The Realtime Report

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Coca-Cola Is #1 Brand In Social Media Impressions

The Realtime Report

Coca-Cola was the #1 brand in social media impressions – with nearly twice as many mentions as #2 brand Apple – in July 2012. The top 10 consumer brands by social media impressions, based on uberVU’s Leading Social Brand Report in July 2012: Coca-Cola – 1,479,716,000. Microsoft – 284,681,000.

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Red Bull Wins Top Social Video Brand of the Year

The Realtime Report

The study looked at Interbrand’s 2012 Best Global Brands (with the addition of Red Bull and Old Spice), evaluating their performance based on volume, total views and engagement for video content uploaded to YouTube, Vimeo and Facebook throughout the year. Microsoft was much further back, in 37th place.

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