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Idaconcpts

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The Fallacy of Ever-Growing Online Sales

Idaconcpts

FEBRUARY 23, 2013

In 2012, B2C ecommerce sales grew 21.1% billion in 2012, as more consumers are spending their dollars online. From the SU Systems’s survey above, you can see that attracting more buyers to site is one of the two top leading challenges of worldwide online retailers. to a world-leading $364.66 billion this 2013.

Retail 126
Retail Survey Sites Report 126
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The Challenge of Online Selling for CPGs

Idaconcpts

MARCH 23, 2013

From the graph above, it is easy to see why CPG online retailers believe that it is a simple matter of being a great online marketer. CPG brands have invested millions of dollars in creating robust brand sites and digital marketing campaigns—all in the interest of engaging loyal buyers.

Retail 136
Retail Price Discount Survey 136
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