCounter , shows a 3-month tally of my Twitter followers from early 2014. Not on Twitter, anyway. How I did it Tinkering with Twitter management systems in recent months, my favorite is Tweepi. The “force unfollow” function debuted in 2012. Media Strategy Twitter'
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