Direct Marketing Observations

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The Top 5 Challenges for Digital Brands in 2012

Direct Marketing Observations

Last week in a very thought provoking Tweetchat hosted by Lisa Petrilli , the discussion, though swirling around how an introvert uses social media, somehow segued into driving website traffic. 1) Driving traffic - The challenge in 2011 is the same in 2012. In 2012, it’s imperative that we determine what engagement looks like.

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