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The Year Of More

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While many article and columns look back at the year that was or posture on the year that will be, it's becoming abundantly clear that 2012 will - without question - be the "Year of More.". That may not happen this year, but you will see that consumers will be even more social in 2012. Will this trend stop in the future?

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Is Marketing About To Get Really Creepy Or Really Good?

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" If you can get beyond the marketing jargon, WiFiSLAM is, essentially, GPS for the indoors. What we don't hear much about is the data and information that Amazon is capturing about consumers, how they walk through stores, what they're price checking, the price variances from store to store, trends in merchandising and more.

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The Evolution of SEO in New Zealand

Bill Hartzer

Many people assume that Google began cracking down on spammy linking practices and low quality content when it introduced the Panda update in 2011, followed by the Penguin update in 2012.

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This Week in Social Media – 5/29/2013

Social Media Marketing

Each week, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.