Sherrilynne Starkie

JUNE 22, 2013

Young explained how a German green party politician took Deutsche Telecom to court to get his own cellphone data and realised that there were some 35,000 pieces of data held for 2012. Jana uses airtime rewards as currency and conducts consumer research, product promotions and consumer loyalty campaigns.

Data 327

Data Foursquare Conference Wikipedia 327

Waxing UnLyrical

JUNE 12, 2013

Back in October 2012, I wrote a post with a similar theme to this piece entitled Tell Marketing: The Customer Experience Begins With Them. Yet, once a marketing strategy is under consideration, an additional layer of analysis is deserved, one that analyzes the way an ad or campaign fits into a holistic view of the customer experience.”.

Film 258

Film Metrics Flickr Loyalty 258

Audiense

JUNE 17, 2016

The 2012 Olympic Games in London generated over 150 million Tweets during its 16 days, with nine different athletes receiving over a million Tweets, including Usain Bolt, whose 200m victory sparked over 80,000 Tweets a minute. They allow you to ascertain if your current strategy is connecting with the right people. How To Follow Up.

Data 60

Data Strategy Sports Campaign 60

SocMed Sean

DECEMBER 18, 2018

Like other emotions, humor can be power when used properly in a content strategy. Click To Tweet Knowing Your Audience Is Key If you’re thinking about using humor as part of your communication strategy, you need to take some time and conduct an audience analysis. Just recently she started to create her first social media course.

Social Media 220

Social Media Meme Advertising Strategy 220

Convince & Convert

SEPTEMBER 18, 2015

Here are four psychological principles you need to leverage to craft a killer content marketing strategy. A number of brands are using this strategy in their digital marketing campaigns to attract users. Sony, too, used this psychology to their advantage with their “The Arrival” series of mysterious advertisements back in October 2012.

Strategy 60

Strategy Content Apple Compete 60

Mindjumpers

OCTOBER 16, 2012

Engaging with your users and customers on social media is an easy, cost effective way of gaining brand awareness and loyalty. 66% of Businesses Say Social is Integral to Their Overall Business Strategy [Infographic]. Most companies have already realised this. See the full infographic here and read the full report on the research here.

How To 231

How To Loyalty Research Social Media 231

Mindjumpers

NOVEMBER 23, 2011

My prediction is that 2012 will be the big real-time data year! Conversations from which you can draw insights on the reputation of your company, increase your consumer loyalty with real-time proactive customer service. The Executive Series: High Level Strategy, Value Propositions and Social. Next Stop – Real Time!

Data 182

Data Nielsen Buy Loyalty 182

Buzz Marketing for Technology

DECEMBER 21, 2012

It’s a goldmine of information for the direction of marketers’ mobile strategies and determining where mobile fits in as both a sales channel and marketing medium. The thick of the 2012 holiday season is here. So how can mobile consumer data improve sales and marketing efforts? 1. Using data for real-time content targeting.

Mobile 225

Mobile Marketing Exercises Applications 225

Buzz Marketing for Technology

OCTOBER 25, 2013

As more and more marketers are discovering, it’s impossible to think about any digital or e-commerce strategy without acknowledging the critical importance of the overall Hispanic population on today’s electronic marketplace. Posted in Advertising Behavioral Targeting Communities Mobile Personalization Testing Web Design.

Mobile 225

Mobile comScore Insurance Sites 225

Small Business Mavericks

FEBRUARY 20, 2013

In 2012, loyalties switched to LinkedIn, Pinterest, and blogging. Also, it is more important to devise a social media strategy geared toward reaching your target audience than to strive for a vague and general social media presence. I’d suggest where to put your online marketing energies might be one of them.

LinkedIn 87

LinkedIn Facebook Loyalty Small Business 87

Bill Hartzer

DECEMBER 19, 2012

An online marketing strategy should never stop evolving and improving if it is to remain cost effective and successful. You may have a decent marketing strategy at the moment but if you don’t at least consider alternative strategies, you may be missing a good little trick to further improving your online campaign.

ROI 109

ROI Tips Marketing Software 109

Twist Image

JANUARY 11, 2012

We can talk about building brand affinity, loyalty programs, engaging the consumers and all of the other stuff, but if your marketing is not driving sales, it is failed and flawed. loyalty program. The quick answer is: sell more. We can debate the merits of brand building, but without sales, there's not much of a brand. Built to touch.

