Buzz Marketing for Technology
OCTOBER 18, 2013
According to Forrester’s 2012 North American Brand Performance Study, being indispensable commands greater preference, and that means a higher likelihood that customers are going to keep spending their hard-earned dollars with your brand across multiple channels. percent from 2012 and almost triple the amount spent in 2011.
Buzz Marketing for Technology
OCTOBER 25, 2013
According to the Terra Third Hispanic Digital Consumer Study by comScore , Hispanics have actually outpaced non-Hispanics in the adoption of smartphones, increasing from 43 percent in 2010 to 57 percent in 2012. Successful brands have a holistic approach rather than approaching social media as a stand-alone tactic.
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Buzz Marketing for Technology
DECEMBER 8, 2010
Mobile Marketing – I know I said last year was the year of mobile marketing but I just saw a stat from a Mary Meeker presentation that smart phones will eclipse PC sales in 2012 (that’s just a year away) which will lead us to more mobile usage than PC usage so you better start your Mobile Marketing program now.
Buzz Marketing for Technology
JUNE 5, 2013
Shoppers love to send videos to each other via email, post them to social networks or embed them in their blogs or personal websites, so make sure your videos are easy for customers to share. Try adding a YouTube channel to your social media arsenal. The thick of the 2012 holiday season is here. Brand Consistency.
Buzz Marketing for Technology
SEPTEMBER 8, 2009
In the last post called Just 4 People doing Social Media? we discussed how social media like email will eventually be in the hands of everyone in your organization. I even put a date on it Jan 1 2012. But in Social Media that approach wont work. Tags: social media.
Buzz Marketing for Technology
FEBRUARY 12, 2014
According to data from a December 2012 study conducted by eConsultancy, nearly 70 percent of client-side marketers described their experience level with responsive design as “average” or better, and more than half of that group described their companies as “ahead of the curve” or “state of the art” when it came to the design technique.
Buzz Marketing for Technology
DECEMBER 12, 2012
The thick of the 2012 holiday season is here. Social Media Gone Wrong … and How to Avoid Making the Same Mistakes We’re all human. Posted in Customer Experience eCommerce Mobile. And if you’re a retailer, hopefully you haven’t just primed your in-store and online offers, but your mobile presence as well.
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