Ari Herzog

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The Purpose of Twitter

Ari Herzog

Jeffrey Levy commented on this blog in 2008 that his description of Twitter was a source of filtered, purified water out of a raging river. I instantly smiled at the metaphor and began attributing him in my digital marketing courses. — Lin (@Lin_Dolin) December 26, 2012. — johncarson (@johncarson) December 26, 2012.

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Facebook LinkedIn Twitter in 2013

Ari Herzog

Of the three largest social networking sites in the United States, I plan to use Facebook the most, LinkedIn the second-most, and Twitter the least. I will continue to seek out new connections who are strategically aligned with my interests and passions in social media marketing, open government, and social change. Twitter in 2013.

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CASE STUDY: How JetBlue Listened on Twitter

Ari Herzog

— Ari Herzog (@ariherzog) September 19, 2012. JetBlue’s Twitter team suggested I call their toll-free phone number and explain my situation. When I teach digital marketing classes, my students routinely ask me why they should tweet and how businesses should use the channel for customer service. Can I do it online?

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Share Strategies and Tips on Social Media Marketing on LinkedIn and Facebook

Ari Herzog

June 2010 seems like an eternity ago when I took initiative and created a LinkedIn Group to share strategies and tips in social media marketing. Over time, people none of us knew searched LinkedIn for keywords about social media marketing and also joined the group. They did that, and they told their friends. Got a question?

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Mark Schaefer on The Tao of Twitter

Ari Herzog

Mark Schaefer introduced his first book, “ The Tao of Twitter ,” on his blog on February 15, 2011. In that blog post, he wrote , “Every Twitter success story, case study, and business benefit has a common formula.” If you dissect any Twitter “success story” it may appear like luck.

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How to Identify a Twitter Spammer

Ari Herzog

View the story "Guess Which Twitter Account is Fake" on Storify ]. Guess Which Twitter Account is Fake. Storified by Ari Herzog · Sat, Dec 29 2012 10:30:43. Please continue reading How to Identify a Twitter Spammer and leave a comment if inspired. It’s crazy how I’ll have graduated by this time next year!

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Mark Schaefer on The Tao of Twitter

Ari Herzog

Mark Schaefer introduced his first book, “ The Tao of Twitter ,” on his blog on February 15, 2011. In that blog post, he wrote , “Every Twitter success story, case study, and business benefit has a common formula.” If you dissect any Twitter “success story” it may appear like luck.

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