Marketing 106

Marketing Apple Loyalty YouTube 106

Kikolani

DECEMBER 14, 2012

Last Fetching Friday of 2012. 3 B2B Content Lessons To Learn from Mom Marketing – It takes a content-first approach to build loyalty that mutes competitors’ messages. 58 Social Media Ideas to Inspire Your Content Marketing – Social media can be the most challenging strategy in the content marketing playbook.

Mashup 134

Mashup Resources SEO B2B 134

Audiense

MARCH 13, 2017

In 2012, Barack Obama’s 50-strong analytics team executed its data-led strategy from “ The Cave ”, within the campaign team’s Chicago headquarters. Her team organised its strategy around an algorithm that showed, for example, when to show the celebrities and public figures that endorsed her message or her campaign messages.

Groups 125

Groups Groups Data Analysis 125

Writtent Blog

FEBRUARY 12, 2014

93% of B2B marketers use content marketing, a 2% increase over 2012. 44% of marketers have a documented content strategy. 48% of smaller organizations have a documented strategy, compared to only 41% of larger organizations. B2B marketers with a documented strategy are more likely to consider themselves effective.

Content 110

Content B2B Hubspot Marketing 110

Dave Fleet

FEBRUARY 16, 2016

While the changes have in many ways benefited users – who are gaining increasingly personalized experiences – they are challenging for companies that want to connect with fans from a loyalty and retention standpoint. Secondly, this exacerbates the tension around shrinking budgets and the focus on nimbleness.

Mobile 105

Mobile Trends Compete Loyalty 105

Diva Marketing Blog

DECEMBER 25, 2012

Nope, it's not a new social commerce strategy. Continuous listening -> learning -> understanding -> results in trust -> leads to loyalty -> leads to the cash register bells ringing. The store that places public service ahead of profit. It was an innovative sales program. launched in 1947 by Macy's Department Store.

Social Media 91

Social Media Film Foursquare Loyalty 91

Pixlee

FEBRUARY 2, 2018

In 2012, Kelly and Dennis Maloney, the Chief Digital Officer, went to the Board and outlined the threats to the business. The company implemented a strategy of enabling customers to order on their favorite devices, any way they want, anywhere. The second major phase of the process was surprise and delight. What’s Next?

Products 67

Products Class SMS Mobile 67

Convince & Convert

AUGUST 29, 2012

As a luxury brand that places great emphasis on personalization and guest loyalty, we’re always looking for ways to understand the wants and needs of our guests better and build stronger relationships with them ,” said Johnson. It’s important to recognize the unique preferences of our guests at every guest touch point.”.

Hotels 124

Hotels Facebook Travel Transportation 124

Writtent Blog

APRIL 30, 2013

Since the introduction of the Panda and Penguin algorithm updates in 2011 and 2012, there’s a slim chance anyone will even see content if it isn’t outstanding. If your content marketing strategy consists of rewriting your competitor’s articles, it won’t offer much benefit. You Won’t Improve Loyalty. What is Shallow Content?

Reputation 87

Reputation Meme Case Study Engineering 87

Proactive Report

MAY 20, 2013

David Armano of Edelman Digital calls this a social/creative model and wrote in November 2012 that if you don’t have this kind of online newsroo m within a year you might regret it. Loyalty of your social visitors. A data-driven content strategy is much more effective than flying by the seat of your pants. Connect with me on.

Skills 89

Skills Analytics Press Release Metrics 89

Diva Marketing Blog

DECEMBER 25, 2011

No, it's not a new social media customer service strategy. Adding a relationship focused social media strategy to your master marketing plan can be a powerful initiative which demonstrates that you place your customers' needs above a one-off sale. The store that places public service ahead of profit. oops wrong film.

Social Media 72

Social Media Film Foursquare Flickr 72

Sprout Social

OCTOBER 8, 2018

It takes a mix of constant posting endurance, flexible strategy and tenacity to reach new heights in the fitness world. While their Twitter account is used in many ways, it’s consistently apparent is that they listen to their customers and respond, both of which reinforce brand loyalty. Brand takeaways. Crunch Gym.

Social Media 91

Social Media Brands Instagram Training 91

Webbiquity SMM

OCTOBER 16, 2012

Though 94% of corporations use social media in some way and 58% of executives acknowledge that social media is useful for lead generation and developing brand loyalty, 70% of CEOs have no presence on any social network. 76% of marketers said they planned to increase use of video and YouTube in 2012. ( HubSpot ). e-Strategy Trends ).

Social Media 229

Social Media Hubspot B2B Marketing 229

Sprout Social

NOVEMBER 15, 2016

Developing a Social Media Strategy. Creating a social media strategy can be daunting. A social media strategy is a summary of everything you plan to do and hope to achieve for your business through the use of social networks. These objectives should align with your broader marketing strategy and business goals.

