Jeff Esposito

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SXSW 2012 – Social Media’s Maturity Coming Out Party

Jeff Esposito

South by Southwest is often called spring break for nerds – a place filled with techies and marketers looking for the next big thing. One hot topic among the folks I met was the new advertising models for Facebook and Twitter. Twitter has also made it clear that verified accounts are important but are not going to come cheap.

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Four social applications worth keeping an eye on

Jeff Esposito

Is it me or does it seem like there is a new social network or application that is going to be the next big thing in 2012? Buffer App – It is really easy to get caught up in the instant gratification of Twitter and share impulsively. For every “surefire hit” like a Pinterest there are two or three Google Waves or Empire Avenues.