Proactive Report

JANUARY 11, 2012

I read a post in CommPRO.biz today about 5 trends for 2012 that will affect your PR resume. Over the next 100 years changes in mass communication media and advances in technology created changes in the format and purpose of the press release. Now we have the Internet and social media. Follow me on Twitter.

Skills 111

Skills Press Release Yahoo Nielsen 111

Mindjumpers

JANUARY 7, 2013

Twitter is definitely a platform that will survive on the long run, constantly growing in terms of increased user base as well as brands joining in order to engage with their audiences. Naturally, Twitter tends to be among the first choice of social media platforms that brands decide to engage in.

Twitter 262

Twitter Brands Nielsen HootSuite 262

Convince & Convert

FEBRUARY 17, 2015

According to Nielsen, we trust friends and family members’ recommendations 92% of the time. Bellhops – Inserting Humanity Into the Moving Process Founded in 2012, Bellhops is a startup company that seeks to be the Uber of moving. We trust advertising from companies 47% of the time.

Case Study 60

Case Study Nielsen Study Process 60

Mindjumpers

DECEMBER 14, 2011

Tweet In 2011, social media has grown and graduated to a whole new level. We saw an expansion of social media and integration of it in every sphere of our lives. has compiled a list of top predictions, insights and advice from 34 marketing strategists, brand marketers, and leading marketing consultants for the year 2012.

Nielsen 180

Nielsen Marketing Mobile Consultant 180

Mindjumpers

AUGUST 1, 2012

Since then, it has become one of the leading social media management platforms counting clients in the league of Spotify and Virgin. Were it not for the social media revolution that you have all helped to create, Wildfire would not even exist.”. The future of social media management platforms.

Social Media Management 220

Social Media Management Platform Social Media Nielsen 220

Mindjumpers

JANUARY 6, 2012

Tweet “Like a disease, social media proliferation will leave companies crippled — unless they develop a strategy to manage now. Some companies have opened a virtual Pandora’s box: We found that global corporations are struggling to manage an average of 178 business-related social media accounts — a number that will only grow.”

Social Media Management 201

Social Media Management Report Social Media Nielsen 201

Mindjumpers

DECEMBER 12, 2012

Nielsen, IT Entrepreneur. Facebook is a “one size fits all social network” for much of the world. The users of the top social networks that I will present here, are more divided. This blog post is the second part of two , on the state of social media in China. Web-based social networks. Micro blogging.

Social Networking 241

Social Networking Instant Messaging Nielsen Mobile 241

Webbiquity SMM

FEBRUARY 7, 2012

How widespread, really, is the use of social media for marketing? How are B2B marketers using social media differently from their B2C counterparts? How are marketers measuring social media success? General Social Media Statistics. 59% are on Twitter, and 43% use a company blog for marketing.

Statistics 190

Statistics Research Social Media B2B 190

Viper Chill

APRIL 25, 2012

A prediction about the future of blogging; a platform actively used by over 181 million people (Nielsen data for October 2011). I have a very open schedule for the rest of 2012 and, simply, I want to spend a large part of that continuing to grow the readership of this blog. Social networks are growing at record-breaking speeds.

Sites 96

Sites Industry Blogger News 96

The Realtime Report

SEPTEMBER 18, 2012

Is the political conversation migrating from traditional media to the internet? Nielsen estimated that just over 30 million viewers watched the RNC during Mitt Romney’s acceptance speech – a 23% drop from the same night four years ago, when 39 million viewers watched John McCain’s speech. Social Media Audience Up.

Social Media 150

Social Media Nielsen Social Networking News 150