Social Media 40

Social Media ROI Loyalty Social Networking 40

Buffer Social

DECEMBER 19, 2016

To help you better understand the ever-changing social media landscape, we jumped into the latest social media research papers, hoping to discover someunder-the-radar insights to help supercharge your social media marketing strategy as we head into 2017. This can inform your strategy for each social media platform.

Study 40

Study Social Media Marketing Research 40

Proactive Report

MAY 20, 2013

David Armano of Edelman Digital calls this a social/creative model and wrote in November 2012 that if you don’t have this kind of online newsroo m within a year you might regret it. Loyalty of your social visitors. A data-driven content strategy is much more effective than flying by the seat of your pants. Connect with me on.

Skills 53

Skills Analytics Press Release Metrics 53

Proactive Report

MAY 20, 2013

David Armano of Edelman Digital calls this a social/creative model and wrote in November 2012 that if you don’t have this kind of online newsroo m within a year you might regret it. Loyalty of your social visitors. A data-driven content strategy is much more effective than flying by the seat of your pants. Connect with me on.

Skills 40

Skills Analytics Press Release Metrics 40

Buffer Social

JUNE 1, 2016

However, it’s still a great way for the customer success department to deepen customer trust, loyalty, and ultimately, retention. But social media is well worth their time: According to a 2012 BRANDFog study , having a social CEO builds greater trust, brand loyalty, and purchase intent.

Social Media 40

Social Media Hubspot Marketing Engineering 40

Convince & Convert

APRIL 16, 2014

Similar to how people grow relationships with each other, visual storytelling offers companies meaningful opportunities to deliver positive experiences that build brand awareness, trust, loyalty and engaged communities. Want more tips to jumpstart your visual storytelling strategy? Focus on being useful. Tune in this Friday, April 18.

Strategy 158

Strategy Tips Case Study Instagram 158

Buffer Social

JANUARY 24, 2017

They surveyed more than 2,000 respondents from organizations of various sizes (fewer than 25 to more than 1,000) in 2012. (If A social media manager takes a high-level view of social media and is often responsible for setting the strategy and planning for the team. Social Media Manager. Outside the “hub”, our Happiness Heroes (i.e.

Team 40

Team Social Media How To Social Media Management 40

Buzz Marketing for Technology

FEBRUARY 12, 2014

According to data from a December 2012 study conducted by eConsultancy, nearly 70 percent of client-side marketers described their experience level with responsive design as “average” or better, and more than half of that group described their companies as “ahead of the curve” or “state of the art” when it came to the design technique.

Apparel 236

Apparel iPad Mobile Loyalty 236

Webbiquity SMM

AUGUST 28, 2012

Find the answers to those questions and many more here in almost three dozen of the best social media tips, how-to guides, lists and reports of 2012 so far. You want loyalty? 3 Steps to an Effective Social Media Strategy by Social Media Examiner. How do we demonstrate the ROI of social efforts? Quantify the biggest brand topics.

Social Media 207

Social Media Tips Tumblr Wikipedia 207

Buffer Social

JULY 22, 2020

In 2012, it was time to focus slightly more. During this time, our acquisition and growth strategy was our freemium model. Ultimately we started to realize that this strategy would only truly work if we became a mainstream product used by millions. We leaned into this multi-product strategy and built our third product, Analyze.

Products 93

Products Small Business Team Price 93

Convince & Convert

FEBRUARY 22, 2016

Then one day in 2012, a man wrote to Bodyform on Facebook. Even though I’ve had so many years of loyalty to GE, in that moment, I might think, “I never even thought about looking at Samsung. Life is wonderful, so get out there and enjoy it. With Bodyform, you can do whatever you want without worry.” Most people saw through it.

Data 60

Data Marketing Campaign Film 60

Sprout Social

NOVEMBER 23, 2016

A successful strategy relies on a variety of different elements. Social media is dynamic, and your content strategy has to be as well. Here are a few examples of brands using GIFs to support their content strategies: New study says dark matter is made of black holes formed in 1st sec of universe’s existence: https://t.co/JIjK3unKuw

Social Media 40

Social Media Content Meme Geotagging 40

Webbiquity SMM

APRIL 29, 2014

It needs to be part of a larger, coordinated strategy encompassing owned, earned and paid media: web presence optimization (WPO). Today’s WPO model emphasizes the importance of fusing a solid content strategy with a comprehensive online distribution strategy in order to maximize brand visibility and credibility.

Brands 204

Brands SEO Press Release Engineering 204