Hootsuite

DECEMBER 20, 2019

Facebook demographics reach farther and wider than any other social media network. But it’s important to look closely at the numbers to get a full picture of who uses Facebook—and how usage has changed over the years. In some places, Facebook’s audience has shrunk. Meanwhile, Facebook Groups are surging in popularity.

Social Media 111

Social Media Facebook Marketing HootSuite 111

Adam Sherk

DECEMBER 18, 2012

Here are my top 10 posts of 2012 by pageviews: The Best Free Tools for Twitter Analytics. Beyond Facebook Insights: Useful Facebook Analytics Tools. The Fastest and Slowest News Sites in 2012. 5 Good Ideas for News Media Facebook Pages. 5 Good Ideas for News Media Facebook Pages.

Press Release 119

Press Release SEO Digg Sports 119

Hootsuite

FEBRUARY 4, 2020

And once you do, you’ll be able to create a smart Instagram marketing strategy that will create leads, sales, and an audience devoted to your brand. That way you can make the best decisions when it comes to your social media marketing strategy. The Pew Research survey found that 46% of urban respondents are using Instagram.

Instagram 145

Instagram Social Media Marketing Survey 145

Webbiquity SMM

DECEMBER 12, 2018

And this percentage is growing with every passing year, which means digital marketing should be at the forefront of any promotional strategy because it is universal, affordable, and will only grow in importance. Influencer Marketing Going Micro. In 2012 he founded a creative design agency. As of June 2018, 4.2

Trends 166

Trends Marketing Influencer B2B 166

Webbiquity SMM

JANUARY 19, 2016

Image credit: The CMO Survey. Most businesses now use social media for marketing and those efforts are expected to continue to increase, yet many marketers and top executives alike find the business value difficult to quantify. 80% of marketers use these as primary success metric; 56% base social success on website traffic.

Social Media 100

Social Media Marketing Survey Metrics 100

Myrland Marketing

APRIL 18, 2013

The long-anticipated 2013 In-House Counsel Use of Social Media Survey conducted by Inside Counsel , Greentarget and Zeughauser Group was released today. In another blog post today, titled Summarized: The 2013 New Media Engagement Survey , I provided a quick overview of the survey. The transcription can be found below the video.

Survey 74

Survey Social Media Wikipedia LinkedIn 74

Direct Marketing Observations

FEBRUARY 25, 2011

We’ve all been wondering either on the behalf of the company’s we work for, or the clients we serve, or for ourselves- How can we leverage Facebook to actually make money? Recently, Social commerce platform ChompOn , threw down the gauntlet by publishing some data on how much a Facebook share and tweet is worth.

Facebook 178

Facebook Social Networking Widget Advertising 178

Proactive Report

DECEMBER 5, 2011

Today I am going back to the four social media trends Beverly Macy predicted would be hot in 2012 in the Huffington Post. According to a report by Useful Social Media, 12% of the companies surveyed claimed that social media was under the direct control of the CEO. Facebook Insights has a fairly robust set of analytics.

Analytics 92

Analytics Trends Social Media ROI 92

The Realtime Report

AUGUST 8, 2012

These findings are from a survey conducted jointly by Teradata Aster , Mzinga , and the Center for Complexity in Business (CCB) at the University of Maryland to provide insights into the adoption, use and current state of social business software and big data analytics in businesses. There is also a webcast scheduled for August 9, 2012.

ROI 191

ROI Mzinga Analytics Social Media 191

Social Media Strategies Summit

FEBRUARY 27, 2020

In 2019 we saw several social platforms grow and continue to mature – from industry giants like Facebook and Instagram to emerging platform TikTok and more niche sites like Pinterest. Source: PEW Surveys conducted 2012-2019. Source: Facebook Groups. Platforms to use: Facebook Groups, Instagram Close Friends.

Trends 182

Trends Social Media Instagram Platform 182

Convince & Convert

JUNE 12, 2012

Facebook ads are a very powerful tool. There are so many options for marketers, it is a bit like flying the space shuttle for many of us. For many Facebook marketers we are having to learn how to create good Facebook ads by creating a few bad Facebook ads first. Targeting Non-Fans. The data does not lie.

Facebook 159

Facebook Real Estate Advertising Case Study 159

Convince & Convert

JUNE 19, 2012

One of the questions causing a fair amount of debate around digital marketing circles revolves around whether or not Facebook page “Likes” carry any measurable business value. In my opinion, the insights that support the cost per acquisition of a Facebook Like seems to be a bit less of a stretch.

