Waxing UnLyrical

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Social Media: The Key to Transforming Doctor-Patient Communication [Redux]

Waxing UnLyrical

But while a few doctors including Wendy Sue Swanson, MD , author of the Seattle Mama Doc blog and Natasha Burgert, MD , author of KC Kids Doc blog , are using digital communication to communicate better with their patients, according to a 2011 survey by AMN Healthcare only 8% of physicians said they use social media at work to connect with patients.

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The Dos and Don’ts of a Social Media Automation Strategy

Waxing UnLyrical

Mixing your automated posts with some real-time updates will not only help you stay true to your social media marketing goals, but will also open up so many more opportunities to reach out to your target audience. In 2012, the NRA sent out a tweet that read “Good morning, shooters. Be sensitive to real-world events. Happy Friday!