article thumbnail

Unmetric joins the Falcon & Cision Family

Unmetric

Falcon.io , a subsidiary of Cision , is a leading player in the social media space, providing its global customer base with a platform to manage their social media listening, engaging, and publishing requirements. In 2011, we set out to elevate the way marketers create and analyze their social media strategies.

article thumbnail

Instagram Demographics That Matter to Social Media Marketers in 2020

Hootsuite

A decade later, the site has grown into a social media powerhouse with the world’s top brands leveraging the account to create engagement, build an audience, and increase sales. Here are a few key numbers to keep in mind for context: 30 million users in 2012 when Facebook bought the site. View this post on Instagram.

Instagram 145
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Social Spotlight: VSCO’s #BlackJoyMatters Shows Social Issues Through a New Lens

Sprout Social

Their photo-editing mobile app has over 150 million Android and iPhone downloads since it first launched in 2012. When the two men first released VSCO in 2012, it was the app’s focus on creators that helped it stand out from others on the market. But you could also make use of tools like surveys and social listening.

Issues 134
article thumbnail

Using Social Media Humor Can Benefit Your Business, But Be Cautious Of The Pitfalls

SocMed Sean

Today’s guest post comes from Hazel Fogg, creative social media manager and editor at Academic Brits. Just recently she started to create her first social media course. Thanks to Hazel for sharing her thoughts on the use of humor in social media. Does it work?

article thumbnail

How to analyze fan growth charts on social media

Unmetric

In this article, you are going to learn the first part of doing social media analysis. Audience sizes and fan growth have been derided by many social media managers as being worthless vanity metrics. A good social media analytics tool will let you go back in time to see every post a brand has made.

article thumbnail

Social Media Trends, Prospects, and Challenges in India

Mindjumpers

Our ever-growing global network of Local Social Media Managers around the world helps us ensure contextually relevant content through social listening, content production and response management. Indian advertisers are spending far more on social media ads compared to their global counterparts.

article thumbnail

What brands and BTS can teach you about partnerships and social media marketing

Unmetric

Each day, we trawl through brand posts and feature the most engaging post by a brand on our social handles. A few days back, our social media manager chose Mattel, a US-based toy manufacturing company, as the Brand Star of the day for their tweet on BTS-based dolls. It was like any other day, or so we thought.