Facebook 157

Facebook Study Apple Consultant 157

Convince & Convert

NOVEMBER 13, 2013

In a similar survey conducted only two years ago, almost half of respondents said they were funding their retargeting campaigns with a new budget. That’s a striking decline, and it’s even more striking when you recall that 20 percent of marketers now have a dedicated retargeting budget. The marketers rated the claim at 3.98

Statistics 144

Statistics Survey Advertising Industry 144

Mindjumpers

AUGUST 3, 2012

Before joining Software Advice in 2012, she worked in sales management and advertising. Currently, her research focuses on various topics related to CRM software, sales, customer service and marketing strategy. Most people wrongly assume social enterprise networks are simply Facebook for business. Streamline project management.

Social Enterprise 209

Social Enterprise Yammer Jive Crowdsourcing 209

Sprout Social

FEBRUARY 16, 2022

The next highest usage was Facebook at 68%. Read on to learn more about the algorithm and how to up your YouTube marketing strategy. 2012: Watch time. In 2012, YouTube announced a new metric “ Time Watched ” to use in their search and Suggested Video algorithm. Home algorithm tips for marketers.

YouTube 123

YouTube Notification Video Trends 123

Convince & Convert

JUNE 4, 2014

That’s among the key takeaways of a new Chango/Digiday survey that asked 400 media buyers, agency executives and brand executives how they’re using the technology and measuring its success. Only eight percent of survey respondents were “very successful” in meeting their objectives with mobile retargeting.

Industry 146

Industry Data Survey Mobile 146

Adam Sherk

MARCH 19, 2013

One is that among the news magazines examined Time.com has the largest online audience by far: Despite this it didn’t make the list of top news sites by Facebook interactions, as rated by NewsWhip: So there are apparently opportunities for further growth there. years old: The median ages remained the same in 2012 vs. 2011.

News 128

News Mobile Survey Study 128

Mindjumpers

DECEMBER 11, 2012

As you may know, Facebook, Twitter, YouTube and to some degree Google are blocked in China. A survey done in 2012 by McKinsey, showed that 95 percent of those living in Tier 1, Tier 2, and Tier 3 cities are registered on a social media site and proves at the same time to be the most active users. Fragmentation.

Social Media 254

Social Media Privacy Nielsen Social Networking 254

Hootsuite

JUNE 28, 2023

The term “dark social” was invented in 2012 by Alexis Madrigal, former editor of The Atlantic. Facebook Messenger, Instagram, etc) Web traffic sources , if someone clicks a link to your website from an unsecured page. Browsed a Facebook Group? Common examples of dark social are: Private messaging apps (e.g. Talked on the phone?

HootSuite 120

HootSuite URL Analytics Forums 120

Josh S Peters

FEBRUARY 22, 2013

My Facebook feed (a free service I use from time to time, which you may be aware allows me to maintain social contact with my friends – with, of course, a backdrop of adverts that I can choose not to click on…) has been awash with rampant anger regarding Instagram’s now aborted plan to sell your family album. Time management.

Statistics 159

Statistics ROI API Analysis 159

Mindjumpers

JULY 23, 2012

Tweet Burson-Marsteller has conducted a survey examining the social media activity of the world’s 100 biggest companies – the Fortune Global 100 companies. The Global Social Media Check-Up 2012 specifically looks into how these companies use Twitter, Facebook, YouTube, Google+ and Pinterest. Facebook placed third in the survey.

Study 256

Study Social Media Survey YouTube 256

Buffer Social

APRIL 16, 2019

This week on the Science of Social Media , we’re examining the fascinating field of neuroscience and how it can positively influence our marketing productivity. 6 Simple Ways to Use Neuroscience to Increase Marketing Productivity. Think of today’s show as little tricks for your brain to work smarter, not harder.

Products 93

Products Exercises Marketing Chemicals 93

Social Media Strategery

APRIL 3, 2014

For years, marketing, advertising, and public relations folks fought over budgets, scopes of work, ownership, and talent. The traditional buckets of marketing, advertising, and public relations seem so quaint now. In 2012, that number increased to more than $1.2 Will he share it with his 100K Twitter followers and Facebook fans?

Syndication 103

Syndication Marketing Advertising SEO 103

Social Media Marketing

MAY 22, 2013

Each week, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links. Lee Odden has them.

