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Get Happy: Putting Yourself into Your Brand’s Personality

Convince & Convert

Debbie Gioquindo and Keryl Pesce , co-founders of Happy B h Wines , join the Social Pros Podcast this week to discuss the powerful story behind their brand’s origins, the crowdsourcing approach that helped their business bloom, and some wacky giveaways that have earned them some well-deserved attention. Partnering Up. Holy Social!

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ISeeChange and NASA Launch Citizen Science App

The Realtime Report

Community reporting has already allowed ISeeChange to document early springs in 2012 and 2015 , longer growing seasons, marine life impacted by an unusually warm Pacific, ongoing droughts and wildfires, changing bird migration patterns, as well as increasing tick-borne diseases. ” Click To Tweet.

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Insider Trading, meet Outsider Traders, #SocialMedia style #Tesla

Laurel Papworth

The example below is from Tesla community but I betcha we could crowdsource Outsider Trading information on any product or brand or company… (Note: Australian Companies MUST report social media discussions that impact stock ). Tesla has said it has sold 12,550 Model S sedans between June 2012, when the car debuted, to June of this year.

Meeting 84
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11.5 Amazing Content Creation Tools for Becoming a Super Blogger

Writtent Blog

Would you read something about a 2012 political election, or best practices for using MySpace? Humans have an innate craving for trending news and breaking stories. The trending topics aren’t always safe-for-work. Quora is 2013’s answer to the crowdsourced question-and-answer forum. Probably not. Remember Yahoo Answers?

Tools 91
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Key trends for 2012: Digital Disruption gets Physical

The Way of the Web

It’s the trend and prediction season, and there’s one overarching theme which ties together the main three technology trends I believe will break into the mainstream in 2012. And we’ve also seen new tools and changes in collaboration, business practices, marketing, freelancing, crowdsourcing and much more.

Trends 46
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Marketers, Here are the Keys to Your IT Department – Good Luck

Convince & Convert

As Jay lays out 4 Nearly Guaranteed 2012 Social Media Predictions , what do you notice? I would personally add to Jay’s list and confidently state that 2012 is the year “Big Data” starts to make sense as consumerization ensues. OK, so the pop quiz becomes: What trend do you see in Jay’s predictions?

Marketing 115