Social Media 167

Social Media Yahoo Privacy Flipboard 167

Diva Marketing Blog

APRIL 6, 2012

Jessica Roby n, a typical millennium and 7-year Facebook member, has not seen any of the new time lines for brands. You see, on January 13, 2012 Jessica disabled her account and began an experiment of "Life Without Facebook. ". How do you exist without Facebook? Porter was ALL about facebook in her hayday.". "I

Facebook 91

Facebook Privacy Survey Resources 91

Ari Herzog

NOVEMBER 21, 2011

Kirsten Wright quit her sole proprietorship and joined Social 5150 as its social marketing director. What is my experience and skill set worth on the open market? Co-authored a survey on social media in government usage and created one of the first Twitter lists of U.S. Am I scalable? Is this business model sustainable?

Policies 156

Policies Skills Class Survey 156

Twist Image

MAY 21, 2013

Not too long ago, I was asked to give a presentation on the state of digital media and how well brands are intersecting the worlds of marketing and technology. In the Newsweek article, Instagram Will Take Facebook Into the Mobile Age (April 16th, 2012), journalist Dan Lyons so appropriately wrote: "The Internet was all about websites.

iPad 105

iPad Tumblr Yahoo iPhone 105

Kikolani

MARCH 30, 2012

How to Optimize Your Business For Local Search and Social Marketing – If you have a local business or one that targets audiences in a specific geolocation, then you will want to move beyond general guides for search and social optimization. Here’s how! However, hitting both these targets at once is one heck of a task.

Mashup 115

Mashup Resources SEO RSS 115

Twist Image

DECEMBER 2, 2011

eMarketer published a news item today titled, 2012 Trends: Social Media Metrics Take Center Stage. The beauty and promise of the digital channels is that Marketers can measure, track and play with analytics unlike any other advertising or marketing channel that we have ever seen before. marketing channel. eventually.

Social Media 81

Social Media ROI Survey Metrics 81

Twist Image

JANUARY 9, 2013

It is the battlecry by which us marketers hope to shake and wake brands up to the realities of our new world. What about setting up and properly using channels like Facebook , Twitter , tumblr and beyond? online adults believe search engines sell users' personal data to marketers." You may have heard this line before.

Tumblr 106

Tumblr Sample Samples Mobile 106

Waxing UnLyrical

JULY 24, 2013

But what if you could connect with your doctor using social media ; asking for advice via a quick Twitter or Facebook message? A tweet here and Facebook post there is part of practicing medicine in today’s technology-saturated society. This originally ran on Nov. Your child has come down with a rasping cough.

Health Care 192

Health Care Social Media Insurance Education 192

Twist Image

NOVEMBER 13, 2012

On November 5th, 2012, Marketing Charts ran a news item titled, Clutter: 4 in 10 Say More Than Half Of Their New Emails Are From Marketers. In fact, 8 in 10 respondents said that more than 20% of their new emails came from marketers." marketing charts. Shorter, faster and near-real time. blue kangaroo.

Wikipedia 101

Wikipedia Findability Startup Collaboration 101

Buffer Social

DECEMBER 19, 2016

Social media studies have given us great ideas to improve our social media marketing , helped us understand the psychology behind social media behaviors , and made us better marketers. Facebook is more than 2x as popular as the next most-popular social network. Surveying 1,520 U.S. Surveying 1,520 U.S. 79% of U.S.

Study 40

Study Social Media Marketing Research 40

Kikolani

AUGUST 24, 2012

How to Overcome the 5 Excuses That Will Kill Your Content Marketing Efforts – Whether you have a small team in a Mom & Pop or you’re coordinating content creation within a Fortune 100, the reasons for why a team member can’t contribute are pretty much universal. Business / Career. Social Media / Social Networking.

Mashup 117

Mashup Resources How To Remix 117

Proactive Report

MARCH 14, 2013

Are you still wondering just how to integrate social media into your marketing mix? A new study from Radius Global Market Research (Radius GMR) may be able to shed some light on this question – they asked consumers how they use online and social media as they consider purchases within a number of key product categories.

Pharmaceuticals 66

Pharmaceuticals Social Media Survey Travel 66

Twist Image

FEBRUARY 15, 2013

The truth is that marketers have failed this test so many times in the past that we must follow the legal rules set out by government and that consumer advocate groups must be vigilante with our performance. Marketers are constantly being put on notice for tactics and campaigns that cross the line. shopper marketing. salesforce.

Privacy 107

Privacy Retail Wireless Smart Phone 107

Webbiquity SMM

OCTOBER 16, 2012

Though social media marketing is now used in about 90% of companies, techniques, platforms and best practices continue to evolve. Increase use of video marketing? Marketing Pilgrim ). This means that more than 250 million tweets and 800 million Facebook status updates are now published every single day. MindJumpers ).

Social Media 229

Social Media Hubspot B2B Marketing 229